Five Simple Benefits Your Small Business Can Offer To Be Even More Competitive Now!
Is anyone going to deny, (with a straight face) being a cash strapped small business owner/entrepreneur and or service provider, has more than it’s fair share of day to day challenges?
For sure, right? I mean it’s not enough you have to constantly be developing your various entrepreneurial survival skills, correct?
But like it or not, just ahead, there is always another brand new potential competitor, who if they can’t, they’re at least threatening, they can (either do it for less), and or they’re more than willing to temporarily do it for less, just along enough to entice some of your very best customers and or clients to become theirs!
Sound familiar? If not, stick around long enough, (aspiring entrepreneur) because it surely will!But all (thank goodness) is certainly not lost!Here are five proven, (fairly) low cost ways, for you to become even more competitive!
So What Are These Five Incredibly Simple Benefits Your Small Business Can Offer To Be Even More Competitive Right Now!
Before getting right to the business at hand. Ladies & gentlemen, hopefully you picked up on a very subtle, yet potentially profitable marketing strategy, mentioned in the previous section.Huh?
Here’s how some extremely savvy entrepreneurs -initially- generate and or entice brand new first time customers and or clients.
Because they thoroughly understand the total lifetime customer value, of their ideal customers and or clients etc.Some of them, (after) putting a pencil to their particular customer/clients, total lifetime value numbers, they will gladly acquire a first time customer and or client at their actual cost, and or even at a slight loss, and if they need to, break even for the first X amount of weeks, months, quarters and or years if necessary!
(AT &T did this for years, back during the height of the -so called- long distance wars!)
However,in order to ultimately start consistently generating some massive, reliable, front and back end long term profits! And you best believe, (from a marketing perspective anyway), there are literally tons of little known ways, for them to do so!
That said, here are five little known, rarely used, extremely low cost ways, for them, you and or your major competitors, to be even more competitive right now!
Isn’t It Truly Amazing How Some Of The Simplest Non Expensive Benefits Can And Definitely Will Make Your Small Business More Competitive Right Now!
And remember, you don’t need to try and implement all five of these brain dead simple suggestions all at once.Because for sure, you may not be able to afford to do so, nor will it be economically justifiable for you to do so!
But where your gross profit margins indicate it definitely makes sense to implement,-entrepreneur- by all means go for it!(Before your major competitors do!)
1.) Potential marketing advantage #one: Remember, I’m not actually suggesting you do this unless your gross (front or back end) profit margins can actually justify it!
But if it does, perhaps you should at least explore, whether or not, it makes economic sense to expand your hours of business, if nothing else, on specific days.Or on certain holidays, if you’re normally closed.
2.) Potential marketing advantage # two: Next, does any part of your customer/client and or patient base, need and or desperately want more personalized one on one service, they’re more than willing to pay for? Have you even bothered to ask them?
Some Of Your Most Effective Small Business Marketing Strategies Aren’t Necessarily Expensive To Implement On Some Level!
3.) Potential marketing advantage # three: Do they want, and or can you possibly extend their current warranty? Or can you tie it to whether or not they’re current opt in email/mobile marketing subscribers?
4.) Potential marketing advantage # four: Do they want a longer guarantee period? Again, if you have the gross profit margins to invest in this type of proven marketing ploy, over the long term, it may be more than worth it for you to do so! Before your major competitors do!
5.) Potential marketing advantage # five: And finally, does your customer client base, want and or need, any type of specialist and or specialty, you can offer them?
Or can you locate a potential joint venture partner and or cross promotional partner(s), you can strategically align with, in order to help you do so?
There you have it entrepreneur, five really simple benefits, you may be able to quickly implement on some level or another, in order to help make your small business and or service more competitive now! Don’t you agree? Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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And be sure you grab your explosive free 22 step small business marketing idea kit series,
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(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
