(Your Only One Tiny Adjustment Away From Long Term Success!)
As you previously discovered in part one of this series about how to build a list fast.
Even though it was sort of the long away around the barn in part one, it was vital that the proper
foundation was laid first. Otherwise every concept that follows is not as effective.
How To Build A List Fast!
The main two points for you to take away from part one were.
1.) You should always be building your long term ideal prospect list, no matter how you currently market your business on or offline.
2.) You should be using highly effective Direct Response Marketing techniques to zero in on your ideal prospects. because that’s how to build a list fast.
Explode Your Long Term Profits By Zeroing In On Your Ideal Prospects…
Keep in mine, what good is luxury office space and million dollar inventories and warehouses, without your customers!
And remember (this mine numbing) statistic, it’s only a mere 500% cheaper to contact via cell phone, snail mail and or email an existing prospect/lead customer as opposed to spending a whopping 500% more on traditional advertising in order to create a first time prospect and or customer!
That one stat alone is one of the main reasons that a staggering 87% of all new start up businesses fail within
the first five years or less!
With that in mine; here is an incredibly simple way for you to create an avalanche of new hungry prospects and potential customers.
Always Make Power List Building 101 Apart Of Your Long Term Marketing Strategy…
Because remember; short of brute force or putting a gun to your potential customer’s head, most cash starved struggling small business owners are truly clueless when it comes to systematically and strategically creating a highly responsive, long term prospecting list without spending a fortune to do so.
So just what is this little known secret marketing ploy that is going to cause such a magnetic response from your potential customer base, that’s low cost as well?
A ” Free Drawing” of some kind,what else? Think about it. The following proven marketing examples are for illustration purposes only.
Suppose you attended one of those free weekend or ( low cost to enter) upscale audio and computer blow out extravaganza’s! You know the type that they advertise all over the radio and local newspapers and just a little TV, about a week before they hit town.
Some are free (others) have a very small entrance fee (usually under ten dollars) in order to help offset the $15-$50 K they spent upfront in order to advertise it.
Anyway, once inside, they have every type of fancy smancy electronic and or audio gizmo that you can imagine! And their prices range from low to extremely expensive!
They may or may not offer one complimentary (free) beverage to each attendee.
But here is the real point. What if right in the middle of the event, they had a freaking huge display for a $12,000.00 dollar state of the art (combination) home entertainment system and PC gizmo!
This thing has more bells & whistles than Santa Claus! (That’s how to build a list fast!)
You can just bet that every attendee will be able to picture both themselves and their friends and families, totally enjoying this puppy! Right?
So they will have no problem (entering) your Free Drawing! And depending on how many people actually attend, you just might have a nice (starter) list of potential long term prospects (leads) to follow up with long term for peanuts!
Your Long Term Profits Will Come Much Easier And Cheaper When You Create Your Very Own Highly Responsive List…
Just to further illustrate a point; let’s throw a few numbers around (again) just for illustration purposes only.
Let’s say that after all of that (extremely expensive) traditional advertising in newspapers and on radio etc. About 2,000 people passed threw the doors that weekend. (Not bad.)
And of course they drop some coin, but what if instead of just letting them come in (look around) and spend a little money and leave.
And having to repeat the entire (expensive) process over again, the next time they come to town.
They (instead) wised up and started power marketing their business. Huh?
What if; they made sure as you paid to enter the place, they had some carefully trained customer service reps standing there with the free drawing postcards, directing you to please fill out the cards asap.
And enter the drawing! And also inform you that every hour on the hour starting in the next blank number of minutes, they will be holding a series of small free mini drawings!
And the various prizes will include this and that! Until the final Grand Prize Mega Drawing Winners (for the day) will be announced at the end of the day!( And this happens each day of the event!)
And all three Grand Prize Winners (1st,second and third place) must be on the premises in order to be eligible! Otherwise they automatically forfeit their prizes!
Strategically And Systematically Building Your Own opt In Email List Helps You Can And Keep Ultimate Control
Can you say captive audience? After you say kaching! Hopefully you see how to build a list fast?
And how this one simple battle field tested marketing ploy accomplishes two things.
1.) By making their being eligible for the Grand Prizes contingent on them being on the premises, as the winners are being announced, this gives you a much better chance to sell additional products and services! Agreed?
2.) The Free Mega Drawings will help you create a highly targeted and super responsive long term prospects (leads) list, to follow up with for years to come for peanuts!
Bonus: The long term JV (Joint Venture) partners possibilities are truly incredible!
Think about it; all those free mini drawing goodies that you give away (every hour on the hour) could and will come courtesy of your top JV partners, who recognize the tremendous opportunity of (investing) a fraction of their typical upfront cost to help finance your free giveaways in exchange for receiving a copy of your list!
Plus: keep in mine; ultimately only one person (or couple) can and will win your first three Grand Prizes!
Everybody else will win a valuable fourth prize of some kind. And those will be (gladly) supplied by your JV partners!
In conclusion: Here are two two more extremely powerful long term concepts to keep in mine.
1.) The next time you or a JV partner decides to hold a three day weekend blowout extravaganza ( Fri-Sun.), instead of spending a ton of money on costly hit & miss spray & pray (outrageously expensive) traditional advertising!
What if you simply sent everyone on your list (because they went to your special lead capture page website/blog) and entered a special post sale free drawing!
For a chance to win a $5 K Home Entertainment set! Make sure you have a nice picture of it on your site! Plus video footage of the delivery truck (both ) arriving and actually setting up past winners systems in their homes or place of business etc!
This will really get them motivated to enter!! Plus, have footage of past events and show the three Grand Prize winners!
2.) As an extra profit booster inducement; in order to be sure that the place is packed from wall to wall.
In your email, let all of your email recipients know, that on top of the normal three Grand Prize Winners, you will also being holding three other extra special unadvertised free drawings!
Periodically Hold Free Post Drawing Events To Further Boost Your Overall Response Rates!
You will also be awarding the top three people, who bring the most new (previously) unregistered people (18 and over) with them to this event! And the top Grand Prize winner will receive $3 k in cash! Plus, $500.00 dollars in audio or computer goodies!
Second place will receive $1,500.00 in cash, plus $200.00 in audio or computer goodies.
And third prize will receive $500.00 in cash, plus $100.00 dollars in audio or computer goodies.
And (here’s where) your top five JV partners can really help make this event’s profit potential explode!
If they each (meaning your) top five JV partners have either (snail mail ( or preferably) email list of 2,000 or more.
They can simply push a button and alert their list of your upcoming event and presto!
You have just eliminated a staggering 75% of your upfront traditional cost! And that’s how and why you can afford to be so generous with your free marketing goodies!
Plus; in order to really make things hum! Your JV partners will announce that whomever on their list brings the most people, they will receive an extra 25% in cash & credit to your particular business! Yep!
That should get them a little more motivated! Don’t you agree?
Hopefully you discovered at least three powerfully simple long term marketing strategies to employ (right now) to your particular business, product or service, that will help you to increase your bottom line profits by at least 25% in the next 90 days or less.
As a direct result of learning how to build a list fast! No matter what your particular niche is.
That’s pretty much the skinny. Be sure you tweet this. Thanks!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to
to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series.
So you can master your effective communication in marketing skills.
It’s a $97 dollar value and it’s free!