Quickly picking up where part one left off. Have your creative marketing juices started working overtime yet? Because the sooner they do ladies & gentlemen, the sooner both they or you can start systematically scaling your business or service. If your pockets are deep enough.
You can simply keep writing outrageously big checks. But no matter who writes your ad or VSL (Video Sales Letter) campaigns. You or your major competitors still have to strategically A?B split test, correct?
If you don’t you’re literally flushing your extremely hard earned money done the drain. Which definitely doesn’t make sense to do so, correct?
Why Strategically Building Your Brand Is Definitely Not About How Deep You Or Your Major Competitors Pockets Are!
Ladies & gentlemen. Strictly for hypothetical marketing illustration purposes only. What do you think will start happening. If a major, non franchised local retail furniture store.
At least inexpensively tested the following, extremely low cost marketing strategies and tactics. Initially on one of or both of the stores traditionally slowest days of the week.
Inside their store. They have can’t miss signs strategically placed throughout the store. Promoting their free drawing. Where at least three or X number of women will a free bouquet of a dozen roses sent to either their home, job or place of business.
Courtesy of the extremely marketing savvy furniture retailer. 😀 While they’re systematically and inexpensively building their all important opt in email list.
For literally pennies on the dollar. at least three or X number of local women. Will temporarily having bragging rights. When their bouquet of roses gets delivered. 😉
It’s Probably Time For You To At Least Attempt To Take Things To The Very Next Level Or Two!
So as you’re systematically building your opt in list primarily off of your slowest days or times of the year.
Consider the reaction of the other local women. Who just happening to be working the day the flowers are delivered to three or X number of local women.
Plus, you or your major competitors will ask “how” many other local women. Either:
1.) Work on the same floor as the 1st grand prize winner.
2.) Work for the same business or service, just on a different floor and or in a different department.
3.) Or actually own or co-own the business or service.
Leverage These Type Of All Too Common Opportunities!
The primary reason you find out this vitally important information is. So you can put your best marketing efforts on steroids. 😀 Here’s how. When the flowers get delivered.
You or your major competitors will also be darn sure to include. Inside a sealed envelop. With the words “You Definitely Deserve This!” Written on the outside of the envelop. In big bold red letters.
So you know it definitely won’t take long to rip the envelop open, correct? 😀 And when the recipient does. To her complete surprise and delight.
She will discover X number of you or your major competitors best market tested, extremely time sensitive. One or two side index cards.
Side “A” will instruct the recipient to enter your monthly free drawing. (Simply by joining your opt in email list.)
For their chance to win a state of the art 75 inch flat screen TV. (Which is currently an X dollar value.)
And side “B” instructs them to come to you or your main competitors store. Before the ten or X day expiration date window expires completely worthless.
Constantly Keep Leveraging Both Your Red Hot Prospect And Customer Base!
They come alone and they save 10% off up to $100 or X number of dollars. (Not terribly exciting is it? 😀 ) On the other hand. Simply for dragging a friend with them to you or your major competitors store. Whose at least 18. Before the ten or X day expiration window expires completely worthless.
They automatically save up to 40 or X% off. Up to $1,500 or X amount of dollars. And as along as their guest also joins you or your major competitors opt in email list before they leave the store that day.
They can save up to 30 or X% off. Up to a maximum of $1,000 or X amount of dollars. And of course the 1st grand prize winner.
Will also be able to get a 65-75 inch flat screen TV at you or your major competitors actual hard cost. Provided she too drags a friend with her to you or your major competitors store. Whose at least 18.
Before the ten or X day expiration date window expires completely worthless. Otherwise, before she leaves the store that day. She can save a maximum of 10% off her total purchases.
This incredibly simple marketing strategy. Should cause an avalanche of positive word of mouth and mouse activity. Don’t you agree? 😎
That’s “how” you or your major competitors will start systematically scaling your business or service. Any questions?
Ladies And Gentlemen Can You Think Of Any Valid Reasons Why You Shouldn’t Start Systematically Scaling Your Business Or service? (Me Either!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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