How These Three Business Growth Strategies Will Definitely Improve Your Bottom Line!
Isn’t it sad, how many semi cash strapped service providers, still rely way too heavily, on using some outrageously expensive, dismally performing, traditional advertising and or promotional methods?
Trying to get the word out, about their extremely valuable services?
When truth told, some far more profitable, business growth strategies and or tactics, will definitely serve their cause, far better.
And ultimately, more times than not, what whines up happening in far too many cases is, their extremely hard earned money, is simply sucked down, the proverbial, traditional advertising hole, never to be seen again.
Which is too bad, because there are definitely, some far less expensive, far more effective ways, for these extremely hard working entrepreneurs, to consistently generate, some positive word of mouth and mouse buzz.
Don’t you agree? Let’s have a much closer look, to see what lies just below the surface, of some long term marketing possibilities.
In Order To Be Your Own Boss You Definitely Have To Become A Pretty Effective Marketer Of Some kind!
And in order to consistently accomplish this, you definitely need to start implementing, some proven methods, for consistently generating, some type of bank account filling marketing leverage.
For ex; Let’s suppose you own a fairly successful, Mom & pop type of printing business.
And just like all the rest of us, you definitely are always on the lookout, for some inexpensive ways, of promoting and or marketing, your extremely valuable products and or services, correct? For sure.
Your Entrepreneurial Skills Are A Form Of Currency Until Yo Develop The Much Needed Real World Skills!
Case in point. Let’s say after you’ve initially run, and re-run your ideal customers, total lifetime customer value metrics.
You discover, (much to your delight), your ideal customers, total lifetime customer value metrics, are somewhere between, $200- $550 dollars, over the next 3-7 year period.
And about 55% of the higher end $550 dollars, is gross front end profit. Which means, on average, for every long term, repeat customer you secure, whose worth at least $550 dollars over time.
About $302 of those dollars, (55% of $550), is gross profit to your bottom line.($550 x .55% = $302 dollars.Give or take. 😀 )
Being A Pro-active Entrepreneur Helps You Consistently Build Additional Income Streams!
Say for ex; you decide to invest, some of your ideal customers long term worth, into building a local, commissioned only sales force.
And basically using, local semi to fully retired sales reps, whom would love to supplement their current income, simply by leveraging their current and former contact sources.
In other words, because they still personally know, quite a few of the local CEO’s, CFO”s and other extremely high ranking management personnel, in tons of local businesses.
They can sort of moonlight part time.And generate their front end commissions, based of the sales revenue they create.
Fortunately There Are Many High Profit Business Models To Choose From!
Initially, you could put them in the local field, and contact all of the local small business owners and or service providers, key personnel contacts, they’ve literally known for years.
And offer to sell these men & women, one year membership,VIP customer savings coupons, for a one time payment of say $15 dollars or X.
And for this one time annual payment, (the recipient), local small business owner/service provider, receives two main benefits.
Some Of Your Best Loyalty Programs Can Be An Inexpensive Springboard To Long Term Profitability!
1.) Main benefit # one: Initially, the local small business owner, service provider and or start up entrepreneur, gets to ‘lock in’ some impressive savings of X, for an entire six months or one year.
On some type of specific printing services and or copying costs etc.
2.) Main benefit # two: And the other really big benefit is, they can also give your VIP, brand new, first time customer only discount coupons, away to their extremely valued customer base. Say what? 😀
This Is How You Put Your Lead Generation Strategies On Steroids!
Think about the currently untapped marketing possibilities, for just a second. They can (either), give your extremely time sensitive, first time only, VIP customer coupons to their best customers and or clients.
As (either), special ‘Thank you!’ gifts valued at X.
Or they can give them away, at both Thanksgiving, Xmas and or new years etc. Or as special secondary gifts, any time they hold, any type of opt in email building free drawings! 😀
And it’s also how you get your outside sales rep force, to take their marketing and promotional efforts to the very next level. Say what? 😀
It’s A Whole Lot Easier To Create Alternative Sources Of Income When Your Helping Others Consistently Do The Same!
Case in point. You make your commission only sales force aware, the moment their gross sales revenue reaches $500 (or X amount) of dollars.
Going forward, each front end membership sale they make, they will now be earning $25 dollars (or X) amount of dollars per sale! 😀
You know this 200-300% increase, in their initial front end sales commission, will definitely motivate the top producers, to work even smarter and harder, correct? No doubt. 😀
High Profit Business Models Are Critical Element To Long Term Growth!
And remember, in essence, you’re banking on a certain percentage of these brand new first time customers, developing into, long term repeat customers.
And this is how and why, you can justify your generosity to your outside sales reps.
Hopefully now, you’re definitely starting to better appreciate, how some incredibly simple, business growth strategies, will help build your bottom line. Over time of course. Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
