IntroducingThe Mega Power of Using And Cashing In With Joint Ventures!

Why Some Extremely Savvy Entrepreneurs Absolutely Love The Information Business!

  (And Why Probably Should Too!)

So have you noticed, (even) the information business, has a certain ebb and flow to it.

And since certain information niches, are so darn lucrative, their subject matter just remains evergreen in nature. Have you noticed that too?

And that’s one of the main reasons why, so many extremely savvy entrepreneurs, absolutely love the information marketing business.

And it’s why you should too.Because effective information marketing, (digital) or otherwise, (especially) when you start creating your very own information products and or services, it really puts you in the drivers seat. In terms of ultimate control.Would you not agree?

That said, let’s take a closer look at an instance or two, which is potentially, very very profitable. Continue reading

How A Green As Grass Small Business Newbie Marketing Consultant Created Six Figure Business From Scratch!

  (And Nothing He Did Was Out Of The Ordinary!)

Ladies & gentlemen, have you ever heard (or personally) witnessed, or somehow been a part of a powerful and incredibly inspiring true story?

Which just flat out makes you believe in the infinite possibilities.

You know what I’m taking about here,right?

I just recently heard an incredibly powerful testimonial type talk, from a gentlemen, who when he and his wife initially started.

Were both literally, green as grass, commissioned only mortgage brokers, direct response marketing consultants.

Who parlayed their single, initial client into a middle level six figure, commissioned only mortgage brokering/ consulting business.

Even though, when they initially started their commissioned only mortgage/consulting business, they literally had no idea, what they were doing!

But because they were, (and continue to be) extremely astute marketers, they definitely knew how, and where to get some much needed answers!

Entrepreneur, I think and sincerely hope, you’ll totally enjoy discovering this type of “deep” think outside the box entrepreneurial, problem solving marketing approach!Let’s find out… Continue reading

How Savvy Small Business Owners Increase Their Gross Profits Simply By Adding Value To The Mix!Part Two

So after reading part one of this series, how many ways do you think, any of today’s savviest small business owners, and or service strategically use the added value marketing strategy, to both help other local vendors, as well as themselves, increase their gross profits?

And while we’re at it, how many different ways (so far), have you come up with, to utilize this proven strategy.

Hopefully, you at least thought about it, because unlike other proven strategies that might also involve some serious upfront, out of pocket investment, the “added value” strategy, may not have to cost you much money to implement at all!

Or a minimal increase in upfront out of pocket expenses at best.Let’s return to our previous example involving an extremely savvy CPA firm and an extremely aggressive, profit seeking local Pennysaver publication, to see “how” they both take the “added value” marketing concept, to the next level or two.

And how you might possibly be able to do the same! Continue reading

How To Take Advantage Of One Of The Most Powerful Small Business Tools!

So of all the current, small business marketing tools, you have, practically instant access to.

Which ones do you consider your top five? And do you consider, any of your social media accounts among them?

Here’s just a personal, (albeit) extremely limited, observation, I’ve noticed.

A lot of hands on, small business owners, and or service providers I personally know.

They really aren’t that active, on twitter and or Facebook etc! And the reason they most commonly state? They simply don’t have the time to spare!

A few have Facebook business pages, but aren’t really crushing it with any particular social media platform per se!

On the other hand, one of the most underutilized, pro-active marketing tools they have, cost mostly time and effort! And the potential payoffs, are nothing short of fabulous!As you’re about to discover… Continue reading

What Struggling Small Business Owners Can Do When Their Paid Ad Campaigns Fail!

So have you noticed “what” happens practically every time, a severely cash strapped small business, local newspaper publishers reps, fails to sell a certain amount of paid advertising spots in their publication.

They face a situation described as “going black.”

Which is just  fancy way of saying, they didn’t sell their particular ad spot(s), and in order to avoid having a blank space in their publication, radio or TV slots etc.

Or not having to run multiple, (non revenue) generating public service ads, to cover those non ad sold spots.

Ladies & gentlemen, believe it not, this recurring situation, is a long term potential money maker, for the smaller, independently owned, local radio, TV and or newspapers.It just may not seem like it,at first blush! Continue reading