How To Market Your Business Using An Effective Exit Strategy!Part Four
As you previously discovered in part three of this ongoing series about how to market your business effectively, for literally pennies on the dollar. The$37 billion dollar a years luxury vacation cruise ship industry, is simply loaded with lots of potential long and short term money making possibilities, don’t you agree
And the best part is, none (or very little) of what’s been illustrated so far is rocket science right? Nope! And you do realize that it will and is going to require some work to get your projects off the ground initially, right? Meaning, no business in a position to benefit from these potentially profitable marketing tactics and strategies, is simply going to fall in your lap! Agreed?
That being said, let’s take our proven long term money making template a couple of steps further, shall we? After all, that’s the real reason you bother to stop by, right? Just in case (somewhere) deep in the back of your (completely capable) marketing mind, if you’re wondering, why this practical obsession with the jeweler industry!
(Not at all! It’s just sense they routinely have those insane market ups! (Entrepreneur) why not strategically leverage that potential gross profit margin, instead of constantly swimming against the tide! (Meaning), stop trying to go it alone and throwing your hard earned and extremely limited dollars, chasing new potential customers and clients!
How To Market Your Business For Maximum Profitability!
Entrepreneur, for just a second, let’s focus your attention on this high end jeweler for just a moment. Picture the inside of their offline store. Maybe their located inside one of your cities most popular malls.
And they have this daily (or weekly promotion), they’ll just need to inexpensively test, in order to discover which option consistently generates the most revenue! But here’s the way this battlefield tested marketing strategy works!
They have these beautiful display cases that has some of their most popular (not to mention), best selling men & women jewelry. But here’s the marketing twist. These special prices only apply to (either) their opt in email and or mobile marketing subscribers only!
Meaning, the items in this display are always marked down a whopping 40-65%! But as usual, the savvy jeweler (or you) is going to take things just a little further. Once a week, any subscriber that purchases something from the display that cost at least X!
They will get (either) an email or mobile message letting them know, their purchase is actually free! Meaning, they come in, (with proof of purchase) and automatically get reimbursed for their purchase, via some type credit voucher for the difference! Ladies & gentlemen, can you say social media buzz?
Do you think any of those winners will have a problem letting everybody within ears distance know all about their good fortune? Does that beat running an expensive local radio ad, that a certain percentage of people won’t hear and another percentage, will hear it, but have no current interest in it at all! Are you starting to see how the really big money gets made!
Does this really watered down example, answer the burning question, how to market your business more effectively, for literally pennies on the dollar?
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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Hi Mark,
I love the example you have given about how a cruise ship would offer a real estate broker a break to invite some people at a low cost to attend a cruise at a low cost. Then showing them how to purchase a good deal on a property.
Complimenting others to start a good list is a great way to attain a powerful list. I can see the potential of receiving the multiple steams of income when we start thinking like a marketer.
When we do, every single thing we do, will have that marketing mindset!
Just have to let you know here that David and I were real estate investors at one time and it was sure a lot of fun flipping those homes, keeping some for residual income. We moved on, but still have a few to be sold when we get the urge. He He
Great concept as usual,
-Donna
donna merrill recently posted…4 Essential Steps Of Affiliate Blogging
Wow Donna!
I had no idea! I guess that explains why you two are able to embrace and apply the
marketing mindset so well! You two have got lots of different types of entrepreneurial
experiences to draw from!
And I couldn’t agree more, when you say, complimenting others is great way to attain
a powerful list! You certainly got that right!
As always, thanks for stopping by and sharing your thoughts! Your positive feedback, encouragement and support are
greatly appreciated!