Instant Profit Boosters

How to increase sales volume for pennies on the dollar!

      (Without Adding Any New Customers!)

So who doesn’t want to discover how to increase sales volume, without adding any new customers? Is that not interesting?

Of course (you already) realize there’s no mystery here. It’s simply a matter of discovering and them properly utilizing a previously untapped marketing opportunity. Would you not agree?

Case in point; think of a teeter totter for just a moment. As one side is up, the other side is in the exact opposite direction,right? And both sides can’t occupy the exact same position at the same time correct?

Meaning- as one side is at it’s peak, the other side is in the exact opposite direction. Of course (right about) now, your probably scratching your head and wondering, what if anything, does this has to do with increasing your sales volume,correct?

Well it’s actually very, very simple.And all a matter of perspective.

Think of how your marketing strategies work. If you inexpensively A/B split test power headline A against power headline B and power headline B wins hands down.

Meaning- if power headline B produces a 237% increase in response rates (the teeter totter) at it’s highest position, would it not make total sense to completely eliminate the lower performing headline from all future marketing campaigns?

Exactly, so to really simplify things (and say) it another way. After you (inexpensively A/B split test) some marketing strategy against another, and you discover which one produces the most bang for your buck, that lower performing strategy simply gets replaced.

So that ultimately over time, your only consistently using the winners.And this applies to every aspect of your entire sales funnel.

How To Increase Sales Volume Without Adding Any New Customers! (And Out Promote Your Major Competitors For Pennies On The Dollar!

Hopefully you followed that rather simple analogy. Anyway, consider this; any time you can leverage (that is to say) find a relatively inexpensive way to improve your results (in this) particular case, improve your overall gross sales volume without spending anymore money, and or adding any new customers. Do it.

These next three incredibly simple marketing strategies, fit the bill nicely. This first incredibly brain dead simple and (mega proven), long term money making strategy, has to do with effectively utilizing your email marketing campaigns.

1.) Strategy # one: this first email marketing strategy presumes two things upfront.

A.) That your paid autoresponder email service (at a minimum) has the ability to track both your open & click through rates. Otherwise this first money making email marketing strategy is basically worthless to you.

(Note: the term click through rate (CTR) simply refers to the percentage of your subscribers that actually click on any of the links within your emails. And obviously your open rate applies to the number of your valued subscribers that actually open your emails.)

B.) Next, its presumed that you have the ability to segment your list, between prospects and buyers. If not, perhaps you should seriously consider a  paid email service provider that is more versatile.

Now then, anytime your tracking your emails open rates and you discover any subscribers that for whatever reasons, haven’t opened your last X number of emails.

My friend, marketers with incredibly deep pockets have already proven, that if you simply change (test) various new subject lines (main power headlines) if you will.

A certain percentage of those previously unopened emails will get opened and your links to your offers will get read more often. Ultimately leading to more sales.

And you didn’t increase your overhead by one thin dime! Test it and see for yourself.

Without A Doubt Once You Know What To Look For You Can Discover A Higher And Better Use For Any Asset In Your Business!

2.) Strategy # two: This next one is incredibly powerful (long term) so pay close attention. Strictly for illustration purposes. Suppose you market some type of online paid monthly membership affiliate program, that teaches its members how to effectively market online to any niche.

And like yours truly, you currently receive $250 dollars per hour, for your one on one power consultations.( Not including your minimum discount group rates of ten or more people of course.)

Why not offer an incentive bonus(es) to any subscriber that joins your affiliate program. For as long as their a paid member of your paid monthly membership affiliate program.

Any time they wish to personally consult one on one with you, you’ll only charge them half price (or in this particular case) they only pay $125 per hour (or X.)

They save a whopping 50% off your normal consulting rates, plus you’ll net an ongoing affilate sale percentage every month they remain a paid member.That’s win/win.

And again, you’ve increased your sales volume without adding any new customers.

3.) Strategy # three: And finally, Any time you have trained sales associates that (both) answer the phones and handle the sales closing process.

Be sure you always  inexpensively A/B split test the way they answer the phone and which bonuses they include in the sales closing process.

Because as you inexpensively test and track which (greetings) and responses they use with your first time callers and first time walk ins, as well as the specific bonuses they use to help close more sales etc.

Over time you’ll know which extended warranties, maximum number of days guarantees as well as which stipulation(s) to either revise or totally eliminate altogether.

And the net result is, you’ll know to the penny exactly how to increase sales volume, without adding any new customers!

Can you live with that? As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure that you grab your explosive free 22 step small business marketing idea kit series. Because it will help you master your effective communication in marketing series.

It’s a $97 dollar value and it’s free!

Why working with a coach is so critical to your long term success!

(And Learn Specifically What You Need To Get Over The Hump!)

Have you ever wondered why you should seriously consider working with a coach ? Former President of Harvard Derek Bok, used to be fond of saying ” If you think quality education is expensive, try ignorance.”

Somehow that just flat out makes sense, don’t you agree? After all, doesn’t it make more sense on several levels, to hire someone that’s ‘been there and done that!”

As opposed to trying (in vain) to re-invent the wheel? Case in point, how many times have you tried to go somewhere for the first time, using a map? Then finally in frustration, you simply ask one of the local residents and poof, you’re on your way.

The same basic principles apply to hiring and working with a qualified coach/mentor. Because the really good ones (translated) the qualified ones will help speed up the exact results your looking for.

And they’ll shave a ton of time and frustration off your inevitable learning curve.

Why Working With A Coach Whose Qualified Saves You Both Time And Money!

Have you noticed some people (meaning) your specific target niche audience, claim they want a specific positive result, but are extremely hesitant to take the necessary steps to accomplish it.

(Like investing in a quality education and then applying what they learn asap!)

For ex; they somehow think it’s better to spend countless hours pretending to conduct do it yourself research, when in reality (depending) of course on how much retail value they place on their (irreplaceable time), their wasting tons of valuable time on trivial things, that won’t necessarily lead to more income!

For ex; if you currently value your time at $150 per hour (or more), then there is simply no justification for spending a total of  three hours per day checking your emails and interacting on Facebook.

Because that little foray into social media costs you a whopping $450 dollars ($150 PH x 3 hours = $450 dollars.)

On the other hand, suppose you hired expert SEO coach Sonny Lanorias (like) yours truly did, and as a direct result of his expert advice, my site -speed- now loads up to 800% faster than it did before implementing his timely advice!

Have you ever phoned a business and the phone went unanswered for seven rings or more? What did you do? Exactly. You quickly moved on.

And so it goes online cadets. If your site (for whatever) reasons, takes too long to load, your (totally) impatient online visitor will not stick around to find out why. Instead they’ll simply move on to one of your many online competitors.

And hopefully, you we’rent paying for that traffic, if so, you just wasted your hard earned dollars.Welcome to the real world.

Introducing Five Specific Coaches You Should Seriously Consider Hiring! (So You Can Stop Wasting Your Valuable Time And Start Getting The Results You Deserve Now!)

1.) Larry Beacham: When it comes to proven online marketing strategies that will help teach you step by step how to make quick money from home,without having a lot of techie skills.

Then you need look no further than Internet marketing expert Larry Beacham. Yours truly is not only one of his many satisfied students, whose has not only invested in many of his high quality educational courses over the years, but has hired him as personal Coach as well, to help fill in some of the missing gaps of the Internet marketing puzzle.

2.) Becky Joubert: If your tired of struggling trying to demystify the sometimes confusing Internet marketing puzzle.

Then you seriously need to consider hiring the one and only Becky Joubert! Because as Becky likes to say in her own words, ” Becky is an Internet Marketing coach known for taking frustrating, technical subjects and teaching them in a non-technical manner; excelling in Attraction Marketing, Health, and Video Marketing.”

Without a doubt she has (and continues to be) one of the main reasons, I’ve been able to progress fairly rapidly online.

She knows how to (not only) help you get crystal clear, but she also has the uncanny ability to really simplify the techie side of proven online marketing principles and strategies.

She cuts to the chase and you come out on the other end, the better for hiring and listening to her! You can and should check her out asap at www.facebook.com/beckyjoubert

3.) Justin Glover: What positive thing can I say about Justin, that hasn’t already been said, but here goes. First off, Justin is just an extremely hard working (dedicated) entrepreneur that started online with zero experience and very little money.

And now he routinely earns a nice six fiqure income annually, but he loves to share and teach others how he’s done and accomplished what has.

His straight forward, no fluff, no nonsense ” tell it like it is”  teaching style is quite refreshing! Yours truly is currently one of his many paid membership site students and his proven teaching methods and strategies are highly recommended.

You can check him out at Digital Business Insiders. He’s well worth the price! (No, that’s not my affiliate link.)

4.) Sonny Lanorias: When your finally serious about learning proven SEO strategies and how to get found in the search engines now! Then you simply have to hire Sonny Lanorias, because Sonny knows Seo like MJ knows round ball!

Sonny’s blog address is Sonnylanorias.com. Tell you what you do, head over alexa.com and put Sonny’s blog address in the text box and hit the enter key.

That should tell you all you need to know about Sonny’s SEO expertise. Tell him yours truly sent you & he’ll hook you up asap!

5.) Joey Smith: When it comes to all round geek, Internet marketing expert, Social media marketing King and straight up great guy! You simply can’t do better than Mr. Joey Smith.

As a direct result of Joey’s fabulous expert advice (over the years), Joey has helped me move mountains online! The guy flat out knows what he’s talking about!

And he’s got the online success (and money) to prove it! Check him out at growing giants.

Without a doubt these five proven online marketing/coaching/mentors are heavyweights that not only care, but they know exactly what it takes, to help you get to the next level, in your online marketing niche!

And that’s just one of the many reasons why you should seriously consider working with a coach.

Q.) What has your best experience been, when you hired an experienced coach?

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure and grab your explosive free 22 step small business marketing idea kit series. Because it will help you master your effective communication in marketing skills.

It’s a $97 dollar value and it’s free!

How to improve retail sales for pennies on the dollar!

You’d obviously like to discover the little known and rarely secret of how to improve retail sales, correct? Because in order to safely and systematically grow your business by ,10-80% (or more) in the next six months or less, you need to  sell a whole of something, right?

Not so fast, remember, one of the major keys (and therefore) one of the major advantages you have over your typical small business entrepreneur is that you’ve come to realize that things are not always as they seem.

Especially when it comes to successfully selling retail (on or) offline.

Meaning- you don’t necessarily need to constantly add X amount of new first customers in order to watch your retail sales volume increase.

In fact, because you’ve already discovered in previous posts, that typically, a brand new first time customer (on average) will typically cost 500% more in up front expenses, you know your much better off selling more products and services to your existing customers and clients, correct?

How To Improve Retail Sales Without Breaking The Bank!

Just to build off that last (incredibly powerful) concept of selling to your existing customers, in  order to increase your  overall gross profits, while simultaneously -dramatically- decreasing your up front traditional out of pocket expenses.

Guess what? Some of your top offline local joint venture partners also have existing customers & clients, do they not?

And those retailers could really use a shot in the arm in order to help boost their sales, in any number of ways, irregardless of whether there is a recession going on are not.

Don’t you agree? Which means, why not offer your JV partners one of your best market tested (low front end) products or services to give to their best existing customers and clients that do one of the following three things.

A.) If they personally introduce you to another local business owner and or service provider, that you can approach about making this exact same JV arrangement with, you’ll allow them to 80-100% of that first sale.

Or you’ll offer some type of practical follow up service to any & all of their customer and client base for a reduced “lifetime discount.” For ex; if they sell your hardware to their customers (or) give it away  as a free upsell bonus to any of their customers that spend X amount of dollars.

Your company will provide “how to” training lessons, plus a future a “lifetime” discount of  25% ( or X%) off any and all additional products & services that they purchase from you, from now on.

Inexpensively price test so you’ll know for sure, which price point produces the most bang for your buck.

B.) If they agree to email (and or) send a snail mail postcard to their existing customer base, alerting them to one of next major sales events.

Think about how potentially powerful -and profitable- this one simple marketing concept might be.

Instead of you spending tons of cash upfront on outrageously expensive traditional advertising mediums like, local radio and or newspapers or even local TV promotions etc.

Your highly influential JV partners simply send a broadcast email to their valued subscribers and alert them to your sales events! boom!

Now a staggering 70-85% of your increase in sales, is now profit!

C.) This next concept is major, so (please) pay close attention.

Because you just might dramatically increase your bank account, with little or no increase in overhead.

You Can Dramatically Maximize Your Long Term Profits By Tapping Into The Business Relationships That You’ve Already Established!

Most of you are already familiar with the term “ad swaps” correct? If not (very simply) , here’s the way your typical “ad swaps” works.

You and another JV partner (and or) trusted business acquaintance, agree to send (either) emails and or (offline) sales letters or post cards to each others list and (mutually) share any upfront profits that are generated.

Well, what if you two decide to ‘ad swap” and or (JV) another way.

Because remember, there’s more than one way to take two numbers and add them up to get ten. Ex; 8 + 2, 9+1 etc.

So, what if you two agree to do the following or something similar. What if you agree to give them (or get) for them a link on a blog that has the exact type of highly targeted traffic that   realates to their product or service.

And in exchange they agree to put your display for a “free drawing” in their offline retail store(s) once every 90 days.

Or in another retailers store that they currently have an established relationship with.

You’ll list build like crazy (for peanuts) and create potential long term customers & clients for practically nothing.

Not to mention the fact that you can JV your list (ad swap) with other non competitive local entrepreneurs.

But you’ll also be inexpensively tapping (long term) into this brand new customers and clients personal networks. Because they can refer new customers & clients, correct?

They can also give you bank account filling testimonials, right?

And they can also upsell (upgrade) to much more expensive products & services.

Whether they be your products or services, and or your affiliate sales  etc. All in all, once you put a pencil to the long term numbers. Meaning- calculating your customers long term “lifetime customer value.”

Hopefully, you can see, this (my friend), is how to improve retail sales. No matter what your particular niche market is.

Any questions?

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be you to grab your explosive free 22 step small business marketing idea kit series. Because it will help yo master your effective communication in marketing skills.

It’s a $97 dollar value and it’s free!

Introducing the Google search engine optimization blueprint.

  (Or Else Your Pages Have Virtually No Chance Of Ever Ranking

High In The Search Engines!)

Haven’t you ever wondered about,how the entire Google search engine optimization thing really works? Who hasn’t, right?

Not to mention the fact that their (so called) secret 200 separate algorithms (don’t ask), constantly change as well. This way (whenever) former Google insiders,decide to move on, they can’t take all of their insider secrets with them.

Because Google constantly keeps updating their secret criteria for evaluating and ranking web pages.

What The Google Search Engine Optimization Process And Your Local Employers Have In Common…

If your not currently an employer, then you probably work for someone else, correct? have you ever recommended a friend or relative for a job?

And depending on how strong your particular relationship is, the employer knows about how much weight to use to evaluate your recommendation.

Case in point, has one of your referrals ever been a complete bust for the employer? You can imagine what the employer will think of your next recommendation, correct?

Believe it or not, the same basic principles apply to Google and their search engine optimization (SEO) process.

For ex; when your site (for whatever) reasons, loads extremely slow, that’s like a really bad referral.

Because those eyeball get disgusted really quickly and if they leave the site before it loads, Google just lost a major opportunity to make money from their Pay Per Click (PPC) ads.

And that’s just one revenue killer.

Seven Little Known Rarely Revealed Secrets To Help Your Pages Rank High In The Search Engines!

1.) The thing you need to know is, how fast or slow is your site loading? A slow loading web page, is like a phone that goes unanswered for fifteen rings or more, in a place of business.Do yourself a major favor; got  gtmetrix.com and check your sites speed.

2.) Since 91% of all Internet users rely on one of the major search engines like Google, Yahoo & Bing etc.

But 83% of the users rely on Google first; to find whatever their looking for.

Which means, you had better focus on trying to gets Googles approval first and all the others second.

3.) Believe it or not, a staggering 94% of all the searchers, only view the first page of Googles listings.

Introducing the Google search engine optimization blueprint.

Which means, if your page (and or) site is not currently listed on the first page, you won’t receive any meaningful targeted traffic at all.

4.) The first three listing (per page) on Googles listings, receive 50% of all the targeted traffic! Those first three listings are often referred to as the platinum  triangle.

5.) If your page loads too slowly, Google (literally)  has no choice but to lower your pages rank. Because otherwise they lose eyeballs.

And those lost eyeballs (not only) cost Google (and the other) major search engines potential Pay Per Click (PPC) ad revenue, but it also hurts  Googles cred, because that online visitor not only holds that slow loading site against the webmaster, but (more importantly) they hold against Google as well.

6.) If you make the amateurish mistake of hiring some inexpensive source (like someone) you might be tempted to hire from an (otherwise) reputable source like fiverr.com.

And you pay them to create a ton of unnatural (meaning) really fast (low page) rank back links to your pages and or websites (blogs) etc.

And Google (as do) all the other major search engines frown on this type of practice. Google is very guarded about where they direct their traffic to.

Because each time a visitor searches online, they are drawing some conclusions about the search engine(s) that direct them there.

7.) Think of Google (and the) other major search engines, as information retailers, the same as an offline franchised burger place like McDonald s.

If McDonald s doesn’t pay attention to it’s ever changing customer base, then guess what, they won’t support them. And so it goes to with Google.

If Google or any other search engine fails  to deliver with a quality search experience a majority of the time. Ultimately over time they (snd you) will lose.

And that’s the seven things you gotta know about Google search engine optimization. No  matter what your particular niche is.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series. Because it will help you master your effective communication in marketing skills.

It’s a $97 dollar value and it’s free!

Put the advantages of strategic alliances to work for you.

   (And In The Process Out Promote Your Big Buck Major Competitors!)

If you’ve ever wondered how the advantages of strategic alliances can help you, especially when you’ve got tons of competition in your particular industry and a nagging recession as well.

Then this particular post was created especially for you.

Because too many times (extremely) cash starved struggling small business owners (and or service providers) overlook the obvious.And whined up, making, earning a profit far more difficult than it needs to be, not to mention more expensive.

How To Put The Advantages Of Strategic Alliances To Work For You!

How many times have you heard the term “leverage” used as it applies to business. Without a doubt, by putting the advantages of strategic alliances to work for your business, you can harness incredible leverage.

Case in point; suppose you (or someone) you know currently runs one of those local (offline) phone answering services.

Like every other business, you invest a certain amount of your available cash, in traditional  advertising in order to create new first time customers.Correct?

And as you’ve already discovered in a previous post, it typically cost the average small business owner about 500% more to acquire (or create) a new first time customer.

So doesn’t  it just make sense to dramatically lower your upfront out of pocket costs and create new potential long term customers for pennies on the dollar.

While simultaneously helping another savvy small business owner systematically increase their profits as well.

Whenever Two Companies That Share The Same Customers On A Non Compete Basis Get Together! (Good Things Tend To Happen!)

Suppose you and the local phone answering service (decide) to help each other (inexpensively) grow your businesses.

Since your service (a local CPA) firm, specialises in helping small business owners ( LLC ‘s & S Corporations) maximize their tax savings.

And because you’re an extremely savvy small business owner, you’ve created three free “how to” special reports that typically retail for a total $67 dollars.

Since your service is non competitive to the local answering service (and) you both need the exact same customer, but obviously for different reasons.

And the two of you (meaning) the owners of the companies, have known each other for several years, as a direct result of being members (in good standing) with the local chamber of  commerce.

You offer the phone answering service your three free reports (valued at $67 dolllars) and allow them to give them away as a powerful free bonus gift to any of their customers that do any of the following four things.

1.) They give the phone answering service a bank account filling testimonial, be it a video, written and or audio version.

2.) They sign up for a free 30 day trial subscription and they get to keep all three bonus reports (a $67 dollar value), even if they decide to cancel the service after just 30 days.

3.) They refer any new first time customers that retain the service beyond 30 days.

4.) They personally introduce your firm to other local small business owners that they can make the exact same strategic alliance (aka) joint venture arrangement with.

Needless to say, you’ll inexpensively create a bare bones minimum of 25% more businees for little or no major increase in upfront expenses.

Of course, you’ll need to inexpensively test various elements of this approach with the other small business owners, in order to maximize your gross profits.

Because without a doubt, this type of non techie (low cost) marketing approach, will aptly demonstrate the enormous advantages of strategic alliances.

No matter what your particular niche is.

Q.) How soon will you put the enormous advantages of strategic alliances to work for your business?

As always, if you got any value out of this post, please Digg or tweet this.Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series. Because it will help you master your effective communication in marketing skills.

It’s a $97 dollar value and it’s free!