So hopefully by now, you already know and realize, (probably) far better than your major competitors do.
A simple tweak to one of your main power headlines, can and definitely will have a potentially huge impact, on your overall gross front and back end profit margins,for literally years and years to come, correct?
Absolutely. And by the same token, just a few strategic twists, to your current marketing perspective, will allow you to start seeing, tons of areas where you can and definitely should be applying, some potential bank account filling direct marketing strategies and or tactics.
Because when, or as you do, you’ll definitely begin to notice, all types of previously untapped areas in your business, where your newly acquired marketing perspective, can become extremely valuable.
As you’re about to discover. So please stay tuned…
Are You Ready To Discover How The Right Marketing Perspective Can And Definitely Will Make All The Difference!
Case in point. Let’s say you’re (either) one of the co-owners, of a single location, extremely popular retail furniture outlet.
And or you’re the senior marketing director for the company.Which means, you know all too well, just how outrageously expensive, your traditional advertising budget can be, correct? For sure.
And unfortunately, this also means, you also know only too well, some of your current, monthly advertising budget, is a complete waste of your extremely hard earned money.Correct? 😀
You Probably Already Invest More Than Enough In Your Current Advertising Campaigns To Create A Far More Profitable Marketing Funnel!
Because you clearly know the current cost you’re paying per lead, via your outrageously expensive, local billboard ad campaigns, are somewhere close to $400-$575 dollars each.
And you know you can and must, bring your average cost per qualified lead down.
You’re extremely open to, exploring some less traditional advertising, promotions and or marketing methods.
Which explains ‘why’ you literally urged the furniture company ownership to at least, seriously consider the following proposition.
Recently, while you were reviewing a completed sales order delivery slip. You had a marketing light bulb moment. BTW aren’t those totally cool, whenever you get and or experience one? 😀
Armed With the Right Marketing Strategies Your Sales Funnel Will Definitely Start To Consistently Deliver Some Bankable Results!
Since it was for a rather large order, from an extremely prominent, local apartment association headquarters.
It seems they basically ordered over $21,000 dollars worth of furniture, in order to furnish their recently renovated headquarter suites.
Which got your marketing wheels a turning! 😀 So you personally reach out to one of the main managing partners.
And here’s just a small, yet extremely eye opening dose of what you discovered. On average, about once every six moths or so, about 13% of the tenant associations 5,000 local tenants, will abruptly decide to break their lease and move, without giving the customary 30-60 days notice.
(5,000 x .13% = 650 tenants.)
And another 25% will decide to move, after just one year into their lease. So you’re talking about an additional 1,250 individuals and or couples. (5,000 x .25% = 1,250 tenants.)
There Are Plenty Of Sources For You To Build A Profitable Sales Funnel From!
So here’s what you accurately conclude, of the 1,250 individuals and or couples, who decide to move after just one year into their least. On average, at least 10-25% of them, definitely want and or need some brand new furniture! 😀
And or if they don’t, the odds are extremely good, (they either) personally know, work with, live next to and or are related to someone who does.
So going forward, you ask the tenant association managers, to start passing out one of your best market tested, two sided index style card business cards.
Your Particular Market Funnel Can Constantly Be Filled With Semi Qualified Leads!
Side (A.) will invite the recipient to join your VIP opt in email/mobile marketing list, in order to enter your special free quarterly drawing, which is specifically for the tenant association members only! 😀
And side (B.) will simply ask the following market tested question: “Do you happen to know anyone who would definitely like to buy some extremely high quality furniture and save at least 50% off the normal retail price on the first $2,500 dollars worth?”
About once each quarter, you will have the tenant associate, A/B split test, four separate type offers, to their 5,000 members.
So 1,250 each receive different, two sided index cards within their physical mail inboxes.And once you discover which particular wording consistently produces the most favorable responses.
You start having the tenant association roll it out to their entire 5,000 local members. 😀
Whose Says Power Directing Marketing Strategies And Or Tactics Have To Be Either Expensive And Or Overly Complicated!
And after printing a few rather inexpensive flyers and inexpensively testing at least four separate benefit orientated, main power headlines.
You (and or) your major competitors have inexpensively uncovered, how to sell a ton of retail furniture, and other related accessories to a prime group of semi qualified prospects, for literally pennies on the dollar, in upfront out of pocket expenses. 😀
Because the the tenant association members themselves, will be slightly to extremely interested in purchases some new furniture.Right?
Or they’ll eagerly help spread the word, so they can be ethically bribed into doing so, for a chance to win a $100 dollars in universal gas cards and $100 dollars in local grocery store gift certificates! 😀
Effective Lead Generation Strategies And Or Tactics Is The Proven Gateway To Multiple Streams Of Income Producing Opportunities!
Either way your furniture store wins, correct? Yep. In part two, you’re gonna discover at least three more potentially profitable ways, some direct marketing strategies and or tactics, will definitely help you become more profitable! Okay?
See you in just a little bit in part two.
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
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