Without a doubt marketing and or strategically promoting via the Internet has and definitely will continue to create a ton of previously unavailable opportunities, agreed? Which also stands to reason “why”, systematically and strategically providing services online.
Will consistently open doors previously closed. And continuously help literally millions of startup, enterprising entrepreneurs all over the world, gain a solid and potentially profitable entry into the markets of their choice.
Because at some point o another. we all need the assistance of others, on some level or another, right?
Thanks To The Steady Development Of Newer And Newer Technologies! (The Digital Marketing Possibilities Keep Getting Better And Better!)
Entrepreneur please take a look at the sample lead capture image for this particular post. It was built (by yours truly!) Strictly for hypothetical marketing illustration purposes only. And it was built using the paid software OptimizePress.
Any idea “what” an incredibly simple lead capture will cost you. If the service provider is using an incredibly robust piece of software like OptimizePress or Russell Brunsons’s proprietary software, Xfunnels. (not really what the software’s called, right? 😎
My point being this. If you’re paid service provider, (who strictly for the sake of marketing illustration purposes only.) Let’s presume they definitely have the necessary skills, okay?)
They are definitely going to charge you and a pretty penny or? 1.) Either creating an entire website for you and I. 2.) or for creating a basic lead capture page, plus setting up your email service provider to it.
(For sure you can head over to YouTube and invest X amount of hours watching “how to” videos. But “what” happens when you and I inevitably get stuck? And rest assured, at some point you/we definitely will.
Entrepreneur Do You Really Care Which Piece Of Software Is Actually Used? (As Long As You Get Your Desired Final Results?)
Do or would you really care if the above (sample!) lead capture page was built using my paid email service provider of choice. (That of course being Aweber.) Or if it was built using a far more robust (paid editor) such as OptimizePress.
The one just above, as you’ll notice. Has the dashed redline as an outer border. And red text as the main power headline. (I’m guessing the two main power headlines use H1 headers. (Similar to “what” you and I would typically use for the main power headline for your blog posts.
Next, you’ll notice the royalty free image of a rather nice looking single family home. Probably located in a fairly upscale neighborhood, agreed? And then there’s the royalty free image of the “Get Started Now” button.
Along with three other potential options (choices) the potential subscriber can take. In order to better segment your subscribers. Or maybe you have the skills to do the exact same thing utilizing Mail Chimps paid email service providers editor.
Or the far more advanced “Active Campaigns” editor. The point being. Do you really believe your target market cares that much? If they do. Then they’re probably prepared to invest more.
Once Or As Soon As You Adopt The Service Angle! ( You Can Strategically And Systematically Start To Create Both Short And Long Term Marketing Possibilities For Yourself And Others!)
So as you look at both (samples!) The other part of my particular, long term approach to providing service to both my ideal prospects, paying customers and potentially long term repeat clients.
We’ll also A/B split test different variations of your main power headline. And your sub heads and or bullet points. We can and definitely should, (at some point!) Strategically A/B split test any and all paid or royalty images you might use.
As well as both the background color of your “CTA”, Call To Action button. As well as test the copy too. “What” market tested color, (if any) should the background of your lead capture be?
Hopefully you’re starting to appreciate the potentially different levels of service. You and I and or your potential competitors can and definitely should provide.
And why providing services online or off for that matter. Can be or quickly become so potentially lucrative. Don’t you agree?
Entrepreneur Consistently Take Your Service Providing Efforts To The Very Next Level Or Two! ( And See Which Long Term Direction Your Gross Profits Go!)
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
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