How To Grow Sales And Profits Using Low Cost High Powered Special Reports!
(And The Five Potentially Profitable Advantages Your Major Competitors Haven’t Even Considered Yet!)
First of all you need to know and understand entrepreneur. If you’re serious about discovering how to grow sales and profits. Whether it’s on the initial front or back end of your on or offline sales funnel. You definitely need to be following a proven roadmap as well as a proven system. Don’t you agree?
This being the case when you or your major competitors do so. It’s as if you have a GPS system constantly working overtime for you. Because by following a proven system (aka) proven process. You and or your major competitors are able to systematically reduce or gradually eliminate altogether all or most of your major mistakes.
Just like a working GPS prevents you from going round in circles desperately trying to find your desired location. Who hasn’t been there a time or two?
Who Says Only Small Business Marketing Specialist Can Consistently Profit From The Strategist Use Of High Powered Special Reports?
Case in point. Ladies and gentlemen take a close look at the featured image with this particular blog post. Just in case you didn’t or don’t know. That’s a real (50 page) special report. Meaning you and or your major competitors can purchase it.
The current retail price is just $29.95. (And yes there’s most definitely a reason “why” it’s not currently priced using seven’s. Like maybe $27.97.)
Anyway, the reason(s) “why” I point out the feature image is actually a real purchasable information product is, in order to point out at least seven potentially profitable advantages for you and I to be systematically creating and marketing/promoting them.
Because you and I or whomever you pay or barter with to create them. Basically only do so once or if you completely updater them at some point. Then you simply start proactively promoting them (Kinda like what I’m doing right now.)
And because you solely own and 100% own or co-own the legal rights to the information. You get to decide which current or future direction it goes or doesn’t go, agreed?)
Once Or As Soon You And Or Your Major Competitors Start Proactively Creating Your Own Information Products Of Any Kind! (You Can Decide How And Where You Wish To promote It!)
Say for example and strictly for hypothetical marketing illustration purposes only. If you and I wrote a guest blog post. While you or I might be able to include an image of your book and or special report etc. You/we probably wouldn’t be able to link to your sales page and accept orders directly from your guest post.
Clearly some blog owner(s0 might permit and even encourage you to do so. While others clearly would not, right But since you’re reading my self hosted blog. (And I created the 50 page special report. I can decide to promote it as often and as proactively I wish to.)
And just below are seven long term and potentially profitable advantages for doing so. Granted, depending where you are currently in your particular entrepreneurial journey.
Some or most of these potential advantages are primarily eye opening theory for you right now. But as you continue to progress. And as your various bankable skillsets continue to improve. You definitely start to expand your vision of what’s really possible for you right now.
And “what” definitely will become possible for you just up the road.
So Here’s A Short Laundry List Of Five Potential Advantages From Creating Your Very Own How To Problem Solving Information Products!
1.) Potential advantage # one: Entrepreneur first and foremost. There’s no written law of any kind! Which says your “how to” problem solving information product has to automatically be a written one. You could just as easily create a 30-90 minute audio interview style Q & A recording.
And either sell or give it away as free power list building lead magnet. Or give it away as an extremely time sensitive free ‘fast action” bonus gift worth X. To the first X number of customers or prospects who do X, Y or Z.
Of course these advantages pertain to video product. But let’s be brutally honest here. Even more aspiring entrepreneurs are even more intimidated to get in front of the camera, right?
2.) Potential advantage # two: Ladies & gentlemen unlike an extremely valuable employee and or associate. Or a superstar athlete on a team sport.
Your market tested, income generating special report will never ever call in sick.
3.) Potential advantage # three: Nor will it ever threaten to go on strike and not be available for sale or barter until you or your major competitors agree to all or some of their demands.
4.) Potential advantage # four: It will never go on an unannounced or prolonged vacation or trip of any kind.
5.) Potential advantage # five: It never demand some type of mutually beneficial JV (Joint Venture) revenue sharing arrangement.
6.) Potential advantage # six. (Bonus concept #one.) It will also never demand a higher split of any of your gross front or back end profits.
7.) Potential advantage # seven. (Bonus concept # two.) It never demand an even better benefits package. Nor will it ever threaten to leave and go compete against. Like what can and does happen routinely in certain businesses and or services.
All in all. Once you and I create certain how to problem solving digital or physical products of any kind. You and or your major competitors are now in a much better strategic position to “discover “ how to grow sales and profits. Don’t you agree?
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
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