Hopefully you can readily appreciate “why” it’s definitely in your long term interest to “discover” how to create opportunity, correct? Especially or even if you’re starting from scratch.
This way instead of constantly having to spend a fortune on outrageously expensive hit and miss traditional advertising and or traditional promotional campaigns.
Instead for a literal fraction of the typical front end customer acquisition costs. You and or your major competitors can consistently generate a ton more business for a whole lot less front end costs. Sound like a plan or what?
Who Would Ever Think Some Incredibly Simple Creative Marketing Ideas And Or Strategies! (Could Consistently Lead To Some major Long Term Gross Profits!)
Entrepreneur take a closer look at the featured image with this particular post. On the surface it seems pretty basic, does it not? But once you and or your major competitors finish reading (and hopefully applying!) at least some of “what” you discover in this particular post.
You’ll not only have a much deeper appreciation for the types of untapped marketing possibilities and or opportunities. Which are constantly all around you. But you’ll also have a proven blueprint and at least have enough rock solid instructions to move off center in a major way.
Don’t you agree? So imagine “if’ your non franchised retail jeweler made the following JV (Joint Venture) revenue share arrangements with some of your areas top private and or certified fitness trainers.
Who basically worked at local gyms. But who charged more for their one on one training packages. Plus they were far more proactive. Because they already had or are in the process of setting up their own Instgram and Facebook business pages.
So they could periodically. Preferably at least once a week, do either Facebook lives. Demonstrating some of their proven exercise or weight loss or fitness training expertise. Or posting shorts on Instgram.
So How In The World Does Some Local Fitness Expert And Or Local Personal Fitness Trainer Possibly Help You And Or Your Major Competitors Exponentially Grow Your Non Franchised Retail Jewelry Business? (For Literally Pennies On The Dollar!)
Entrepreneur I’m so glad you finally decided to ask. Truth told there plenty of low hanging fruit marketing strategies and tactics you and or your major competitors could inexpensively A/B split test.
And double down going forward on the strategies and tactics which at least initially break even on your front end. And obviously eliminate as quickly as possible the strategies and tactics, which for whatever reasons.
Aren’t even coming close to breaking even. Case in point. And strictly for hypothetical marketing illustration purposes only, okay? Whether the personal trainer is male or female. As long as they’ve built their brand up to the point they can routinely charge more for their services.
Here’s “what” you and or your major competitors might initially offer them. You’ll gladly provide the lady trainers initially with a pair of extremely eye catching diamond studded earrings. Which usually retail for at least $650 dollars a pair or X.
But as long as they join your opt in email list. And they drag a friend with them to your store. (Whose at least 18.) Before your ten or X day expiration date offer expires.
They can purchase that awesome looking bling. (Get this!) For the actual hard cost of what a pair of $450 dollar a pair of diamond studded earrings would cost. Which means they only pay $225 dollars or X. (Say what?)
But “if” for whatever reasons they decide to come alone. Then they can still save, but only 10% off the current retail price of the $650 or X dollar diamond studded earrings currently cost.
And What About The Guy Trainers And Or One On One Fitness Training Experts? (Not To Worry Because You’re Definitely Covered As Well!)
So imagine this really cool male fitness trainer. Whose incredibly buffed on top of everything else. An at least 60% of his clientele are local women. So you or your major competitors make this initial offer to him. As long as he not only joins but also remains an active opt in email subscriber of yours.
And provided he drags a buddy with him whose at least 18. (Including another male or female co-worker of the gym.) And he does so before the ten or X day expiration date on your extremely time sensitive offer expires.
For an extremely limited time, he can purchase a great looking gold chain. Which typically retails for anywhere from $2,500- $3,000 dollars.
But he only pays $1,250 dollars or your actual hard cost of half or X for it. Either way. You know he’ll be constantly rocking it while he’s instructing his customers, correct? Plus each time both he and the other lady instructors are either instructing their higher end clientele.
Or constantly posting selfies & videos on their social media channels. They’ll be showcasing you and or your major competitors bling, correct?
And you know a certain percentage of the eyeballs which see your bling. Will definitely wanna know the inside scoop. So they can be hooked up asap. Coming up shortly in part two.
You and or your major competitors are about to “discover” how to put this particular market tested strategy on marketing steroids. But until then. Entrepreneur are you now starting to better appreciate how creating opportunity is far more potentially profitable, than simply utilizing outrageously expensive, hit and miss traditional advertising campaigns? I sincerely hope so.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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