Are you finally ready to discover how to create opportunity for yourself or your top Joint Venture (JV) or cross promotional partners? Before getting too deep into this critically important subject.
Do you have any reputable JV or cross promotional partners? If no why not? You or your major competitors could potentially be sitting on a ton of previously untapped marketing leverage.
Because a ton of local offline business owners or service providers. Literally have a ton of underutilized assets and or resources.
Can and definitely should be proactively utilizing their assets and resources for the mutual benefit of all concerned. Is that the type of win/win arrangements you can live with?
This Is Why You Or Your Major Competitors Should Definitely Be Looking Forward To At Least Testing Some Potentially Profitable Viral Marketing Strategies?
Strictly for hypothetical marketing illustration purposes only. Let’s say your independently owned company sells some incredibly popular premium beers.
Which automatically means by extension they’re definitely not cheap, right? 😀 Which also means as more and more premium beer lovers get exposed to it for the very first time.
A certain percentage of them ultimately turn into long term repeat customers. As well as positive word of mouth and mouse goodwill ambassadors.
For literally pennies on the dollar of course. So imagine “what” will happen long term to you or your major competitors business or service. When you form a few successful strategic alliances.
With other local, non directly competing vendors large or small.
Potentially Profitable Viral Marketing Campaigns Are Pretty Much An Additional Benefit From Having Awesome Products And Rendering Great Service!
So just depending on what your ideal customers total lifetime customer value metrics are. Suppose your premium beer distributorship is located in the mini strip mall as one of the areas most popular, non franchised, upscale pizzerias.
And you and the owner(s) have been on a 1st name basis for years. So much so you or one of your major local competitors. Offers to help further expand the upscale pizzeria owner(s) brand.
For literally pennies on the dollar. First in order to systematically attract some of the pizzerias most loyal high end repeat customers.
You make an extremely low cost JV or cross promotional arrangement with the upscale pizzeria. Similar to the following. Every customer who spends at least X. (No matter what they actually purchase.)
They receive at least one of you or your major competitors extremely time sensitive, best market tested gift certificates and or discount coupons.
Which entitles them to come into your store. And sample one Xtra large, free glass of premium beer. Which is a stand alone X dollar value.
Once As Soon As You Get A Proven Strategy Like This Up And Going! (There’s No Telling How Profitable It Can Ultimately Be Or Become!)
And if you or your major competitors have your own opt in email list. You could inexpensively test offering a monthly or quarterly free drawing. Where your 1st grand prize winner automatically three or X number of cases of premium beer. 😀 (Which is an X dollar value.)
And your 2nd runner up automatically wins one case worth X. And every body else automatically wins one free Xtra large glass of premium beer of their choice.
And simply for dragging a friend with them whose at least 18. Before the ten or X day expiration date expires completely worthless.
They can buy any one case of premium beer of their choice at your actual hard cost. And as long as their guests also joins you or your major competitors opt in email list before they leave your store that day.
Leverage Your Customers Positive Word Of Mouth As Often And As Proactively As You Possibly Can!
They too get to buy any one case of premium beer of their ?choice. At your actual hard cost. Plus every customer in your store. Who samples a beer and gives you a positive review they post on social media.
Before they leave your store. You automatically get to purchase an additional premium case at your actual hard cost. These incredibly brain dead simple, extremely low cost marketing strategies and tactics
Should cause a steady avalanche of positive word of mouth and mouse buzz, right? Entrepreneur any questions on how to create opportunity for you or some of your top JV or cross promotional partners for literally pennies on the dollar?
You Definitely Have Access To The Domino Effect Whenever You Choose To Implement It!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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