Are you going to keep trying as hard as you possibly can,trying to do everything on your own?
Because hopefully you’re starting to appreciate and realize. you me and nobody else, can possibly do everything which needs to be done totally on your own. Right?
And the right types of partnerships, power collaborations or cross promotional relationships, is the equivalent of receiving some major corporate backing of some kind.
And rest assured, you don’t need the financial muscle, of a fortune 100 or fortune 500 entity behind.It certainly doesn’t hurt.
But currently, within your local community, on or offline, you can and definitely should be constantly forming, some type of potentially profitable strategic alliances of all kinds.
Because another non directly competing vendors, various assets and or resources.Can and definitely will help you make it to the very next level or two.As you’re about to discover very shortly.
You Keep Strategically Forming The Right Types Of Partnerships And Your Long Term Profit Producing Potential Will Most Definitely Skyrocket!
Oddly enough, when most, semi cash strapped entrepreneurs, hear talk about forming or nurturing the right types of partnerships. They automatically fixate on some of the major corporate entities, like FedX and Kinkos power partnering.
But truth told, it’s the masses of much smaller, resourced challenged small business owners and service providers, who form these mutually beneficial arrangements.
Primarily because by themselves, they simply can’t afford to try and grow or scale to any significant degree, based solely off their own financial resources or assets.
Because their own revolving line of credit, or readily available cash or current social media following, is simply not large or responsive enough, to consistently make a bankable difference.
Start Strategically Building Your Very Own Power Network Irregardless Of Your Current Size Or The Number Of Assets Or resources Your Currently Have Direct Or Indirect Access To!
And the time, financial resources and assets needed, to build and nurture your own social media influence, could and probably will take a while, correct? Agreed.
However, what if one or your collaboration partners, like my bud Olivia Andres, editor at radar.io, who already has a huge and extremely active, social media presence in general, and twitter in particular.
What if her firms collaboration arrangement with you is. Every time you (either) link to one of their blog posts, or you publish one of their blog posts as a guest blog post on your blog.
They in turn will gladly share your blog post on their constantly expanding social media network. This type of promotional arrangement, is just a small sample, of how and why the right types of partnerships, can be and or become, so potentially valuable.Don’t you agree?
There’s An Incredibly Simple Reason Why You Can’t And Shouldn’t Try And Build Your Business Or Service All By Yourself!
For one thing, if you’re semi cash strapped or resources challenged.Like far too many aspiring on or offline marketers are. You’ll quickly drain or max out, your own financial resources or assets.
Especially if your advertisements or promotions, or even attempts at marketing. At best, can only generate, a one to one type of return.
And sadly, when it comes to having any type of ongoing, traditional advertising or promotional strategy. Far too many marketers, (on or offline) who are barely breaking even on the initial front end of their traditional advertising or promotional campaigns.
Because they don’t realize or know ‘how to’ create, a reliable back end sales component on their on or offline sales funnels.
They tend to cut back on their advertising or promotions, when they’re only breaking even. When instead, this is a potential goldmine of untapped marketing opportunities waiting to happen.
Case in point. Recently my collaboration bud Emilly Mills, of ringostat.com fame. She’s one of the marketing experts there.And one of her colleagues reached out and asked to interview me.Of course I leaped at the chance. Wouldn’t you?
After all, their website has a domain authority (DA) of 40 and steadily climbing. Which means it consistently generates lots of organic (free) search engine generated, targeted traffic.
(Please see the screen shot image below.)
And keep in mine. As their organic traffic continues to grow.And as their social media following and influence continues to grow.More and more of their blog posts, (including) the one my interview will be featured in.
Will be viewed by more and more targeted eyeballs. Translated: Free marketing exposure. Who can possibly say no to this type of viral marketing exposure?
When all you have to do is a extremely targeted podcast or telephone interview.
You Definitely Should Be Constantly Expanding Through The Use Of Some Type Of Marketing Leverage!
Case in point. Please be aware, there are all types of variations, of bank account filling marketing leverage available to you and I. And whether or not, you decide to take advantage of it, is strictly up to you.
And there is also a ton of, unused and or under utilized, tangible and intangible assets or resources, for you and I to readily tap into.
Case in point. Think about what typically happens, when any property gets sold. But especially, an upscale, single family residence, in the $500,000 dollar range and up.
Think of all the additional revenue streams, which is constantly being generated.Some of them ongoing. For ex; there may be a need for some remodeling of a kitchen, bathroom, garage or an addition added to the structure at some point, correct?
Maybe the owner(s), want a company to take care of their ongoing landscaping needs.And if they live where it’s snows pretty heavily during the brutally cold winter months. Maybe the owner(s) want ongoing shoveling service.
Maybe they desire a state of the art security system, right? Maybe they desire a really nice deck to be built. Or maybe want a state of the art hot tub or indoor Jacuzzi installed.
In any event, every one of these professionals, should form, (some type) of joint venture (JV) and or cross promotional relationship, with several, if not as many of the previously mentioned professionals as possible.Don’t you agree? Absolutely.
Because when the need arises, for any of these specialties.
Just Becoming An Extremely Active Partner In Several Cross Promotional Relationships Is A Proven Income Generator!
For one thing, think about the potential power networking opportunities. Once a customer purchases a product or service from you.You and I, (and or) your major competitors, immediately go from, solicitor, to trusted adviser and advocate, correct? Absolutely.
So you and or your major competitors recommendation, for a CPA, CFP, tax or estate planner,foreign or domestic auto mechanic specialist,wedding planner, roofer, divorce attorney, SEO specialist, realtor, dentist, travel agent,interior designer,chiropractor, movie, computer repair service, online dating service, daycare or local bakery etc.
It definitely carries a lot of weight. Don’t you agree? This being the case.
The right types of partnerships, definitely help you and I stand out from the crowd. And help you earn a whole lot more money faster. So what the heck are you waiting for?
Start Strategically And Systematically Forming The Right Types Of Partnerships And Or Collaborations Right Now!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can
apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters, who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free!
Hey Mark,
A partnership disperses the burdens of a business among several people, which typically will also increase the chance of success when resources are pooled together.
It is easy to change your legal structure later in the life of a company and is very easy to form in the beginning.
Flexibility is an important issue to think about when structuring your business. You should also consider the complexity of any business structure you are choosing. Thanks for sharing your worthy information regarding this topic.
With best wishes,
Amar Kumar