(As You Do Anything Else!)
So when’s the last time you’ve actively participated in any type of strategic listening? There’s an old saying.
Successful people tend to do twice as much listening as they do the other thing. And that’s why the good lord gave us two ears and one mouth.
Because that’s the ratio a successful professional uses them. That being said. Are you ever guilty of doing twice as much of one thing. Than the other. I know I am!
Are you ready to see how this may positively or negatively affect your bottom line?
This Is Why You Gotta Get Into Strategic Marketing!
So down below you’ll see a screenshot from some of my recent Linkedin stats. The chart shows the typical size of the companies which read my content.
Notice which size category is currently number one? Going forward. I definitely need to cater and customize my content to address as many of their concerns as possible.
Providing of course. My best products and services can meet and exceed their needs. And so it hopefully goes with you also.
Don’t or stop trying to sell your ideal prospects.
And instead look for proven ways to service them to no end. It’s an extremely profitable marketing strategy. Which is relatively low cost. Yet potentially high impact. Don’t yo agree?
It’s It Time You Stop Guessing What Your Ideal Prospects Or Customers Want!
Take a closer look at my current Linkedin “Post view demographics.” Now I or you could decide to be defiant. And try and appeal to employers with 201- 500 employees.
Because to my current Linkedin stats. Five percent of my viewers currently into that particular category. Meanwhile. My true bread & butter viewers.
Currently fall into the 1- 10 employee range, correct? That’s 20% of my current viewership. And another 10% falls in the 51-200 employees range.
While I can certainly attempt at creating content marketing strategy. Which hopefully resonates with those other category sizes.
Why bother? When an impressive 30% of my total viewership. Is made up of primarily two main categories.
Plus. I’ve personally found it so much easier to interact with smaller sized. Independently owned business owners and or service providers. Less layers of hoops to constantly jump through.
You don’t have to meet with multiple so called decision makers.
Before a decision can finally be made. Allowing your ideal prospects and customers to be heard! Is an incredibly smart. And extremely profitable marketing strategy. Don’t you agree?
Hopefully you’re truly starting to finally appreciate. Why it’s critically important you and I do twice as much listening! As you do anything else! Don’t you agree?
Let Your Ideal Prospect And Customers Lead You To Exactly Where You Need To Go!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.