How To Grow Your Small Business Like You Have Extremely Deep Corporate Pockets!Part Two

Please follow and like us:

How To Grow Your Small Business Like You Have Extremely Deep Corporate Pockets!Part Two

So did you notice in part one of this ongoing series, how it’s not only possible to grow your business and or service, without extremely deep corporate backing?

But there are tons of viable marketing alternatives available, to help you do it.

So (thank goodness), it’s no longer a burning question of how to grow your small business, and or service, without having access to deep corporate funding.

Instead, it’s more of a question of, which particular market tested strategies, should you initially begin with.

And steadily build from there. As you’re about discover shortly. So please stay tuned…

So Does Your Current Relationship Marketing Strategy Really Get It Done Or Not?

Quickly picking up where part one left off. As you recall.Since you’re an extremely savvy marketer. And you own an incredibly popular, single location retail jewelry outlet.

And your current, ideal female customer, ranges in age, from 21-55. And she currently has, a total lifetime customer value metric, of somewhere between $6,500 – $11,000 dollars.

Give or take over the next five to seven year period.And since (both) the local hair and nail salon owners main clientele, is also your ideal customer base as well.

This is why you decided, to form a mutually beneficial, strategic alliance with both non directly competing vendors.

Here’s How And Why The Importance Of Relationship Marketing Becomes Painfully Obvious!

As you recall, (either) the nail or hair salon owner, basically has a total of six extremely active chairs in their salon, counting theirs.

And on average, each stylist services, about 12 customers per day.And since the shop is typically open six days a week. About 50 weeks per year.

And generally closed, about two weeks out of the year. Let’s have another extremely close look at the extremely eye opening math involved.

First, six chairs, (per shop mind you), are servicing twelve customers per day. Which means, (on average), 52 customers per day, (per shop), times six business days. (6 x 12 = 72 x 6 = 432 customers, per every six day work week.)

And those 432 ladies per week, times 50 weeks out of the year, equals 21,600 locals.) Does it not?? (432 x 50 weeks per year = 21,600 locals per year.)

That’s an awful lot of walking talking billboards, is it not?

You Only Need A Couple Different Types Of Relationship Marketing Strategies And Or Tactics To Be Hugely Successful!

So let’s have a closer look at these incredibly eye opening numbers. As you vividly recall from part one.Since you wanted direct access, to the salon owners clientele.

Without wasting a fortune, on outrageously expensive, dismally performing, traditional advertising and or promotional methods.

Instead, you not only allowed, but highly encouraged, both the salon owners and their employees/stylists, to purchase an extremely beautiful, diamond studded necklace.

Which, (even though), it typically retails for at least, anywhere from $1,000- $1,500 dollars each.You not only allowed them to purchase it at your actual hard cost. Say what?

And you also allowed them to purchase, a beautiful pair of diamond studded earrings,which normally retail for at least $400 dollars.

You allow them to purchase that extremely eye catching bling at your actual cost as well.Huh?

Your Best Relationship Marketing Strategy Will Definitely Have Many Untapped Possibilities And Or Opportunities Attached To It!

Now watch this first, potential marketing twist. Let’s say, both you and your strategic alliance partner, invite by way of your VIP opt in email/mobile marketing list.

The first 500 (or X) number of women, who sign up to attend, a free buffet style breakfast/fashion show, (both) you and your fashion show strategic alliance/cross promotional partner will be periodically sponsoring.

And you make your subscribers aware, every subscriber, who brings a guest, whose at least 18.Those subscribers, automatically go into a free, end of the event drawing.

And the top three grand prize winners, win the following:

This Is How And Where Really Good Customer Relationship Management Strategies Will Definitely Pay Off!

1.) The 1st grand prize winner, wins a beautiful pair of diamond studded earrings, which normally retail for at least $500 dollars a pair. Cool, right?

2.) The second grand prize winner, automatically wins, a beautiful pair of diamond studded earrings, which normally retail for at least $300 dollars. Or X.

3.) And the third place grand prize winner, automatically wins, a beautiful bracelet, which normally retails for at least $150 dollars.

Of course all of this extremely pro-active marketing active, will most definitely cause, a ton of marketing buzz, both on and off of social media, will it not?

But here’s the thing. Can you truly appreciate, how inexpensively, you’re ethically bribing, some of your customer/subscriber base, to bring a semi qualified guest with them? Say yes! Good.

Are You Now Definitely Starting To Better Appreciate The Different Levels Of Relationship Marketing!

And of course, (it goes without saying), you will most definitely make those first time guests, an irresistible, can’t say no to offer. So they leave your event. Wearing some of your most extremely eye catching bling.Right?

So they can immediately start texting friends, family members, siblings, spouses, neighbors, co- workers, employees and or colleagues. Spreading the news.And storming their social media accounts with both video and some great looking images.

Further demonstrating, how to grow you small business and or service, like you have extremely deep corporate backing. Any questions.

P.S.Now as is customary during this part of our show.

Please share your extremely valuable comments (in the comments section below) that you can

apply to your business, product or service in the next 30 days or less!

As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!