This Is Why Strategic Guest Podcasting Even Rates Above Public Speaking!
Without putting you on the spot. Who’s your all time favorite public speaking personality? These men men and women just seem to have “it” in spades do they not? Agreed? They literally command the spot light correct?
But honestly. As exciting as it must be to constantly be jet setting around the globe.And staying in some of (without question), the finest four and five star hotel retreats on the planet.
Still at the end of the day. For those who are happily married or at least are currently-seriously involved with a long time significant other. It’s gotta be at least kind of tough to constantly be away from them (and possibly their kids) so many weeks out of year right? You’d think anyway.
Still some of these men and women, (of course) we’re talking pre virus. They steadily earn multi six, seven and eight figures a year. Being major event keynote speakers or main guest panelist of some kind at the exclusive high in demand events.
Nowadays these elite one or two percent high demand talkers, finally have a real alternative marketing choice.Do they not?
So What Makes Strategic Guest Podcasting So Darn Attractive As A Potential Marketing Strategy Or Tactic?
So glad you finally asked. Actually there are several potentially profitable and extremely valuable reasons you and I or your major competitors.
Should seriously consider implementing these proven marketing strategies going forward.
For one thing. You could dramatically cut down on your yearly amount of physical travel. And yet from an income generating standpoint.Still continue to constantly profit long term. Huh?
Think about the previously untapped marketing or promotional opportunities for just a second. Now instead of being on a plane and staying in an extremely nice hotel. And having to rent a car and constantly being away from your loved ones.
Especially if you have young kids under age ten. Who even they you both love each other to death. They can’t understand why Mommy or daddy is constantly not at home.
Constantly talking on the phone long distance or periodically video conferencing just doesn’t quite cut it. Would you not agree?
This Is Why Strategic Guest Podcasting Even Rates Above Public Speaking!
Can You Believe Simple Inexpensive Automation Can Decrease Your Overall Expenses By An Impressive 25% Or More!
Say what? Nod your heads cadets. Because it’s true. Case in point. Did you know for whatever reasons on average. About 25% of appointments in general and online appointments in particular are chronic “no shows.” Say what? And a simple electronic reminder notice or two similar to the one you see above.
Guest what happens to your “no show” rates. They go down by an impressive 25%. Here’s the other major consideration. Whenever a public speaker has to cancel their engagement. Due to some unforeseen circumstances.
It’s tough to get a last second replacement within three days or less. On the flip side. Once or as the word continually gets out about you and I being available to appear as an enthusiastic guest podcast participant.Even as a last minute stand in replacement.
An email text message or two. And you and I get to eagerly step in and continually build our brand. Not such a bad deal after all.Right?
And You Definitely Can’t Beat The Potentially Profitable Marketing Leverage! (Can You?)
Stop and think about it. Let’s say in a typical five day work week. You would normally do at least three one on one sales calls. Attempting to sell one of your higher end products or services.
Or one of your higher end affiliate or JV (Joint Venture) programs. With strategic guest podcasting. You could appear on one -three laser targeted podcast.
As a guest and instead of you just being exposed to three potential customers or current clients. The podcast could or will be downloaded and listened to by hundreds. Thousands or in some cases literally hundreds of thousands of men and women.
Who specifically chose to listen in. And coming very shortly ladies & gentlemen to a goldmine marketing opportunity near you. Going forward. A staggering 250 million cars in America alone will be equipped with. You guessed it.
The ability to listen to the podcast of their choice in their cars or trucks etc.
Again. While they’re doing so. You and I or your major competitors. Will be demonstrating our expertise all from the comfort of your home or office. And if your office turns out to be home. Can it get any better?
(And BTW, if it’s not clearly evident to you by now. Yours truly would love to be a guest on your business/entrepreneurial based podcast. Simply reach out to me via my blogs contact page. And write “Guest podcast” opportunity in the subject line of your email. Send me a short message with your specific details. And we’ll quickly go from there.)
Are You Finally Ready To Embrace The Future And Start Putting This Modern Marketing Strategy To Work For You!
Going forward. Let’s say you or your major competitors decide to keep up your public speaking schedule. And maybe 30-40 times a year. You keep boarding planes and jet setting all over the globe. And you keep renting cars and staying in fancy hotels etc.
And doing your thing as an incredibly popular public speaker. (You go!)
My friend there is absolutely nothing from preventing you or your major competitors from:
A.) Doing at least one or two guest podcasting appearances a week or month from. You guessed it. The comfort of your home or office. Say what? Think about the previously untapped marketing/promotional opportunities for just a moment.
B.) Your guest podcasting appearances can be or quickly become incredibly strategic. Say what? Think about it. You could lead one audience to your market tested lead capture page. So they can join your opt in email or text message list. So they can sign up for one of your highest converting webinars.
Or you could offer them a free X minute “discovery session” call. And at the end, offer them a free one page cheat cheat sheet download of some kind.
Which they have to join your list in order to get. This way you can start a profit producing long term (email drip) followup campaign sequence with them.
The Bottom Line Is You Or Your Major Competitors Definitely Have Options!
And last but certainly not least. These recordings are not only archived. So future eyeballs get to see, hear and (hopefully) benefit from. For literally years and years to come. But they also constantly get shared all over social media.
And you and I get to share them too. For those and several other valid reasons. Are you too now starting to better appreciate. How and why strategic guest podcasting or podcasting in general. Is definitely starting to rank above traditional offline public speaking.Great. So good to hear.
So Stop Procrastinating! Roll Up Your Sleeves And Get To Work!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
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