So who hasn’t had at a weekly or monthly meeting, and the $64,000 dollar question, of how to boost sales hasn’t come up, more than once, correct?
And as you go round robin, soliciting all the principals in the ventures ideas. It almost never occurs to some of these extremely hard working entrepreneurs.
They can actually boost sales, on both the front and back end of their sales funnel, for a fraction of the traditional up front cost.
And not because some other vendor, is overly anxious to give you and or your major competitors some type of discount.
Although who could or would argue with such a gesture.Right? 😀 Instead, this is opportunity knocking at the back door, waiting for you and or your major competitors to answer.
Wanna Know How To Boost Sales And Lend A Helping Hand Too!
So have you noticed, how many superstar athletes and or entertainers, who have grossed literally hundreds of millions of dollars?
Over the life of than entire careers, still manage to end up dead dog broke. Once all the smoke clears.
And or they’re now literally forced to work some incredibly menial jobs. In order to (either) try and pay a huge IRS bill.
Or just to keep a meager roof over their head. Sound familiar? Or sometimes these superstar performers, may be in a temporary cash crunch.
And they will successfully negotiate, receiving a $500,000 (or X dollar) cash advance, against X% of their pay from their next feature film or project of some kind.
Which is due out in the next six months or less.And they take the half a million, (or X amount of) dollars and settle a nagging legal dispute of some kind. 😀
There Are Some Proven Fundamental Activities To Increase Sales! (While Simultaneously Helping Out A Non Directly Competing Vendor Or Two!)
Things don’t always have to take such a dark turn. Case in pint. Suppose you run an extremely popular, single location, retail women-s clothing and accessories boutique.
And one of your most popular, designer leather handbags, normally retails for $950 dollars.
Of course you have others, which are far more expensive. 😀 In fact, one of your other most popular, designer women-s handbags, normally retails for $1,700 dollars. Say what? 😀
But here’s what you do, in order to really get the word, both on and off social media.
You approach a reputable local (or ) regional company, who routinely sponsors local fashion shows.
And you let them raffle off, an extremely popular pair of your women-s power pumps, which normally retail for $950 dollars.
As well as one of your extremely popular $950 dollar designer hand bags.
You Can Definitely Boost Sales Performance With A Little Marketing Creativity!
But here’s your ever present marketing twist. Every person, primarily local women, who enters the raffle. Provided they’re also one of your VIP opt in email/mobile marketing subscribers.
They only pay $100 dollars, for chance to win a designer handbag, which normally retails for $950 dollars!
All non subscribers pay $550! 😀 And since your ideal female customer, has a current total lifetime customer value metric of somewhere between $6,500- $11,000 dollars. Over the next five to seven year period.
And of course, all the runner ups who entered your raffle, whether they’re a current subscriber or not. They still receive two really cool, extremely time sensitive bonuses worth X.
1.) Bonus #one: First, they receive a market tested, extremely time sensitive bonus from the fashion show promoters.
2.) Bonus # two: Next, they also receive a similar extremely time sensitive savings coupon from your boutique.
Are You Starting To Appreciate How A Simple Shift In Your Thinking Can Definitely Help You Boost Retail Sales Revenue!
But remember, since your idea female customer has such an extremely lucrative total lifetime customer value metric of X.
And part of your extremely time sensitive ethical bribe is this. The first twenty five (or X number of) customers who drags a friend with them whose at least 18 years of age.
They automatically get to purchase any one item in your store, which has a value of up to $750 (or X) amount of dollars! Say what? 😀
Think about it for just a second. Every time you run your joint venture (JV) raffle strategy.
With another non directly competing vendor. The first 25 (or X) number of customers through your door, whose brought a semi qualified guest with them, whose at 18.
Who Says You Can’t Boost Retail Sales While Lending A Helping Hand Too!
This customer gets to purchase something really nice, up to $750 dollars in retail value, and do so at your actual cost. 😀
You know this one incredibly simple marketing strategy, will most definitely generate some positive, viral word of mouth and mouse activity.Don’t you agree?
Hopefully, you’re now far more aware of how to boost sales revenue systematically! While lending non directly competing vendor, a helping hand. Any questions?
P.S.Now as is customary during this part of our show.
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