How the ultimate insiders use strategic selling! part two
As you previously discovered in part one of this series on effectively using strategic selling.
You really need to avoid the mind set that leaps to you thinking, randomly (and or) periodically leaving your business cards inside of various highly popular industry books at your local Barnes & nobles, can really take the place of strategic marketing and selling.
Because (entrepreneur) it will not. On the other hand, by systematically institutionalizing your marketing processes, you’ll slowly (over time of course), begin to distance yourself from your less dedicated competitors.
How Low Cost High Powered Strategic Selling Pays The Rent!
Let’s take a look at your typical sales funnel, that involves actively recruiting (both) affiliate and joint venture partners, to help dramatically boost your front end sales.
And see what powerful, little known and rarely revealed marketing secrets, you can discover. What da ya say?
First off, lets suppose you sell a $97 dollar digital ebook/audio product, and of course you’re constantly on the look out, for some simple, proven low cost ways to dramatically increase your front sales conversions, right?
Here’s one extremely profitable way, the ultimate insiders use 24/7 to help accomplish that goal. They offer higher JV/affiliate commissions based on a performance sliding scale. Meaning- the more product you are, the higher your overall commission percentage is.
For ex: they routinely offer two levels of participation for their top affiliates/JV partners to be compensated.
A.) First, they’ll offer their top affiliates the ability to make a one time payment of $397 dollars, and then they automatically get to keep 100% of of every $97 dollar ebook/audio product they sell!
Think about this arrangement for just a second. First off, only the truly serious and committed, will leap to take advantage of such an offer , right? Secondly, look what just happened to the savvy product creators bank account. It just improved by $397 dollars.
Now then, why would they or you as the product creator, seriously entertain such an arrangement? Elementary Watson, elementary. Here’s why, you’ve already run your numbers, and realize that you’ll bank (on average) 80-100% of all the additional back end sales, for years and years to come!
Not to mention all the additional passive income to be generated from their referrals and testimonials etc. And your super affiliate JV partners, will most certainly do everything in their power to generate as many sales as possible, as quickly as possible, don’t you agree? Absolutely.
How Strategic Selling Can And Will Put You Over The Top!
B.) Back to the real world. Unfortunately, not every person that has the desire to become a super affiliate and or top JV partner, will have the extra $397 (or X) amount available to buy their way into such a profitable arrangement, right? For sure. And by the way, hopefully, you can see how you might apply this same proven concept of strategic selling, only applying it to a much higher priced $997 dollar training course product.
Where maybe they pay $1,497 , one time up front, (or X) and then they get to keep 80% of every $997 dollar product they sell! and you back 20% on the front end and your same 80-100% on the back end! Do the math there entrepreneur!
Here’s their math; 80% of every $997 sale equals a gross front end profit to them of $797.60! Minus their total costs to produce the sale. ($997 x .80% =$797.60 per sale!) And you net the 20% difference on the front end and earn $199.40 per sale, that you didn’t spend a dime to create!
Plus, (far more importantly), you’ve strategically identified an extremely valuable (potential) long term customer/client!
Now to get back to the original thought; suppose they don’t have the $397 (or X) that’s needed up front? Well, why not offer them terms, like $99 dollars down and $99 dollars over the next number of months needed to pay the entire amount. And as soon as they make their last payment, they automatically upgrade from your stand 30-50% commissions agreement, to the above fore mentioned arrangement.
The point is, this is the type of long term, long cost high powered strategic selling strategies, that can and will make you a ton of money, on at least three different levels, don’t you agree?
List at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Digg or tweet this. Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!
