How Some Really Simple Customer Engagement Ideas Will Definitely Give You The Edge!
So unlike the vast majority of your peers, have you figured out, just how potentially profitable it is, when you consistently implement, some proven customer engagement ideas and or strategies?
For one thing, the deeper and more robust your customer engagement ideas and or strategies are, the less upfront out of pocket cost you will have.Right?
In fact, this is one of those little known, potential profit centers, which is typically left (for the most part), untapped by the vast majority of semi cash strapped small business owners and or service providers.
Or at least it was.
Isn’t It Time To Take Your Customer Engagement Strategies To The Very Next Level Or Two!
To start things off. Let’s suppose you currently own and run, an incredibly popular, single location retail jewelry outlet.
And you’re located in one of the most popular strips malls in your entire city. Which also means, your monthly commercial lease is not exactly cheap, right? 😀
Even so, your ideal female customer, basically has a total lifetime customer value metric, of somewhere between $6,500- $11,000 dollars.
Give or take over the next five to seven year period. And also located in the very same mini mall, is an extremely popular travel agency as well as an extremely popular women-s clothing and accessories boutique.
The travel agency business actually has two businesses, basically co- sharing a commercial space.
There is also a high end retailer, which sales upscale luggage, for both men and women.
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You’re basically going to try and form some type of strategic joint venture (JV) arrangements, with both the travel agency workers, the retail luggage company and the extremely popular women-s boutique store.
And here’s what you will initially do, to help the travel agency, continuously build some positive, viral word of mouth buzz.
Plus cause an avalanche of social media activity as well. So here’s initially what you’ll do. Since the women-s boutique shop, sells an extremely popular bottle, of women-s perfume, which normally retails for $349 dollars per bottle.Say what? 😀
Even though the retailers actual hard cost, is much closer to $150 dollars. (And sometimes a little less.)
You shrewdly negotiate, being able to purchase 50 (or X number of) bottles per month, at a cost of $7,500 dollars.(50 x $150 dollars per bottle equals an investment of $7,500 dollars.)
And every month, every time a female customer, spends over X amount of dollars with the travel agency and or the retail luggage store.
They will receive, (unbeknownst to them), a free bottle of this extremely popular women-s perfume. Say what? Exactly! 😀 You know they will be texting like crazy, plus constantly posting all over social media as well, right?
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The way the split will work is, the first 25 women who spend over X with the travel agency, will receive a free 64 oz. bottle of this extremely popular women-s perfume.
And likewise, the first 25 women who spend X with the end end luggage retailer, will also receive a free 64 oz. bottle, of this extremely popular perfume, which normally retails for at least $349 dollars per bottle.
Now just in case it’s not crystal clear, why your retail jewelry store would foot the bill each month. (50 x $150 = $7,500 dollars.)
Basically, it’s so both the high end, retail luggage dealer and the travel agency, will include one of your best, market tested, extremely time sensitive, first time only customer discount coupons, inside the bag of every female customer who spends at least X.
And the primary reasons,why these type of incredibly simple customer engagement ideas, definitely move the bar significantly further, is because, these local women, who spend X amount of money, on either extremely high end travel costs.
And the extremely fancy luggage to go with it. They are 200% more likely, to be an ideal customer, for your retail jewelry business as well. Don’t you agree?
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Here’s how one of the simplest, and straight forward customer engagement ideas, definitely gives you the edge.
The ongoing arrangements you’ll have with both the travel agency and the retail luggage retailer is this.
Let’s say a local female spends $14,000 dollars on some type of Mediterranean cruise of some kind.
This being the case, one of the really cool bonuses she automatically qualifies for, is an absolutely stunning pair of diamond studded earrings, which typically retails for $450 dollars a pair.Say what? 😀
Either the travel agency and or the retail luggage dealer, will hand her,one of your very best, market tested, extremely time sensitive, first time customer discount coupons, which entitles them to bring the card, and save 30 or X% off.
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Or bring a semi qualified guest whose at least 18 and they automatically save 50% off any one purchase, up to $900 dollars.
However, simply by joining your VIP opt in email/mobile marketing list, along with bringing the semi qualified guest whose at least 18.
And now they can purchase those drop dead gorgeous, diamond studded earrings, for your actual cost of X!
And by doing so, you have most definitely, moved the customer engagement bar. Don’t you agree? Because think about the multiple conversations, around the water cooler now!
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And you know they simply won’t be able to contain themselves, when their bragging to their closest girlfriends, neighbors, co-workers,employees, siblings, in laws, Moms, daughters and any and everybody else, correct?
What local woman will they possibly come in contact, who at least some of the more affluent, definitely won’t wanna know, (not only) where they got those incredibly beautiful, diamond studded earrings.
But how in the world, did they manage to get them at your actual hard cost.Which means, it absolutely makes sense, for you to continuously study, how some really simple customer engagement ideas, definitely gives you the edge.
Keep Implementing Some Of These Proven Sales Strategies And Tactics And Watch And See What Happens!
Don’t you agree? See you in just a little bit in part two, okay?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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