Who Says Consistently Generating Business Can’t Be This Straight Forward Simple!
Okay, so you’re definitely serious, about consistently growing your business and or service, correct? Big congrats. Me too.
However, when it comes to you consistently generating business, on the initial front or back end of your sales funnel.
Which route, methodology, marketing, advertising and or traditional sales or promotional approach, should you take?
That’s sort of the continual, $64,000 dollar plus question, is it not? For sure. And depending on what, your current level or current marketing and or promotional or advertising skills are.
And of course, your initial budget, and far more importantly. What your current, ideal customers/clients, total lifetime customer value metrics are.
Believe it or not. You’ve definitely got, some untapped marketing alternatives. As you’re about to discover.
So What Can You Possibly Do Right Now To Make Consistently Generating Business A Whole Lot Easier And Less Complicated?
Great question. And so glad you asked. For one thing. You can start consistently looking for some proven, non traditional ways.
Of not only being of service, to other, non directly competing entrepreneurs.But helping them become successful, and or by helping them, look extremely good in the eyes of their current and future customers and or clients.
Case in point. Let’s say you’re one of the senior marketing directors. For one of your areas, largest, specialty beverage distributorships.
And your primary beverages are, some extremely great tasting, exotic ice teas, lemonades, coffees, cocoas, and extremely high end wines and or champagnes etc.
In fact, several of your higher end bottles of wine, normally retail for $389 dollars per bottle.
While some of your higher end, gourmet tasting champagnes, typically retail for $750 dollars.Say what?
Why Constantly Go After The Outrageously Expensive Advertising Business Model! (When Straight Forward Marketing Simplicity Will Definitely Get Things Done!)
Case in point. After pulling in your driveway one night, after an extremely exhausting grind at work. You notice, one of your oldest and closet neighbors, has a local furniture store deliver truck, parked in their drive away. Hmm…? What’s up with that?
So you text your neighbors, to find out what the heck’s going on. And they immediately reply, and invite both you and your spouse, (and or live in significant other) over.
So the two of you, can check out their brand spanking new blank. In this particular case. It’s their brand spanking new, state of the art James Bond type refrigerator, with all the fancy bells & whistles. Say what?
Why Not Turn Your Celebration Into A Potential Long Term Marketing Opportunity As Well!
So you decide to help them celebrate their new purchase, by not only bringing over, one of your companies, best tasting, higher end bottles of champagne.
Plus, seeing how it’s the middle of the summer as well. And it’s brutally hot during the day, and well into the early evening too.
You also bring along, a twenty four case, of some of your best tasting, exotic ice tea as well.And then, (almost) like a lightening bolt of inspirational marketing genius! From out of nowhere.
It hits you. Why not, (at least) attempt, to successfully negotiate the following, potential JV (joint venture) partner arrangement, with several of the top, local appliance centers in your area.
Are You Truly Starting To Appreciate The Potential Marketing Leverage That’s Currently Available To You And Or Your Major Competitors!
You’ll arrange to provide every local customer, of the various, non franchised, local appliance centers.
All their customers, who purchase any size of a refrigerator. Guess what? Just depending on how much they actually paid for their particular refrigerator. Or whatever.
They automatically qualify to receive. Either a free 12 or 24 case of? You guessed it! One of your extremely great tasting, cases of exotic ice teas. Say what?
In part two, you’ll discover at least three more, underground, ninja marketing strategies. Which will most definitely, help you out, when it comes to consistently generating business. Okay? See you in just a little bit in part two.
P.S.Now as is customary during this part of our show.
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