Do This If You’re Serious About Getting The Word Out! Part Two
Now that you’ve hopefully had a chance to read and re-read part one of this ongoing series. You too are starting to truly appreciate how and why strategically getting the word out.
Can definitely be achieved without relying heavily on outrageously expensive, traditional ad campaigns. Are we at least in agreement on that?
And sadly the vast majority of your current and future vendors. Really have no idea just “how” much previously untapped marketing potential they’re readily sitting on.
Now that you’ve had a chance to consider the possibilities. Are you up for it?
Of Course Strategically Growing Your Business Or Service Is Priority Number One! (Is It Not?)
Quickly picking up where part one left off. As you recall ladies & gentlemen. One of your most trusted and reliable local vendors.
Sent either a single or a series of extremely time sensitive email messages to their current opt in email subscriber base of 13,000 plus or X. (On you or your major competitors traditionally slowest days of the week or season.
And your local, independently owned pizzeria shop generated X number of locals for virtually no upfront cost, correct? You hook that with ethically bribing those customers with some additional savings simply for giving your business or service a nice review on social media.
And suddenly strategically getting the word out. Is not only fun. But potentially very profitable as well. Don’t you agree?
The Really Good News Is You Definitely Don’t Need A Treasure Chest Of Potentially Profitable Income Producing Activities! (In Order To Start Consistently Padding Your Bank Account!)
The immediate flip side of this potentially profitable Joint Venture (JV) revenue sharing arrangement is this. Your extremely marketing savvy vendors. Might approach the pizzeria owner(s) with the following proposals.
1.) First: In exchange for periodically sending their current and future subscribers to the pizzeria or local business or service providers shop. The pizzeria owner(s) agree at least once per quarter or so.
To provide the business owner with X amount of pizza, wings and soda. Either at their actual hard cost or for free. 😀
2.) Second: And every month or every quarter. Each new employee or new vendor of the vendor. (Hopefully that’s not too complicated, right? :-D)
They get an extremely time sensitive gift certificate to use on their birthday. Let them save $3-$5 or X amount of dollars off a large cheese pizza.
And save X% off any toppings.
3.) Third: Also strictly to create additional positive word of mouth and mouse buzz. For literally pennies on the dollar. Every employee of the vendors who enter into this potentially profitable JV arrangement with you or your major competitors.
Your pizzeria will hold an annual free drawing for each individual vendors employees. Who love hosting “Super Bowl” parties. 😀 Your pizzeria will supply each 1st grand prize winner with $150- $200 or X dollars worth of credit.
They get to spend however they wish to. On Super Bowl Sunday. 😀 They get free great tasting pizza. And you and or your major competitors get additional inexpensive marketing exposure. 😀
Ladies & gentlemen you throw in a potentially profitable opt in email list building strategy on the part of the pizzeria owner(s.) And it definitely should be coming more and more clear.
Strategically getting the word out for literally pennies on the dollar. Definitely isn’t rocket science. Don’t you agree?
Just Because Your Major Competitors Are Not Maximizing Their Various Marketing Opportunities! (Doesn’t Mean You Shouldn’t!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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