Who else wants to know how to find a niche or sub niche that’s truly worth pursuing?
Okay, by now who hasn’t wondered (out loud) on more than one occasion, how to find a niche or sub niche, that’s really worth pursuing?
After all, you can waste a ton of irretrievable time, building a website and or WordPress blog, only to discover way too far down the line.
And much to your dismay, that what you thought was a really promising market, in reality turned out to be nothing more than a glorified hobby at best.
Because although you did (or do) get occasional traffic, by in large, these visitors were merely casual observers and not the passionate (ready to buy now!) online visitors you built your hopes on.
Too bad! hey, wanna know a little secret? It happens way more than you think.
And one of the main reasons it does, is because too many newbie online marketers, skip the all important preliminary stuff and cut straight to the chase.
And as a direct result, they get a huge dose of reality down the line. Ninety seven percent of which, could have been avoided, had they bothered to first, figured out, how to find a niche or sub niche, that was really worth pursuing.
You Really Need To Know How To Find A Niche!
(Or A profitable Sub Niche That’s Really Worth Pursuing!)
Otherwise, you’ll ultimately get an expensive ring side seat at a waste jamboree! So with that said, let’s now quickly define the term “niche and or sub “niche”, just so we’re all on the same page.
Basically a market is generally thought of as a broader overview (generalized term) that’s used to describe a generic subject.
And a niche and or sub (micro) niche (generally) describes a much smaller, more specific market and or markets within the broader general term.
For ex: if you we to say, “Your thinking about moving to California.”
California would be the broader generalized term. However, if you were to get specific and say, that you thought Sacramento California, showed some real potential.
Now Sacramento would be considered the smaller more specialized “niche'” within the broader state of California.
However, if you wanted to drill down even further, you could specify, a specific sub division, within the city of Sacramento, in which case, you would now have defined an even smaller sub (micro) niche within the city of Sacramento.
Hopefully, you now have a much better understanding of the term “niche” market.
Three Simple Reasons Why You Need To Know How To Find A Niche Or Sub Niche Worth Pursuing!
Your job entrepreneur is to uncover as many profitable niches and or sub niches within any larger broad market that you choose. Basically, for the following three simple reasons.
1.) The larger markets are best left to the big boys & girls! Because they have the deep pockets and virtually unlimited access to countless other extremely valuable resources, the rest of us mere mortals don’t!
Therefore they can afford to spend tons of money dominated the first ten organic (free) listings on Google and all of the other major search engines front page.
And it’s important not to forget the lesson(s) you learned earlier on this blog about free search engine rankings.
And that’s basically this: every listing after the first page, basically gets less than 5% of all the traffic! Which means (as incredible) as it sounds, every listing from the second page all the way up to page ten, altogether, they receive less than 5% of the search traffic!
So you either whined up on the first page (in either) the free (organic) search listings or you pay to be there via Pay Per Click (PPC) ad campaigns, or don’t bother!
2.) The smaller more specialty (niche) markets are typically under served! Plus, it’s 500% easier to rank on Google’s front page multiple times, when your competing with far less experienced online marketers!
Typically, the smaller niche and sub niche markets are where the bulk of the newbie marketers play.
Which means, you’ll find it’s far easier to quickly become the proverbial big fish, in the little pond!
3.) It’s also one thousands times easier to quickly become the recognized go to expert and or leader, in a much smaller niche and or sub niche.
And you’ll also find that it generally cost a whole lot less, to market within a smaller niche.
So for those three incredibly simple reasons (and others), it is highly recommended entrepreneur, that you take the time to learn how to find a niche or sub niche that’s really worth pursuing.
And in the beginning anyway, at least to you get your feet wet, and get some real online marketing success under your belt. Avoid the much larger far more competitive, generalized markets!
As always, if you got any value out of this post, please Digg or tweet this. Thanks!
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And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
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