Why Extremely Savvy Entrepreneurs Don’t Need Formal Sales Funnel Training!
Since you’re obviously, an extremely hard worker, right? And you’re definitely one of those cutting edge entrepreneurs, are you not?
And if you don’t currently, you probably -definitely- have some sort of future plans, to have your very own, state of the art WordPress website and or blog, correct?
This is certainly a step in the right direction.
And of course, you know you need a proven strategy, to collect opt in email and or mobile subscribers, correct?
So far so good. Now comes the $64,000 dollar question. Are you ready? Are you in the process, of building your very own sales funnel of some kind?
If you have a paid email service provider,are you currently utilizing it, to gradually and systematically move, your opt in/mobile subscribers, through your sales funnel? If not, why not?
On the other hand, if your business/service, is primarily marketed and or promoted offline. Do you currently have any type of formal sales funnel currently working for you? If not, what’s the plan?
So Why Is It Some Extremely Savvy Entrepreneurs Don’t Seem To Need Formalized Sales Funnel Training? (Like So Many Of Their Major Competitors Do!)
The really short answer is, because, unlike the vast majority of their major competitors, they’re not relying on a formalized sales funnel, to drive their sales and profits.
Not to be misunderstood, just like their major competitors, they too have a formalized sales funnel or two. They just don’t place the exact same emphasis on it, especially their online component of it, like their major competitors do.
For ex; far too many aspiring entrepreneurs, when they start utilizing any type of paid email service provider, they get too caught up, in trying to write the perfect email message(s.)
And they stop relating to the personal and or emotional side of their very best prospects and or customers,clients or patients etc.
Some Of Your Very Best Entrepreneurial Ideas Are Pretty Straight Forward!
Case in point; here’s a fairly simple and straight forward process, to start systematically building a rather non conventional sales funnel. But simultaneously, building a workable sales funnel, which will predictably, build your front and back end sales revenue, (over time) of course.
And while you do so, you never, ever have to telegraph any of your proven process, to your major competitors.
For ex; let’s suppose you run a fairly successful, upscale, local retailer jewelry outlet. And your ideal female customers, currently have a total lifetime customer value metric, of (at least) $7,500 – $13,000 dollars, over the next five to seven year period.
And your overall (front end) gross profit margins, are at least 55%. Which means, each brand new first time customer, easily represents -literally- thousands of dollars, on the front end of their sales funnel alone.
Couple this with your eventual, long term back end generated revenue, from their repeat purchases, referrals and testimonials etc. And you can see why, an extremely marketing savvy jeweler, (or any) profit seeking retailer for that matter, would bend over backwards, trying to build and sustain, any type of profit generating sales funnel, correct?
Thank Goodness There Are More Proven Ways To Promote Your Business Than The Gurus Share!
So you already know and realize, (as do your major competitors), generating some initial business, from the right type of affinity groups, can quickly become a major goldmine, correct?
So why not strategically target some local nurses, who work in several of the top, most respected hospitals and or -local- medical facilities etc.
You already know, they work alongside other nurses, doctors, medical assistants, nurses aids and secretaries, right? And at least some of them have, sisters, sisters in laws, daughters, Mom, neighbors and co-workers they routinely socialize and or vacation with, correct?
Make Your Creative Entrepreneurial Ideas A Central Part Of Your Long Term Marketing Plans!
This being the case, why not allow at least 50 nurses, (to begin with), or more,to purchase some of your very best, and therefore best selling, diamond studded earrings, which normally retail for at least $450 dollars a pair.(Or X.)
And allow them to purchase them, at -either- your actual hard cost, plus any and all applicable taxes & fees etc. Or at just 10-15% above your actual hard cost.
Let these highly visible nurses, circulate throughout, both their personal and work environments, for at least two months or less, and watch what happens, to both your opt in email/mobile marketing list and your brand new, first time customer base as well.
And going forward, provide these 50 (or X) number of initial nurses, with laminated, two sided, annually renewable index style cards, which allow them to save 35%, off any purchase over $400 dollars (or X), provided, they bring a potential first time guest with them, whose at least 18 years of age.
Extremely Savvy Entrepreneurs Know How To Make And Or Create Money Making Opportunities! (Don’t You Agree?)
And for purchases under $400 dollars, they automatically save 25%, each time they bring a guest. And they automatically save at least 15%, (or X) whenever they come alone.
And on their birthdays, wedding anniversaries,Valentines Day and or Mothers Day etc; they automatically save 15%. When they come alone.
Otherwise, all other savings previously outlined,would apply.You know those types of battlefield tested promotions and marketing strategies, will easily cause an avalanche of positive word of mouth and mouse activity, right? For sure!
Are you starting to appreciate, why some extremely savvy entrepreneurs, really don’t need, any type of formalized sales funnel training? Say yes! Great. See you in just a little bit, in part two.Okay?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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