If you’ve ever wondered how to create brand awareness and authority for literally pennies on the dollar. Congratulations, because not only are you on the right blog entrepreneur.
But this particular blog post was written specifically for you. Can you do any better than that? If so, by all means go for it. 😎 But here’s the thing not to forget, nor discount.
You and I definitely don’t need extremely deep pockets. In order to build a reputable brand. Of course the vast majority of your major competitors have not come to this revelation just yet.
So why not go ahead and leverage your window of opportunity?
Entrepreneur If You’re Gonna Market Your Business And Or Service! ( Then Why Not Market Your Business And Or Service?)
Case in point. Let’s take an extremely convenient truck stop. Since they (or you!) already have an extremely convenient location working for you.
Why not systematically take things to the very next level or two. So when the extremely hungry truckers come in. Especially your regulars. The moment they order any type of beverage. But especially coffee, cocoa ,lemonade or ice tea etc.
Provide them with your Xtra Large “Big Gulp” plastic mug. And still charge them whatever size they ordered! But politely inform them. Going forward. Each time they bring the mug back with them. Instead of paying the current retail price of $9.99 per cup or X.
Now they only pay $3.99 or X per cup. They’ll definitely appreciate and instantly see the value of bringing their mugs back with them! Don’t you agree? 😎
Plus, when they bring the cup back with them. On your traditionally two or slowest day of the week or season etc. They automatically save 10-20 or X% off any one side order of their choice.
Now which truck stop (or local mom & pop restaurant!) just became their favorite? Practically overnight. 😉
Isn’t It Amazing What A Little Attention To Person Details Can Do For You Or Your Major Competitors Bottom Line?
And those aforementioned, extremely low hanging fruit would only be the beginning! In order to create some serious positive & perpetual word of mouth and mouse buzz among the truckers and others.
A local -independently owned retail jeweler and non franchised appliance dealer. They could both invest anywhere from $100- $300 dollars a month. Or X, in order to help the truck stop or local mom & pop restaurant buyer customer loyalty. For literally pennies on the dollar.
On the slowest day of the week. The 1st or X number of lady truckers who come in. The jeweler or appliance dealer could pay 25-80% of the cost of their meal. 😎
And then have the waiter or waitress give them a sealed envelop. Where the outside reads. “You Definitely Deserve This!” Any idea “how” long it will take them to rip the envelop open? 🙂
And Once Your Viral Word Of Mouth And Mouse Campaign Gets Started! (Who Knows How Far And Fast It Will Continuously Travel!)
Inside the envelop. They’ll find some really cool, extremely time sensitive, new customer discount coupons. From both the retail jeweler & the retail appliance center.
If a lady owns outright or co – owns either the truck stop or local mom & pop restaurant. Provided she joins the retail jewelers opt in email list.
And drags a friend with her to their store. Whose at least 18. Before the ten or X day expiration date expires worthless. For an extremely limited time. She can purchase one extremely eye catching diamond studded necklace.
Which typically retails for at least $2,500 dollars o.)r X (And save anywhere from 10 – 40% off.) So you know a certain percentage of her professional & personal inner circle. Will definitely want to know the full 411, correct? 😀
This Is What Extremely Marketing Savvy Entrepreneurs Mean By Systematically Implementing Super Leverage!
And every current or future female employee. Who also joins the jewelers opt in email list & drags a friend with them to the jewelers store. Whose at least 18.
They get ethically bribed too. By being able to buy one eye catching pair of diamond studded earrings. Which usually retail for at least $450 dollars a pair. For an extremely limited time. They only pay the jewelers actually hard cost of half or X.
My friend, are you truly starting to appreciate how to build brand awareness, for literally pennies on the dollar? Say yes! 😎
You Make Catering To Your Ideal Target Audience Job One! ( And Watch And See Which Direction Your Long Term Profits Soar!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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