How To Attract New Customers Even If All You Initially Do Is Break Even!
Honestly, so far have any of your potentially expensive PPC (Pay Per Click) ad campaigns actually been profitable? And if not, it’s not to suggest PPC or your paid solo ad campaigns don’t work. Clearly the men & women, who consistently earn high six, seven & eight figures a year.
Are definitely proof positive, the right type of market tested PPC or solo ad campaigns will get it done. It’s just you will have a rather steep and potentially expensive learning curve. While you and your major competitors learn the ropes. Agreed? Absolutely.
In the meantime, it’s also definitely possible and highly probable, you or your major competitors can discover. How to attract new customers, for literally pennies on the dollar. Are you up for discovering how to consistently do that?
Who Says The Only Way For You To Consistently Attract New Customers Is By Consistently Spending A Fortune!
Sure, if you individually, or your company or service has incredibly deep pockets. You or your major competitors, certainly have the (marketing or promotional) option to venture down that particular road.
Or what about in the case of your specific, beverage distributorship. Huh? Meaning: Even though your current advertising/promotional budget, will easily accommodate you doing the following. You’ve wisely decided against doing so.
You no longer have the desire, (thank goodness!) to hire a bunch of outrageously expensive super models. And show case them on various exotic beaches, all over the mind world.
Being photographed holding glasses o her your high end champagne. Which typically retails for $1,700- $2,500 per bottle. When tally up the entire cost of, first hiring these expensive beauties, through their, (not exactly cheap) agencies. Then paying first class to fly, both them and a top end film/production crew, to various exotic beaches throughout the world.
Plus pay for first class hotel accommodations as well. Let’s just say. These projects aren’t exactly cheap, agreed? Going forward though. Here’s how you or your major competitors, will pro-actively promote your extremely high end champagnes and after dinner wines etc.
Who Else Is Up For Getting In Front Of The Highly influential And Their Closest Inner Circle Members For Literally Pennies On The Dollar!
Here’s a couple of ridiculously simple marketing/promotional strategies, both you or your major competitors will gladly test.First. Since you’ve already formed a mutually beneficial cross promotional relationship with a few o the major hotel chains in the world. Which routinely host incredibly popular championship boxing matches.
And you know the first three or four rows of ringside seats. They typically average anywhere from $1,500- $2,500 each. Correct? So let’s say 300 or so of the extremely high rollers., have purchased these not exactly cheap seats.
And of course, let’s not forget. Some of these high rollers, along with the extremely high profile, celebrity entertainers, super models, business tycoons and other extremely high profile, super star athletes and entertainers from all over the world.
Where and are, routinely given free ringside seats and (say) at least $500 dollars worth of free gambling chips. In order to attract them and the press to these events. Correct? No doubt.
Even with these being the case. Both the hotel and the ticket booth workers, are advised to hand each of the X number of ring side seat ticket holders, a marker, where they can have a free bottle, of your $1,700 dollar a bottle champagne, delivered directly to their room.
No matter which hotel they happen to be staying in. Say what? For just a second. Think about all the social media buzz, your simple marketing gesture will surely generate.
Now It’s Simply A Matter Of Leveraging Your Forward Marketing Momentum To The Nines! (And Beyond!)
Meaning: You also put the world out. Directly after the fight. At least three higher end suites, in the hotel where the fight is actually taken place, (which normally cost at least $10,000 dollars per night) will be holding, by invitation only.
Private, extremely high, (translated) exclusive poker games. And each invited attendee, is automatically spotted$1,000 dollars each to start out with. In reality. This $1,000 or X dollar allocation, was your former ad budget, for those outrageously exotic location photo shoots.
And of course your hostess-s will be serving, free shot glasses of your $2,500 dollar a bottle champagne all night. Until the games end at 8 am the next morning. Say what?
Obviously not every high roller or extremely high profile personality will be invited back to future private games. But clearly going forward. A certain percentage of them. Will definitely want to make additional purchases of your higher end champagnes. Will they not. Absolutely.
Which also (clearly) means by extension. They will be constantly exposing both their personal and professional inner circle members, to you or your major competitors extremely high end champagnes and after dinner wines. Agreed? Absolutely.
Is it definitely starting to make more sense. How to attract new customers. Even if you initially only break even on the front end of your sales funnel? Let’s hope so.
Truth Told You’re Probably Only A Few proven Marketing Or Promotional Tweaks Away From Some Major Long Term Success!
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