Creative marketing strategies that really work.
How many times do you think the typical small business owner and or service provider, could benefit from some proven creative marketing strategies?
In fact, how many times have you heard the experts say ‘don’t try to reinvent the wheel?”
In far too many instances (especially) when it comes to successfully marketing your small business, products or services.
The all too typical small business owner can (with a few) creative tweaks, turn a losing marketing project on the front end, into a winner on the all too often neglected back end.
Of course it takes time, patience and lots of extremely targeted persistence, to pull it off, but your up for it, correct?
Three Simple Creative Marketing Strategies That Totally Kick Butt!
Practically every time a marketing campaign straight out fails or barely breaks even on the front end. Especially the first time it’s implemented.
There is a very good chance that (with a little) strategic tweaking, (aka) inexpensive A/B split testing. There is a very good chance that a long term profit will ultimately be realized on the back end.
Case in point; suppose in this hypothetical example, four extremely qualified online marketing experts attempt to self publish an offline hard cover book about successful online marketing.
And for whatever reasons, it completely bombed! Meaning- after deducting all the upfront out of pocket expenses, it either lost money (and or) barely broke even.(Which unfortunately happens far more often, than you may initially be led to believe.)
Which is really odd, because they definitely covered all the bases.Right?
(By the way; speaking of proven creative marketing strategies, be sure you check out James Debono’s proven marketing advice @ www.jamesdebono.com)
Who Says There’s Absolutely No Room For Innovative Marketing Campaigns!
Let’s say one highly visible expert knows SEO (Search Engine optimization) like the back of her hand. Another is an expert copywriter that specializes in online web copy.
Experts #’s 3 & 4 know video and PPC (Pay Per Click) advertising methods respectively.
By the way, just so you know, it is a well known (insider secret) among major book publishers, that a ton of first attempt (unsold) self published books routinely get shredded.
How The Ultimate Insiders Turn Their Failed Self Published Book Attempt Into A Winner! (In Three Simple Steps!)
Let’s add a simple marketing twist or two and see how the ultimate insiders convert a loser into winner, before the publishers shred all those unsold first print books.
They use their insider contacts to reach out to heavyweight information publishers, like Entrepreneur Magazine, Income Opportunity and NightenGale Conant.
1.) Marketing step # one:The publishers agree the book would make an excellent free gift (upsell bonus) for every customer that pays for a one year subscription to their respective magazines and or industry insider newsletter(s.).
That should motivate a certain percentage of their millions of paid subscribers to renew for another year or two, don’t you think?
2.) Marketing step # two:Here’s where the slight marketing twist initially comes into play. Each of these three extremely savvy major information marketers will strategically include one of their best mark tested postcard inserts in the book.Huh?
And it’s going to offer (what else) the chance to enter a free drawing. And each month, they’ll select two grand prize winners.
One male and one female. And they’ll each win a grand total of 40 hours, (ten hours) each from all four online marketing experts.Say what?
As Long As You Inexpensively Test Your Innovative Promotional Ideas First Before Sinking A Ton Of Money And Resources Into Them You Should Definitely Be Okay!
Each instructor will record all ten hours and turn into a special MP3 recording, with a total perceive value of $20,000 dollars.Or X.
(And they could and definitely probably should, include a one time only “OTO” upsell offer, to get the recorded video version of their information as well.)
Of course this calculation presumes that each instructor currently charges $500 dollars a piece for an hour of their extremely valuable time.
($500 dollars PH x 40 recorded hours = $20,000 dollars in total perceived value.Of course not counting any video upsell offers.)
Just Make Sure You’re Implementing Marketing Ideas For Small Businesses Which Have Been Tested In Some Form Or Another!
And they’ll sell this product for just $197 dollars. And of course you can also take the hard cover book, and convert it into special downloadable ebook and use it a free lead generating list builder. (Power list building 101.)
3.) Marketing step # three: The publishers will also reach out to every tele marketing contact they have that currently sells information products (via) the phone that directly relates to successful Internet niche marketing.
And they allow the telemarketing firm(s) to offer their text at a discount of course and allow the (both) the telemarketing firm and the major book publishers to revenue share the profits.
Don’t Automatically Dismiss The Potential Creative Marketing Ideas For Small Businesses And Or Service Providers!(Just Because They Don’t Initially Seem Practical Enough!)
With all this new free massive exposure. Three incredibly profitable things will happen.
A.) First, they get more free exposure to their free drawing.
B.) They’ll continually build their all important follow up list.
C.) They’ll sell tons of their “No holds barred” 40 hours of one on one power consulting recording sessions, for just $197 dollars.
Not bad for a product that initially failed! Don’t you agree? And that’s how creative marketing strategies can and will help you create (at least) 25% more income.
As always, if you got any value out of this post, please Google Plus or tweet this. Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series.
Because it will help you master your effective communication in marketing skills. and help you increase your business by at least 25% in the next 90 days.
It’s a $97 dollar value and it’s free!
