Entrepreneur This Is Why You Should be Constantly Developing Your Various Marketing Assets! Part Two
Entrepreneur although there’s already a part one of this particular concept. In part two let’s focus on “why” you definitely need your very own marketing assets or resources in order consistently increase your long term revenue.
Say for example you are currently doing a lot of guest podcasting (like I am) or more than your fair share of guest blogging. But even though both strategies are proven to help you and I demonstrate our skills.
And definitely helps establishes your authority within your particular niche. Here’s the constant 800 LB. gorilla in the rom. For any number of reasons the owners of both potentially profitable marketing vehicles.
They could decide, (and they have every legal right to.) Not to publish your guest blog post or not publish your guest podcast appearance. Say what? And the same goes for all of your current or future social media media marketing activity.
Entrepreneur “what” happens to all of your current or future marketing momentum if your account(s) get temporarily or permanently shutdown? Especially if you’re not strategically and proactively building your very own opt in email list of laser targeted subscribers.
The Long Term Marketing Costs For A Small Business Owner Or Service Provider! (Can Definitely Be Minimized!)
Before moving forward. Take another look at the sample capture page below.
Entrepreneur This Is Why You Should be Constantly Developing Your Various Marketing Assets! Part Two
First of all take a closer look at the lower section of this particular sample capture page. Notice it asks the ideal prospect ‘what” their number one struggle is. And the potential subscriber is given three potential choices.
Which means the owner of the capture page is strategically segmented their subscribers before they actually opt in. Because “why” send a potential one on one consulting customer/long term repeat client golfing information on ‘driving’ the ball.
When they’ve indicated their number one issue/challenge is their “short game.” So the more targeted and relevant you or your major competitors can structure your ongoing follow up drip campaigns.
The more likely it is your subscribers will not only continuously buy your various products or services. But they’ll also invest in at least some of the affiliate products or services you recommend as well.
Ladies and gentlemen please take careful notice to this particular blog post you’re reading. If this were a potential guest blog post I submitted for consideration. The webmasters (legal owners) of the blog could decide they not only don’t like the fact I’m including my various affiliates links within the post.
But they also may not like or even approve of me or you adding all of these intra links to other blog posts on my site.
In which case they can and often do issue ultimatums. Saying either remove them or your content won’t be published. On the other hand. Since my blog has third party hosting. (Meaning it’s not being hosted on one of free blog hosting platforms.)
You and I can pretty much publish what we want as often as we wish to.
Entrepreneur Without A Fully Customized Landing Page Or Fully Functioning Sign Up Form! (Your Major Competitors Are Not Able To Take Their Business Or Service To The Very Next Level Or Two!)
Case in point. Let’s say you’re an author and you’re attempting to promote your book by making various guest podcasting appearances.
Only for whatever reasons you’re having hard time landing guest podcasting opportunities. If push comes to shove. You could run paid solo ads or PPC (Pay Per Click) ad campaigns on the various social media platforms.
(And yes you or your major competitors are definitely running the real risks of either having your accounts temporarily or permanently shutdown. (For any number of reasons BTW.)
But you could offer a free drawing where your 1st grand prize winner wins your book and possibilities some additional free bonuses worth X. Say what?
So for just a moment (let’s say) the sample golfing lead capture page above is offering a free drawing for your book. And as long as your (lifestyle ads) targets your ideal prospects.
Your Fully Customized Lead Capture Page or Landing Page Helps You Or Your Major Competitors Systematically Expand Your Long Term Marketing Options! (And Previously Untapped Marketing Possibilities!)
And once they opt in to enter your free drawing. You or someone in your organization gets to choose the 1st grand prize winner. But guess what? You now have a laser targeted list of potential prospects to systematically follow up with, right? And you could offer all of the runner ups the 1st chapter of your book via a digital PDF (Portable Document File.)
And currently Aweber my paid email service provider of choice. They’re offering a free semi limited version of their service. And even though the free version only allows you to create one list. You don’t have to pay a nickel unless or until your subscriber base exceeds 500.
And if or until it does you don’t pay a nickel. (Meanwhile you or your major competitors keep systematically building and potentially monetizing your list until it reaches or exceeds 500 subscribers.)
And ‘if’ or when you finally do start landing any guest podcasting or guest blogging opportunities. Or live or virtual speaking opportunities. You can offer a free chapter of your book as a free lead magnet, list building giveaway.
Strategic List Building Is So Much Easier And Far More Effective When You Utilize The Right Tools For The Job!
(But of course one of your best, long term market tested back end marketing strategies. Is to to have at least one affiliate link or other link inside the first chapter you’re giving away which links to one of your best market tested high tier affiliate offer(s.)
Once again what makes this all possible is your fully functional customized lead capture pages. (BTW, as long as you’re an Aweber customer. With either a free or paid account.)
And you’d like to have yours truly build you a fully customized lead capture or Landing page or fully customized sign up form built using Awbers’s editors.
Just reach out to me via my blogs contact page. And put “Landing Page Creation Offer” in the subject line. (This particular affordably priced introductory service is exclusively for Aweber customers only.
Include your area code, phone number and and your specific time zone in your email message. Along with the best time to reach you -preferably M-F. A brief 15 minute “discovery session” via phone will be scheduled. In order to firmly establish your particular needs and goals of having any of these pages.
Since the Odds Are Overwhelming That A Staggering 99% Of Your First Time Visitors To Your Blog Or E-commerce Site! (You Need A proven Process To Capture A Percentage Of These First Time Visitors Opt In Email Address! (So You Can Systematically Follow Up With them!)
And “if’ need be our next step will be to schedule a zoom session. So if need be our screens can be shared for demonstration purposes. From you’re under no obligation whatsoever to can decide if you my particular service and expertise can adequately meet your needs or not.
(There is another potential option for those of you who are not currently Aweber customers. And for whatever reasons do not wish to join my list.(Nor open an account with Aweber.)
But you still want a fully customized landing or capture page or sign up form created. And you plan to use them with your email service provider of choice. We’ll discuss those particulars, either on our initial call or potentially on zoom.)
The bottom line is you and i definitely need to create and and constantly develop our various marketing assets or resources. Don’t you agree?
(And remember entrepreneur you or your major competitors can definitely look to sources like fiverr.com to find someone qualified to handle the technical side of building you a landing or capture page or sign up form. Using whichever editor you choose. The key is can they also write the proven copy you’ll definitely need.
If they can you or your major competitors will definitely be in vesting a whole lot more than the prices you’ll invest in my particular services. Just wanna prepare you for reality.)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of passive income. This may just be what you need right now. Click the link to
to “discover” the secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
