(Especially Over The Long Term!)
Hopefully you are in the process of creating digital assets or resources which you can ultimately monetize. That’s definitely not such a bad strategy is it? Provided you or your major competitors are constantly over delivering value for your specific tribe and or specific target audience.
And have you also noticed how many different types of digital assets and or resources you and I can create? Without needing to have extremely deep fortune 500 type of pockets.
And as long as your value driven content constantly get’s shared with the right audience. You and or your major competitors can create tons of potentially valuable marketing exposure. Don’t you agree?
You Really Do Have Multiple Uses For Your Various Income Producing Assets!
Case in point. And as always. Strictly for hypothetical marketing illustration purposes only. Ladies & gentlemen the featured image with this particular blog post. Is an actual image from one of my “The Marketing Minute” podcast episodes. (Just click the previous link in order to listen to the entire 26 plus minute episode.)
Since some of your tribe, (aka) target audience loves to read. You and I and or your major competitors could also create transcripts.
So they can read your audio or video episodes. Or you could create video versions of your episodes. So that part of your audience which prefers to watch videos.
They can watch them at their leisure. And or course you can also post your episodes all over your most relevant social media accounts. (Meaning the ones where your ideal prospects or future Joint Venture partners are most likely to be hanging out.)
Ladies And Gentlemen Proactively Use Your Marketing Creativity To At Least Test Some Direct Marketing Campaigns!
And of course you and I and or your major competitors can and definitely should systematically embed either our own podcast episodes. Or your guest podcast episodes in your relevant blog content.
Are you starting to better appreciate the multiple uses of your various types of digital assets? And why creating digital assets of all types. Definitely plays to your long term strengths. Don’t you agree?
Whenever you and I and or your major competitors do guest podcast appearances.
The podcast hosts absolutely love when we help promote their shows. And help make their brand(s) even more visible to relevant audiences.
All that additional free marketing exposure and marketing leverage helps raise their overall visibility. And for literally pennies on the dollar. What serious profit seeking entrepreneur could possibly argue with that?
Don’t Put A Lid On Your Potential To Further Establish Your Long Term Credibility And Proven Expertise!
Plus, in my particular case. I also strategically use my guest podcasting appearances to further establish both my credibility and proven expertise.
Which is why on the homepage of my blog. As you scroll down the right hand side of my blog. You will see proof of my various guest podcast appearances. (Similar to the same way lots of successful marketers use their main headers to display the different TV or radio shows or major newspapers they’ve been featured in.
Are you starting to appreciate why creating digital assets definitely makes sense?
The More Credible Assets Or Resources You Have Steadily Working For You! ( The More Long Term Marketing Leverage You Can Create And Ultimately Monetize!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
