Entrepreneur Whose Convinced You Can’t Be Or Become An Effective Digital Content Strategist?
Ladies & gentlemen right about now. What exactly is your totally lame excuse for not embracing being or becoming some sort of digital content strategist? Who primarily targets your specific niche or industry?
Please don’t suggest it’s your potential financial barrier to entry. After all. You do realize if you were to attempt to open a small, single location, non franchised mom and pop pizza shop. You or someone would need to initially spend anywhere from $2,700 – $32,000 dollars and some change. Just to get a used pizza oven or two. Say what? Nod your heads cadets because it’s true.
And you’ll need a semi decent location, right? so you know the best commercial spaces cost the most money, agreed? and at least a couple of reliable full and part time employees to start.
And let’s not forget you’ll also need a used vehicle to make your local deliveries. otherwise your local competition will continuously eat your lunch. And as if these factors weren’t enough. You may also have to commit to at least a one year commercial lease, correct?
So needs to say. Going into any type of business or providing extremely valuable services. Especially offline. You’re gonna need to have access to capital, correct? (And potentially lots of it. On the other hand……?)
Entrepreneur Thank Goodness Being Or Becoming An Effective Digital Content Producer Is Nowhere Near As Time Consuming Or Expensive!
Obviously the above was just a short potential laundry list of what you and I will or would potentially need in order to get your mom and pop pizza shop up and going. You’ll also need at least one commercial phone, right? And let’s be brutally honest here.
More than likely you will not, (initially anyway!), have or offer your potential customers access to any type of potentially helpful apps of any kind, right? Nor will you or a staggering 95% o your local major competitors.
Who themselves are also non franchised, mom and pop pizza shop owners. They probably won’t have a state of the art WordPress website either. but still in all it’s definitely gonna take some serious up front capital and credit to try and make a real go of things, correct? But then there’s also the outrageously inexpensive alternative, right? Say what?
That being you and I becoming recognized digital content strategist of some kind. Now you and I could be potentially filling a need which already exists.
Case in point. I recently had the pleasure of appearing on Kerry Lutz’s “Financial Survival Network” podcast. ( Thanks again Kerry.) Now just in case you don’t already know.
Creating potentially Valuable Content Of Any kind Gives You The Opportunity To
Kerry’s incredibly popular show has already published a staggering 7,500 plus episodes and counting. Say what? (Think about “how” long he’s been at this.) And currently each episode averages about 200,000 downloads.
“How” long will or would it take you and I to come anywhere near consistently generating those types of numbers per episode? Probably more time than 99% of you/us are willing to put the time and effort needed.
On the other hand. Unlike the outrageous expense of opening a second or third location of your mom & pop pizza shop. Any idea “how” much it cost you and I to share our audio, video or written content on the additional social media platforms.
That’s correct. Literally pennies on the dollar. You write a curiosity driven description. Add your links and relevant hashtags. And click publish. And now your network and other marketers steadily growing networks get direct access to this potentially valuable content you created just once.
(BTW, by simply clicking the screenshot image below. You’ll get direct access to this extremely high octane, 22 minutes of laser focused marketing content for free.)
Entrepreneur Whose Convinced You Can’t Be Or Become An Effective Digital Content Strategist?
Just Because Your Initial Front End Content Is Free! (doesn’t Automatically Mean It Can’t Be Or Quickly Become Incredibly Valuable!)
It goes without saying if you were to combine the total download numbers of the last ten podcasts I’ve appeared as a guest on. Those numbers, although impressive won’t begin to come close to Kerry’s shows numbers.
Which is “why” you and I definitely shouldn’t be trying to constantly land these mega guest podcast appearances like this. Just stay consistent and continuously provide value to your ideal target audience.
And the larger than normal opportunities will definitely start coming about more often. Since sharing the content on both Linkedin and as you can clearly see.
Including it in my blog content. This helps both Kerry and I expand our respective brands. And by extension my opt in email subscribers will also get exposed to this particular content as well.
Entrepreneur you do realize and appreciate a mere 1.5% of Kerry’s audience visiting my site translates into a mere 3,000 unique visitors. How much current effort does it currently take for you to consistently generate that type of organic (free) laser targeted traffic? (200,000 x 1.5% = 3,000.)
And even if you only paid .75 cents per click. You’re still talking about an upfront investment of $2,250 dollars. ( 3,000 x .75 = $2,250 dollars.) Are you starting to appreciate ‘how” and why it definitely makes sense for you an I to be or become effective digital content strategist?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to
to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
