How Some Strategic Positioning Can And Definitely Will Fill Your Bank Account!
Honestly, do you feel the right type of strategic positioning (on any level) mind you. Would help you not only start almost immediately earning more money. But going forward help you become an insider that much faster.
More than likely the long term answer is a resounding yes. Stop and think about the long term marketing possibilities for just a moment. Whenever, (or better yet!) as soon as you or your major competitors better position yourself.
You definitely won’t have to spend as much money upfront, on potentially expensive traditional forms of advertising or promotions. And as those additional front end savings add up.
Now you can definitely afford to be even more generous on investing to initially acquire your first time customers or clients. Or be even more generous by investing to help other non directly competing vendors grow their business or service.
Because consistently doing so. Indirectly or directly helps you or major competitors strategically grow yours. For literally pennies on the dollar. Turn the page to see exactly “how” to do so.
How The Right Marketing Strategies For Small Businesses Definitely Help Expand Your Visibility!
Case in point. Entrepreneur see the screenshot image below? It’s from a recent podcast I just appeared on as a guest. Thanks again Monica and Ten! I truly appreciate the opportunity.
How Some Strategic Positioning Can And Definitely Will Fill Your Bank Account!
Monica “Monna Lizza” Hamlet is marketing and promotional genius for sure. And she and her co- collaboration partner “Ten” are about to embark on a state to state tour.
And during each physical event they will showcase a keynote speaker or two. And they’ll featured guest on her/their ever growing podcast. Since I was fortunate enough to be a recent podcast guest. I too can qualify to be a potential keynote speaker at certain offline events.
But some of the other potential long term marketing strategies briefly discussed were the following. In order to entice potential future collaboration-al partners.
We’re seriously considering creating a private Facebook group. Where the active members can log in and ask their number one burning marketing or promotional questions. As well as get their most pressing questions answered about “how to” successfully get their podcast up and going. Which just happens to be one of Monica’s specialties. While “Ten” will gladly respond to any and all techie questions.
Somehow In The World Can You Or Your Major Competitors Strategically Leverage a free Or Paid Facebook Group?
That’s a great question. Basically here’s “what” we have in mind. And ultimately hope to accomplish with the vast majority of our current and future Fb group members. (A.) They can decide to simply invest X for an annual membership.
Or (B.) they (or you!) can decide to strategically utilize their various assets, resources or current and future connections etc. Basically barter them instead of writing a check. Huh?
Say for example.
Instead of investing $564 per year for an annual membership. (Basically the equivalent of $47 dollars per month. If they make one annual lump sum payment.) Otherwise they can choose to invest $67 dollars per month or the equivalent of $804 dollars per year.
However, they could also barter their way into a free annual membership. Say what? How you so skeptically ask. Great question.
So What Type Of Assets Or Resources Would Help Potential Members To Qualify For A Free Annual Membership?
So glad you finally asked. Keep in mind this is just a partial list at best. But as soon as they (or you!) meet a bare bones minimum of 50% of these potential marketing options.
And the options remained active. Their membership in the private FB group remains free. And of course they’re free to not participate and leave the group anytime they wish to.
But simply for sharing our links to the various products or services or affiliate products or services we’re promoting at any given time. They barter their free membership.
So they can mention us in their:
1.) Other FB groups they are currently or will become future members of.
2.) They can and definitely should periodically link to us in the current and future blog posts.
3.) They can and definitely should share our links in both their pre written follow email series. And their previously unscheduled “broadcast” email messages.
You Don’t Always Have To Automatically Write Checks In Order To Move The Needle!
4.) They can and should share our links in their upcoming books. Or digital PDF’s or ebooks.
5.) They can and should share our links in their podcasts or in their guest podcasting appearances.
6.) They can and definitely should share our links in their relevant Power Point presentations.
7.) They can also share our links on the back side of their offline flyers. Each time they give an online talk. Or speak locally offline.
8.) They can periodically share our link on their downloadable cheat sheets.
9.) They can also make their ever growing audiences aware of our links whenever they create a top X recommended- downloadable- resource guide. Or when they create clickable tab on their state of the art WordPress website or blog.
10.) And finally.. They can also share our link(s) in any relevant free lead magnet giveaways they create to build their own opt in email list.
Basically they use at least five of these potential strategies to share our various links. And as long those assets remain active.
11.) Bonus strategy: Of course constantly sharing our links in their micro content they periodically share on social media.
This Is Just An Extremely Small Sample Of How You Or Your Major Competitors Systematically Grow And Expand Your Brand For Literally Pennies On The Dollar!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free! Please note some links on this page are affiliate (income producing) links.
