How And Why Cash Strapped Small Business Owners Profit From Email Marketing!

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How And Why Cash Strapped Small Business Owners Profit From Email Marketing!

You already know, tons of small business owners, and or service providers, are currently, using some form of strategic email marketing, correct?

And that’s not to suggest, they’re being outrageously successful by doing so.

But to date, they’ve started pro-actively building at least one primary, VIP opt in email list/mobile marketing list, and even if they don’t currently have any pre-written, sequential follow up email messages written yet.

Even if they only periodically send,an unscheduled “broadcast” email message, or some type of extremely time sensitive discount coupon notices, or “alerts” for an upcoming “discounted item” sales event etc.That beats doing nothing, right? Absolutely.

But having access to some sort of reputable, paid email marketing service provider, gives the small business owner and or service provider, a few more potential marketing options, as you are about to discover.

So Who Else Wants To Discover How Even Some Cash Strapped Small Business Owners And Or Service Providers Can Definitely Profit From Strategic Email Marketing!

Since it’s no secret, virtually all of the major online gurus and or gurettes, are definitely making the most of, some form of strategic email marketing/ mobile marketing strategies, correct?

And they’re not only making a ton of money, from the direct use of systematic email marketing strategies and or tactics, but they’re also making a second fortune, marketing and or promoting, some type of email marketing information products and or services!Right?

Because I’m quite certain,both you and I, have definitely purchased more than our fair share of paid courses, and or coaching services etc. Correct?  😀

However, let’s take a look at “how” your typical, Mom & Pop retail music accessories store, can utilize some of the proven email marketing fundamentals, you constantly hear the gurus talking about.

For ex: watch what happens, when these music store owners, first start strategically building their vert first opt in email/mobile marketing list, and segmenting it, into various smaller, highly targeted specialty lists.

Lead Generation Is Far More Effective And Potentially Profitable When Your Targeted Lists Are Segmented!

So one of the major advantages,of using a paid email service provider, is you can create an unlimited number of highly targeted,segmented lists.

So the music store owners decide, one of the ways they can benefit, and potentially profit from this particular feature, is by segmenting their various music loving customers, into smaller specialty segments.

And they discover at least seven, potential musical instrument lover lists, they can segment their customers into.1.) Electric guitar players.2.) Bass instruments.3.) Standard piano lovers.4.) Drums.5.) Keyboards.6.) Synthesizers.7.) Acoustic guitar lovers.

Personalizing And Segmenting Your On Or Offline Lists Is A Great Way To Pro-actively Use Direct Selling Strategies And Or Tactics!

Since each individual subscriber, on any given list, has a certain affinity for that particular instrument, the music store owners, can start offering “free” initial lessons valued at X, for VIP email subscribers only!

And the way they strategically and aggressively market these initial free lessons, to the general public, is by finding (preferably) retired, local, former music teachers, with each one of these different musical instrument teaching specialties.

And offering them an opportunity to earn additional money, without having to be tied to steady employment commitments. 😀

Strategic Email Marketing Doesn’t Just Save You Money! (It Provides The Opportunity To Earn Additional Money!)

Any time they have any type of promotion, offering substantial savings off a particular instrument, like “drums.”

It might make more sense, to initially send their extremely time sensitive discount coupon offer, to the segmented part of their list, that initially signed up for free drum lessons.Right? 😀

Then, send a second email “alert” message to the rest of their subscribers, on other segmented lists.

There Really Are Lots Of Potentially Profitable Uses Of Your Email Marketing Campaigns!

Or what if, (for whatever reasons), they’ve decided to “discontinue” carrying a specific line of keyboards, that don’t quite sell like they used to!

Again, they can not only send some type of “scarcity offer” to their extremely loyal keyboard lover subscribers, but “ethically bribe” them, to bring a friend (or two), along that’s also sincerely interested in keyboards.

And by doing so, they’ll definitely save a ton of money on traditional advertising rates!And of course, a certain percentage of those friends, acquaintances,co-workers and or relatives etc, that get introduced to the retailer, will whined up becoming subscribers and repeat customers as well. 😀

Strategic Email Marketing Has A Compounding Marketing Affect As Well!

Let’s say the music store retailer goes out, and eventually finds seven different music teachers, that offer private lessons, to a limited number of students at a time.

And each one of them often pass out the retailers two sided business cards, so potential customers can join their VIP opt in email list, and save X% off their very first purchase.

Plus, any time any of the retired music instructors, wishes to give a free introductory 90 minute workshop/demonstration, at the retailers store.

All the retailer needs to do, is (first) email/text all those subscribers on a particular, segmented specialty instrument list, and then “broadcast” email the rest of their subscribers, making them aware of the upcoming free workshop as well.

Strategic Email Marketing Is A Must Must Have Tool In Your Marketing Arsenal!

And offer some type of “ethical bribe”, to induce them to bring a friend or two along as well!And inside the store, they can also create special signs, and on the days of these (periodic), free 90 minute workshop/demonstration events.

They can offer special irresistible financing terms, to any purchasers that are also email mail/mobile subscribers!

Ladies & gentlemen, (hopefully) you can see and appreciate, “how” some temporarily cash strapped small business owners, startup entrepreneurs and or service providers, can definitely benefit from a little strategic email marketing, correct?

And they don’t necessarily need an outrageously large list of subscribers, in order to do so,correct? Absolutely.

Now as is customary during this part of our show.

Please share your extremely valuable comments (in the comments section below) that you can

apply to your business, product or service in the next 30 days or less!

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