The barter business model will strategically explode your marketing reach!
Do you know anyone in business (especially) small business that consistently uses cashes in with barter strategies?
My friend the barter business is not only alive and well.
Somewhere near the tune of billions annually (thank you very much), but no matter what size your current operation is.
You can and should (seriously) consider adding some type of barter (and or) hybrid barter marketing strategy to your small business marketing arsenal.
Otherwise (you’re) potentially leaving a ton of un mined profits (short) and long term on the table.
(FYI) Be sure you consult your CPA and or tax specialist regarding any and all tax questions before you aggressively and or actively participate any type of legal barter arrangement.
Barter Is A Mega Proven Way To Grow Your Long Term Profits For Pennies On The Dollar!
Have you heard about the savvy small business owner in (sunny ) California that decided to cash in big time (using) proven small business marketing strategies, like supplying much needed updates.
Rumor has it; this guy and (I’m) not totally sure what his actual profession was (or) is.
But this small business owner apparently had something to do with (and or) understood how vitally important it was, and is for CPA’s based in California, (or any) state for that matter to have available access to the most update information on current tax changes to the constantly changing California tax code guidelines.
So (in the beginning) anyway, this guy would spend about three months (90 days) out of the year meticulously researching and compiling the current changes.
(Plus) interpreting how any of these new changes would adversely affect CPA’s and ultimately their clients as well.
And he would compile each years changes into this enormous three ring binder (who knows) by now he has probably long since gone digital.
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Anyway, once he compiled his findings (he began) aggressively marketing it to CPA’s throughout the entire state. And as his annual research material caught on. Guess what? A funny and extremely (long term) profitable situation began to develop.
It seems that a certain percentage of the CPA firms (which by the way) varied in size, they also started to request live presentations.
(Translated) the guy also developed an incredibly lucrative back end sales funnel which included big buck, (thousand dollar plus) 2-3 day workshops,which zeroed in on various aspects of the very latest California tax code changes.
(FYI:For those of you not totally familiar with the term ‘back end’ .
It just refers to any and all additional sales which you make from your customer after their initial sale.)
Definitely Take A Serious Look At The Barter Business Model!
And the participates readily paid big bucks to attend, and eagerly networked like crazy etc. And the rumor part is, (to date) the guy now supposedly grosses about $500K offline.
(And again) I’m not totally sure if he’s even online yet, but he only works about six months out of every year!And of course now, he hires others to do the lions share of the research. 😀 )
And supposedly (the last) anyone heard, he spends the other six months doing whatever! You go cat!
Now to this point, it merely sounds like the guy is just another example of a savvy small business owner that thought ‘outside the box’. And he is.
So what if anything, does his example have to do with you seriously cashing in using the mega proven barter business marketing model?Great question.
Introducing Three Incredibly Simple Ways For You To Cash In Big Time Using Low Cost High Powered Bartering Marketing Principles….
Concept # one: Not that this guy needs any help marketing his business, and or services, but seriously consider this.
Since he’s already identified an incredibly lucrative buying niche. That of course being the CPA’s. Why not aggressively look for 25-50 of the top commission only outside sales reps.
And allow them to sell his annual binder and keep, (get this), 100% of the price of the manual! Huh?
Because remember, he clearly nets the lucrative back end, which consists of (big buck) workshops, and identifying these attendees will not have cost him a dime in upfront cost.
And of course, (if he’s online), at least some of them, will definitely be an active part of his opt in email/mobile marketing list. 😀
Plus, how fast do think word will spread,(both) on and off the social media grapevine, that he’s paying 100% commission on a text which normally sells for (say) $200.00 dollars!And the actual hard cost is only $20 dollars! Give or take! 😀
Do you think the top sales reps won’t want a piece of that pie? Think of the commission only sales force he’d have in three years time! Or less! 😀
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Concept # two: Once a CPA firm buys either,his manual and or attends one of his extremely popular workshops.
He could then offer them anywhere from 25-50% off the cost of the workshop in exchange for them personally introducing him to the big wings in the other top 50 CPA firms in California!
And what do you think a personal endorsement from them (about) the benefits of his products or services would be worth from now on? Bingo!
Concept # three: Of course he could start recording the entire workshops, (and) various segments of it, and upload 5-15 minute segments onto youtube or Vimeo, and lead generate like crazy!
And allow the top CPA firms to sell his workshop recordings for whatever.
And allow them to keep 100% of the upfront profits in exchange for, (you guessed it) more personal referrals to big wings in the top CPA firms.
As well as personal access to other various experts (such as) WordPress website builders, and recognized SEO experts,PPC (Pay Per Click) and or social media experts etc.
He’ll gladly trade his upfront proven winner marketing approach.
(Meaning) both his annual updated text and his live video & audio workshop recordings, for direct access to other proven experts in their respected industries and or niches.
Any questions as how and why you should seriously be considering adding the barter business model to your long term marketing arsenal?
Q.) How and why wil you be implementing barter into your long term marketing mix, within the next 60 days or less?
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