Here’s The Primary Reason Why Your Drip Email Marketing Campaigns Keep Failing!
So you’ve finally decided, you definitely need to be constantly building your very own, opt in email/mobile marketing list, correct? Well congratulations.
What finally brought you to your online marketing senses?
And you’re also using, one of the many, state of the art, reputable, paid email service providers, right? This is also good to hear.
This being the case. Now that your initial fully automated, follow up campaign is complete and fully functioning.
The $64,000 dollar question begs asking. So why hasn’t or isn’t your automated, follow up drip email marketing campaigns and or strategies working? At all.
And what or how do you plan to fix it, asap? Great question. Let’s turn the page, and see if you can finally discover, what you definitely have to start doing right now, in order ultimately turn things around…
So What Types Of Email Marketing Campaigns Are You Constantly Doing And Why?
Say for example. Sadly, far too many of you, (especially) the newbies in the house. You’ve constantly be told, over and over again.
By some very well respected, multi six and seven figure a year earners. When it comes to effective email marketing strategies and or tactics.
On average, each subscriber you currently have, and or will acquire in the not so distant future. They’re typically worth, at least $1 dollar each. Correct? Not so fast.
Maybe this is typically the case, for an experienced, extremely marketing savvy online entrepreneur.
But no way is this the case. For a “green as grass,” newbie marketer.Who hasn’t even successfully run, their very first A/B split test,(or series of A/B split test) of either their email subject lines and or P.S. yet? Say what?
Are You Finally Willing To Do What You Need To In Order To Make Your Current And Future Email Marketing Strategies Successful?
Case in point. In case you don’t actually realize and or fully appreciate it just yet. As with basic copy writing in general. Your main power headline, is the most widely read element, on your on or offline sales letter.
It typically determines at least 80% or more, of the overall effectiveness.Or lack thereof. Of your entire sales copy.Say what? That’s correct.
If your main power headline, fails to get them to read your body copy. You (and I) lose.
And so to, is your emails, all important subject line. It will determine, if your subscriber, will either click through to open it. Or simply decide to “delete it” and keep it moving, (speed scrolling) to the very next subject line.
And as they continuously speed scroll.If your or my “subject line,” fails to get them to stop speed scrolling and take notice. It’s a done deal.
Are You Busy Promoting You And Instead Of The Much Sought After Solution Your Particular Product Or Service Provides!
Right out of the gate, if you’re not consistently personalizing, your drip email marketing follow up campaigns.
You’re already at a major disadvantage, to your major competitors in the know. Because recent studies have proven, over and over again.Beyond any reasonable shadow of a doubt.
Subject lines which lead with your subscriber first name. Generally average a 26%, overall higher open rate. Say what? That’s correct.
And speaking of personalizing your emails.Are you strategically segmenting your lists, into relevant categories and or relevant sub categories etc?
Say for ex. Let’s say you own a very successful, single location, Mom & pop retail pet and accessories store.(Or whatever type of retail store), where you sell various types of products and or services.
Does it make sense to you. That if you sell goldfish,rabbits, hamsters and parakeets.
Should you email all four of these completely different subscribers, a one size fits all, type of a message? Just like so many of your major competitors would? Really?
Are You Finally Ready To Roll Up Your Marketing Sleeves And Honestly Get To Work!
If the last two previous sentences, adequately describe, your current or future drip email marketing campaigns and or tactics. Is it any real wonder why.
Your current or future drip email marketing campaigns. Not only are they not consistently generating, at least $1 dollar per subscriber.
But truth told. They’re barely yielding any bankable returns at all. And please be ever mindful.
Nowadays. At least 50% of your email campaigns, (and the long term trend is upward), are currently being opened on, (either) mobile devices and or iphones etc.
Which means, iphones can typically only show somewhere between 32-38 characters across legibly, while in portrait mode.
So you generally wanna try and keep your subject lines, short, sweet and laser focused relevant, to your subscribers, main issues and or most pressing concerns.
Customer Centered Drip Email Marketing Campaigns Simply Aren’t That Hard To Ultimately Profit From!(But Self Centered It’s Definitely All About Me Email Marketing Campaigns Are!)
The bottom line, with regards to effective, potentially profitable drip email marketing campaigns.
You have to first. Learn and get pretty darn good at consistently implementing the basics.Then, continually add to your ongoing knowledge base.
And continuously apply what you’re about to discover in part two as well. And watch your drip email marketing campaigns, start doing far more often, what you originally intended them to.
Sound like a plan or what? Great. See in just a little bit in part two.
You’re Just One Or Two Split Test Tweaks Away From Having A Fully Functional Drip Email Marketing Campaign Finally Consistently Producing Some Bankable Results!
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