Where Even Your Small Business Can Find Wads Of Hidden Cash!
(And How To Consistently Profit From It When You Do!)
So does your cash strapped small business and or service, currently use upsells, and or any type of proven, strategic add on sales strategies?(Why the heck not?)
Because if you’re not currently taking advantage, of your upsell /add on sales marketing opportunities, unfortunately, you’re leaving some readily available cash on the table, just waiting for your major competitors, to to swoop in and grab it.
Seriously, if you’re not currently using any type of proven, front or back end upsell/add on sales strategies, your business and or service, is not currently, running anywhere near it’s full earning capacity.
Sadly,however, we’re not to the bad part yet!Say what? That’s correct. Because (you see), entrepreneur, unfortunately, there is an even bigger, potential money suck, in the heart of your operation, which may not (initially)be quite as obvious to you as it should be!
So Who Else Wants To Know Where Even Your Severely Cash Strapped Small Business And Or Service Can Find Wads Of Hidden Cash!
On the surface, it sounds like a pretty bold statement, does it not? I mean, it’snot like the type of readily available cash, (we’re talking about here) is just sitting in your businesses checking account. Just waiting to be accessed, right? True.
Well, believe it or not ( entrepreneur), when it comes to your business and or services-s, offline commercial space leases, they can and typically are, one of your most potentially expensive, ongoing cost!
Which is why, it’s critically important, you or whomever you put in charge, to negotiate these ongoing expenses, had better totally understand,(and or appreciate) the type of money, which is actually at stake.
Case in point: Since no commercial lease arrangement is truly 100% standard, skillfully negotiating the very best lease arrangement you can, may allow your business to save enough money, to possibly hire one or two additional full or part time employees/associates!(With some decent benefits to boot!)
And or (you may be able to actually) afford to fund 125% of an ongoing ad/promotional campaign! Pretty un-freaking believable, correct? BTW, the last statement is potentially huge!
Once you thoroughly understand, ‘how to’ strategically offer, some of your top joint venture (JV), and or cross promotional partners, 100% revenue sharing on the gross front end profits only, knowing, (statistically speaking), you will routinely net 100% of the long term , ongoing back end gross profits, on at least 30-50% of those first time customers, and or clients generated!
(But that entire potentially) profitable concept, is better fully discussed, in a future blog post! For now, what you need to totally grasp is, effectively negotiating your offline commercial lease arrangements, can and definitely will, result in some serious potential savings to your bottom line!
Extremely Savvy Entrepreneurs Routinely Find Savings Where Others Just See Outgoing Expenses!
Of course, you and or the designated negotiator, can only successfully negotiate, to the degree of bargaining leverage, which is available at the time.
That being said, if there is less demand than usual, for the type of commercial space, your business and or service, is currently seeking.
Obviously this a is major plus in your favor. Because who knows how long this temporary advantage will last, is an entirely different matter!
And it also definitely helps your negotiating efforts, if you know going in, (and or) have a pretty good idea, just ‘how’ long this particular space has been vacant!
Typically, somewhere in your commercial lease, will be some sort of stipulation an or reference, to ‘what’s’ actually permitted use, in terms of the what actually is allowed on the premises.
Obviously, it’s in your best interest, to negotiate as broad (within reason), the terms you can. Because, (hopefully) as your business continually grows, and your initial plans change (evolve), you definitely want and need the overall flexibility, of your lease terms, so as not to be boxed in!
Negotiating Creativity Is Definitely One Of The True Keys To Success!
Since some landlords, especially those, with high demand commercial space available for lease. They are far less likely, to offer great incentives, like a free month’s rent, in exchange, for signing a two year lease upfront.
Or they may also demand, your future-annual- rent increases, be tight to (something) like the Consumer Price Index (CPI.) If so, see if you can negotiate, such an increase not kicking in, for the first 24 months!(Or more!)
Also, whenever you can, negotiate a cap on the amount of each years increase, like maybe, a 5% cap for the first two years, then all future annual increases, are based on the Consumer Price Index rises.
And don’t ever forget, your landlord may be systematically passing some of their ongoing HVAC (Heat Air Conditioning And Ventilation), maintenance and ongoing repair costs, on to you, via your monthly lease payments!
If so, see if there’s room to negotiate some sort of a cap on them altogether, and or for the first one to three years of your lease!(Remember, the longer the space has been vacant, the more flexible the landlord is likely to be!)
Just Because These Potential Options Are Hidden From At Least Some Of Your Major Competitors! Doesn’t Have To Mean They’re Currently Hidden From You!
Ladies & gentlemen, while it may not seem like it, on the initial surface! Your severely cash strapped, small business and or service, can consistently find wads of previously hidden cash, simply by successfully negotiating, far more advantageous leas terms! Don’t you agree? P.S. Now as is customary during this part of our show.
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