List Building 101

Power list building is the absolute cornerstone of your entire long term success. No matter how you primarily market your business on or offline.

01Jun 2017
entrepreneurs

How Savvy Entrepreneurs Drastically Reduce Overhead So They Can Prosper! Part Two

As you previously discovered in part one of this ongoing series, sadly, there are quite a few, extremely dedicated, and savvy entrepreneursfor any number of reasons, simply are not going to make it long term, correct?

But as you continuously boil down the major reasons why, they simply had or have, far more upfront, out of control overhead expenses, then they have incoming revenue to cover it, right?

There’s no need to get overly clever or too fancy here. Would you not agree? You continuously invest a dollar of your extremely hard earned money,trying to run and or maintain your business/service, yet only recoup 88 cents or less, and guess what?

Unless, or until, you develop a proven, and reliable back end income generating revenue stream or two,to offset your ongoing expenses, your entrepreneurial endeavor is simply upside down. Meaning, there are simply too many profit leaks in your operation, to sustain itself.

And therefore sadly, it’s only a matter of time, before it no longer makes economic sense to try and keep it afloat! Sound all too horrifyingly familiar? Of course you must realize, it has certainly does not have to be this way, correct? Continue reading

31May 2017
small business

Since Your Small Business Can Generate Marketing Leverage Why Pay For Advertising? Part Three

Since you’re also a pro-active, small business owner, and or service provider/dynamic entrepreneur, do you actually prefer, wasting tons of your extremely hard earned money, on dismally performing, albeit outrageously expensive, traditional advertising campaigns?

Or does it also make sense to you, to implement some form of bank account filling marketing leverage? I’m definitely with you, when it comes to choosing between those two particular choices.

Sadly, however, there are far too many aspiring entrepreneurs, who are simply hell bent, on trying to advertise their semi cash strapped enterprise, as if they too, are a fortune 100- 500 type.

Meaning, they will initially try and go, the outrageously expensive, image advertising approach, that is, until the brutal reality finally sinks in.

Which is, unless they quickly change their totally misguided ways, their severely cash strapped small business and or service, is definitely on the road to insolvency.Or they can willingly embrace the market tested, proven alternative(s.) Continue reading

29Apr 2017
small business

How Come So Many Smart Business Owners Neglect This Proven Marketing Strategy?Part Four

So you definitely do consider yourself an extremely savvy small business owner, service provider and or savvy startup entrepreneur, correct? Great! That’s really good to hear.

However, with that being said, hopefully you have begun to realize, and appreciate, by you constantly ignoring, and or neglecting altogether, the potential income producing back end of your business/service.

You’re potentially kissing off a long term, perpetual income generating goldmine sales funnel, and you may not even be aware of doing so.

Part four of this ongoing series, will hopefully, help you begin to not only see, but really begin to appreciate, the marketing opportunities and or possibilities, you have at your fingertips. Continue reading

26Apr 2017
entrepreneurs

How Savvy Entrepreneurs Literally Create Money Making Opportunities!Part Six

Hopefully after five installments of this ongoing series.

There’s less mystery, about how you and other extremely savvy entrepreneurscan strategically go about creating your very own money making opportunities, right? That’s a relief.

Because the potential money making opportunities are literally all over the place.

And it’s more of a matter of, how you strategically go about benefiting from and leveraging them.

Some will definitely equal some really good pay days.

While others, can still -eventually- be monetized to some degree or another, it’s just they represent, more opportunities to power network and move into far more potentially lucrative, long term business relationships and closely guarded inner circles.

But make no mistake, all your forward momentum and pro-active motion, continually propels you forward in the primary direction of your overall short and long term goals.And that’s what you want, right? Continue reading

20Apr 2017
small business

Why Your Small Business Should Take Advantage Of Under Used And Or Dead Assets!Part Five

Are you semi convinced, your current resourced challenged small business, startup entrepreneurial venture,and or service, doesn’t have any dead or under used assets?

Lots business owners, but especially resourced challenged small business owners and startup entrepreneurs, initially buy into this myth.

Granted, larger more established companies, may have more, potentially under used and or dead assets idly sitting around, waiting to be accessed, but rest assured, underneath it all, so do you.

It’s really a matter of developing the right marketing perspective.Because an under used asset, may mean pro-actively taking advantage of current situations, which aren’t being maximized.

Lots of times small business owners and or semi cash strapped service providers, overlook certain money making opportunities, which are readily available to them, (and or) their major competitors, but because they’re not super obvious, they simply don’t see them at first. Continue reading

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