Who else wants to know how to create content that attracts like a magnet!
(Or Else You’ll Probably Lose Money!)
Are you wondering how to consistently create content that attracts, instead repels your ideal target audience.
Well, believe it or not, your probably doing at least 80% or more of what you should be doing.
But it’s the other 20% that’s costing you at least 80% of your intended results! Yep.
How To Create Content That Attracts Instead Of Repels Your Ideal Prospects!
Your biggest challenge, believe it or not, is too write in such a simplified manner, that it’s practically impossible for your intended target audience, not to understand, exactly whatever it is, that you’re trying to convey.
Sounds simple enough,correct? But you’d be surprised.
Case in point; take a look at some incredibly shocking statistics. Brian Clark of copyblogger fame. (An excellent source by the way, if your looking for proven online marketing strategies.)
Brain released a totally excellent report on how to consistently create content that attracts your ideal prospects.
And inside the report revealed some incredibly shocking stats, revolving the typical online web surfer.
Take a look at this. First (the study revealed) that on average more than 50% of college students at a four year schools, and more than 75% at two schools in the United States: Could not!
A.) Understand the arguments of a newspaper editorial.
B.) Or interpret a table about exercise and blood pressure.
C.) And finally… adequately compare credit card offers with different interest rates and annual fees. (Your not to the bad part yet!)
Here’s the really sad part; these students are more literate (by far) than the average US adult! Because the vast majority of US adults have far less education.
So the moral of the story is? Keep it simple, be specific as you can and always seek simplicity first!
Because as Brain (likes) to pint out, when it comes to creating effective content (on or ) offline. “No one will ever complain that your writing is too easy to understand.”
How To Create Content That Sets You Apart……
(From Your Lost In The Sauce Major Competitors! Introducing Five Simple Copy Writing Mistakes To Avoid!)
1.) Copy writing mistake # one: The typical small business owner and or service provider, far too often will create content that belongs in play from William Shakespeare!
Instead of writing to a crowd that (not) only did not attend a prestigious Ivy league school, but really (for all practical purposes), could care less about you, your product or service!
They simply need and want to know in Mary Jane plain simple terms, how whatever you have benefits them! And you’d better cut to the chase, real fast!
Or else, their gone! Especially online. Remember, keep your writing simple, concise and to the point. And don’t write like you attended Harvard!
2.) Copy writing mistake # two: Use lots of bullet points in your copy. Creating lists are extremely effective. Besides your target audience loves to know (or discover!) X number of ways to do something.
Or, they love top X number of something lists. So copy write mistake number two is, failing to use concise bullet points in your on or offline copy.
And stimulate the natural curiosity of your readers.
Your Copy Writing Is A Powerful Tool And Major Business Building Asset! (Make Sure You Use It That Way!)
3.) Copy writing mistake # three: Since you already know that a compelling (main) power headline, will affect 80% of your written materials success or failure.
And if you don’t capture them in just five short seconds or less (with) your best market tested compelling headline (on or) offline.
That they won’t stick around to read the main body of your material. That being said, as the they quickly skim your copy, (that’s) why you need really good (straight) to the point bullets!
They will also head directly to your all important P>S. at the end of your sales piece. So don’t drop the ball here! If your sales piece, doesn’t have any P.s’s, then you’d better start using them yesterday!
But even if you do routinely use them, make some last (“what’s in it for me?”) compelling point in your P.S! don’t just add it for the sake of doing so! like far too many of your wannabe competitors!
4.) Copy writing mistake # four: Failing to spend 80% or more of your time, trying to create compelling opening main power headlines, in order to attract your target audience initially.
The body of your sales piece, article or blog post etc; has got to deliver on your main power headlines big promise, alright!
But without (inexpensively) testing various main power headlines, in order to attract them initially, you’ll never get to them reading anything.
So spend at least 80% or more of your time (entrepreneur) learning how to create compelling main power headlines!
5.) Copy writing mistake # five: And finally… This one is critical. Your not investing enough time immersing yourself in your craft! Huh?
meaning- where’s your totally comprehensive swipe files on your various subjects! study the masters! These men & women (like) the aforementioned Brian Clark of Copyblogger, they’ve already walked the walk!
They know exactly what it takes! Get on their list(s) Follow their proven advice and invest in their knowledge!
Hey; Brian (at last count) only had 150,000 opt in subscribers to his blog! How’s that match up with your current numbers?
Well, there you have in in a nutshell entrepreneur. Five simple ways for you to create content that totally rocks!
Simply by avoiding, these five incredibly simple copy writing mistakes
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