Lead Generation

Why Your Lead Generation Efforts Don’t Have To Pretty And Or Conventional!

   (In Order To Be Effective!)

Isn’t it sad, how many aspiring small business owners, service providers and or startup entrepreneurs, waste a proverbial fortune, on dismally performing lead generation strategies and or tactics.

If they’re not blowing a fortune, incorrectly using direct snail mail.

Then (sadly) they’re attempting, to advertise and or promote their businesses and or services, as if they’re a certified fortune 100-500 type company.

And the net result is, their money’s gone and their new customer/client base, is dismal at best.

And yet, rather than going at things another way, most continue on, until their bank account and other extremely valuable resources, are all but gone. This all too frequently occurring theme, probably sounds all too frighteningly familiar, does it not?  😀

Truth told, it simply does not have to be this way.. Continue reading

Retail Selling Tips: How To Make Darn Sure Your Best Customers Spread The Word Fast!

So how many profit seeking small business owners, and service providers, do you personally know, who consistently spend a fortune, on outrageously expensive, traditional advertising and or promotional campaigns of some kind?

And as you (or I) might expect, once all the smoke clears.

Only a hand few of them, are able to make this non viable approach work.

Contrast this approach, to not only discovering and consistently implementing, some proven retail selling tips.

And you’ll quickly notice and readily appreciate, a stark improvement to your bottom line. Now who among us, can possibly argue against this much preferred outcome,right?

And the really good news is, you’re probably, just a minor tweak or two away, from routinely experiencing such results. As you’re about to discover shortly. Continue reading

A Proven Way To Create Powerful Lead Magnets Which Definitely Convert!

Do you currently use any type of market tested lead magnets? In order to build your opt in email/mobile marketing list?

Or to generate additional sales, by giving them away, as free, extremely time sensitive bonuses, valued at X.

Or as free cross promotional giveaways, for some of your top, cross promotional and or joint venture partners, to giveaway to their best prospects and or customers etc.

Or maybe, you can and definitely should, periodically give them away, as free ethical bribes, in return for some of your ideal customers, (either) providing some semi qualified referrals.

And or for them providing,some long term, bank account filling testimonials.It’s kinda mind boggling, to think, some of your very best market tested lead magnets, can and do, potentially provide so much value, right? Continue reading

How Extremely Savvy Entrepreneurs Generate Second Generation Buzz On Their Ads Or Promotions!

  (And How You Can Too!)

So how many extremely savvy entrepreneurs, do you currently know, who consistently invest a ton of their companies, semi limited capital, on outrageously expensive, traditional advertising mediums?

And typically once the smoke clears, what type of results, does all their efforts usually generate? Exactly.

Please don’t misunderstand. It’s not whether you or I, should ever invest a dime, of your extremely limited capital, on fancy advertisements and or promotions.

Of course you should, to a certain degree. The real (and sadly) all too often reality of doing so is, at best,you can probably expect, little more than a one to one return on your invest. Say what?

Turn the page and you’ll discover this all too grim reality, which awaits, the vast majority of profit seeking entrepreneurs, who attempt to go down this all too beaten path. Continue reading

Convert your business card layout into a high powered lead magnet!

Have you ever noticed how many business owners (especially new) cash starved small business owners rarely take advantage of the incredible low cost, high powered marketing opportunity available to them.

Simply by inexpensively and strategically converting their standard business card layout or post card layout, into the mega lead magnet

it was meant to be? Continue reading