This Is Why Content Marketing Is So Potentially Profitable!
Are you doing any type of Facebook PPC (Pay Per Click) ad campaigns? If so have you also stated to notice which direction the price of their ads are going? Granted, they did do a quick temporary down turn.
Once the virus really kicked in. But even their biggest corporate players know and fully understand. Once or as son as things get back to at least semi routine.
Every one fully expects for their ad rates to rapidly start heading north again. Agreed? I sincerely hope so. All the more reason for you or your major competitors need to start officially implementing a proven content marketing strategy of some kind. Don’t you agree?
Here’s why. Let’s say you run a FB PPC ad campaign. And for any number of reasons. It simply isn’t working out. You probably have to pause or stop it altogether, correct? More than likely. Or at least until you can A/B split test it against another campaign.
But what happens when money is tight? And you can’t afford to keep losing money on the initial front end of you sales funnel? Like that’s never happened right?
Running Ad Campaigns Is Great Until You Start To Run Out Of Money!
I’ll let you in on a kinda of insiders secret, with regards to successfully running paid ad campaigns of any kind. In far too many cases. After tallying up the ongoing front end costs of a paid PPC (Pay Per Click) ad campaign.
Far too many profit seeking entrepreneurs unfortunately discover to their utter disbelief. Once all the marketing smoke clears. They’re not profitable enough to continue to spend money on paid advertisements of any kind.
And then (unfortunately) they turn super negative. On long term list building via a paid email service provider. Because they simply don’t have the needed patience to nurture a subscriber into a potentially, long term repeat customer or client.
They are in hyper, “I want the sale now mode.” And as a direct result they repel instead of attract potential new customers or clients. They can see and feel the non caring desperation in either your sales on or offline sales copy.
Or you you do bother to create an opt in email or mobile marketing (SMS) text message list.
All you or your major competitors do is pitch for money. And as direct result. You see very little of it. Sound all too frighteningly familiar?
Don’t Needlessly Burn Your Opportunity Bridges! (By Always Initially Going For The Sale!)
Case in point. When you and I or your major competitors become skilled content marketing evangelist. Notice what starts to happen pretty routinely. First. You start to attract the ideal prospects (leads) for your specific expertise. Pretty cool, right?
Then other now directly competing vendors, systematically start to reach out to you in various ways. Look below at two recent “guest podcast” invitations.
This Is Why Content Marketing Is So Potentially Profitable!
This Is Why Content Marketing Is So Potentially Profitable!
Look At The Potential Long Term Viral Marketing Leverage Versus Jut Running Paid Ad Campaigns!
For those of you who still may not have had the chance to routinely do any “guest podcasting” yet. What the heck are you waiting for. Because the vast majority of the extremely marketing savvy podcast host.
Immediately after and during your guest appearance. They also steam your appearance on Facebook lives. They upload their episode(s) to Linkedin. They share snippets on twitter.
They share select snippets on Tik Tok. They upload them to youtube. They archive on Spotify, Apple-s itunes or Stitcher etc. All this massive, free viral marketing/promotional -brand building exposure from one piece of content.You’d better hurry up and know it.
And this is on each guest podcast. Which is why yours truly can’t wait to be a guest on your business/entrepreneurial based show. (Simply reach out to me via my blogs contact page. And write “Guest podcasting” opportunity in the email subject line. And let’s go from there.)
The main point being. Your strategic content marketing strategy. Can and definitely will open previously closed doors.
And help you power network with all types individuals and major influence-rs you never previously thought possible. In fact please take notice of the video embedded in this particular post. It was created by my expert Internet marketing coach, mentor and friend.
The one and only “Jupiter” Jim Landers. He made it for a client of his. It’s a patriot song celebrating the 4th of July. I’ll elaborate more in part two okay? Thanks!
Are You Finally Starting To Appreciate How A Customized Content Marketing Strategy Can And Will Open The Door To Some Previously Untapped Marketing Opportunities!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!
