Three small business tips.

   (That Will Definitely Help You Be At Least 25% More Profitable Right Now!)

Are you up for implementing three mega proven small business tips?

Especially if you stood to add an additional 25% gross profit (or more) in the next 90 days or less

to  your bottom line? And possibly create, an additional form of gross profit on the rarely utilized back end of your sales funnel.

By now you hopefully realize that systematically increasing your profits, is far more about you effectively

utilizing the skills, tools and resources that you currently have, as opposed to constantly trying to acquire new ones.

Case in point; simply by increasing the current leverage you get out of certain assets, like your

valued customer/client base. You can add substantially to your bottom line, without necessarily increasing your traditional up front out of pocket cost. Continue reading

Are you ready to implement three proven tips for small business owners?

    (That Can Help Make You More Successful Sooner Rather Than Later!)

Okay, are you really ready to discover three simple tips for small business owners and service providers, that flat out work?

If so, you are most definitely in the right place!

However, before your eyeballs continue skimming this page, let’s be crystal clear here.

There is absolutely no magic bullet(s) here! Your business will not grow, simply by pushing a button (sending an email) to your list!

Nor will it grow, simply because you have a website and a WordPress blog! Continue reading

You really can improve conversion rates simply by doing these three simple things!

Remember in part two of this series about how to improve conversion rates, you discovered that anytime you add a graphic (picture) of your free lead generating giveaway, that it should look a short concise, simple read?

You Can Improve Conversion Rates Without Turning It Into A Major Time Consuming Project!

Here’s another way of looking at the psychology of that situation as well.

Suppose you volunteered to do a filing job, and you were  two choices, in room A was simply a ton papers scattered all over four separate desks.

And you were asked to dig through them, then after you found just seven specific documents, them file those seven documents alphabetically.

Or room B, simply had two tiny folders on a desk, with no more than ten documents in each of them.

And you were asked to simply find a ton of three specific documents, then file them alphabetically.

Honestly, of the two tasks, which one (on the surface) anyway, seems like the simpler task to accomplish? Precisely.

And so it goes with your first time online visitors. They’re looking for (initially) something they can dig into right away, and hopefully, pick up some quick answers to what concerns them.

Shorten Their Distance To Their Solution And You Improve Conversion Rates!

So don’t scare them off by bombarding them right off the bat! Let them get their toe in the water first. Case in point. You’re here to discover some fast proven ways to safely increase your profits by at least 25% (or more!) in the next 90 days or less,correct?

That’s why you’ll want to read (asap) the free nine page special report on exactly how to do that correct? So  grab your free report on powerful back end marketing now!

It’s a fast (and oh so) profitable quick read. And besides, you’ll discover how the ultimate insiders do exactly what it is they do!

Now let’s quickly discuss something before you decide to send an email. You’re wondering what about, all those generic training platforms (that will remain nameless!), that advocate their paid  members market (their) market tested problem solving “generic” lead capture pages.

You’ve seen them, they’ll ask the visitor to opt in to get this 30-90 free training on subject X.

Here’s the inside scoop, only the really experienced marketers that know how (or pay someone else) to develop another lead capture and offer something else first to get the visitors on their lists, consistently make any real money!

You know why? Because the savvy marketers avoid looking like just another (amateur) me too marketer! Because after thousands of web surfers keep seeing the same old, same old!

It loses it’s overall effectiveness! It’s like school kids hearing a fire alarm ring everyday at a certain time, after a while, they tend to simply block it out! Plus, remember, when those generic lead capture pages were originally tested, they’re wasn’t thousands upon thousands of affiliates using them!

Which meant, they was a whole lot less exposure to them! Welcome to the real world!

Do These Three Simple Things And You Improve Conversion Rates Now!

 1.) Strategy # one: If you’re thinking about creating your very own free lead generating special report and or free audio giveaway etc. Make it short and concise! use power benefit orientated main power headlines like “Short 5 minute video finally reveals blank! Or something like free seven page special report finally reveals the # one reason why blank! Or something like free 17 minute audio finally reveals the easy way to blank!’

In other words, initially short and sweet! Hit their hot button(s) and tell them they can get instant relief now!

2.)  Strategy # two: Now this next proven tactic will sound counter intuitive to the misinformed. But here it is. Fix your customers and clients problems, as it relates to your business, product or service, asap.

And you’ll improve conversion rates. Huh? Meaning- whenever your at fault for the misstep. Fix it asap! Whether you temporarily lose money or not! Because over time, those satisfied customers and clients will positively sing your praises all over social media!

And that will lower your out of pocket cost, while simultaneously increase your gross profits!

3.)   Strategy # three: And finally….once again, it’s back to basics here.

Analyse your business and you’ll quickly discover that (like) everybody else in business, that’s successful. The 80/20 rule  is alive and well.  meaning- it’s the 20% of  your valued customer/client base that’s consistently producing (at least) 80% of your revenue!

So allocate more resources to servicing them. or to say it another way; identify your best selling products and services (including) your affiliate products and services, and allocate more resources to them asap!

And by the same token, (two extremely critical points here!) Identify your worst performing products and services and (consistently) poor performing employees/associates and get rid of them asap!

You’ll quickly free up much needed capital, reduce unnecessary overhead! Plus, you best employees/associates will have valuable to devote to your best customers and clients, as well as, have more free time to dedicate to further improving your best performing products and services!

That in a nutshell entrepreneur, is how you improve conversion rates!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)

You really can improve conversion rates simply by doing these three simple things!

   (Especially If You’re Working On An Extremely Tight Budget And Your Not The Overly Techie Type!)

As you previously discovered in part one of this series about how to improve conversion rates. 

Lots of times, it really is those subtle little things, done consistently, that can make all the difference in your overall conversion rates.

You Improve Conversion Rates Over Time!

(And Not With Expensive Push Button Courses Or Pricey Marketing Boot Camps!)

You don’t have to be a marketing genius, nor do you have to be a super techie, you just need to be consistent in studying and applying some incredibly simple, yet proven online marketing strategies. You constantly (no) make that, fanatically test, track and tweak your results.

And sooner, rather than later (or never!), you’ll start to develop a real feel for your best customer and clients, real needs and wants.

And the sooner you learn to cater to your best customer and clients, the more you’ll competition proof your business, from every “Johnny (or Susie)  come lately” competitor with a lower price or new thing a ma jig etc!

Plus, you’ll systematically lower your overall cost of doing business, while simultaneously increasing your gross profits. Yea, it really is a beautiful thing. And remember, the best part, these three proven tactics are simple to implement test and track.

Three Little Things To Improve Conversion Rates right Now!

1.) Strategy # one: First of all entrepreneur, let’s be  (really) clear here. Just like the overall theme of part one, individually, none of these proven online marketing strategies, will put you over the top. However, just like in baseball, 3,000 separate hits, and guess what?

More than likely you’ve got yourself a “hall of fame” career. That said, here’s something you really need to think about, regarding the use of your header space.

Often times, you’ll see beginning online marketers make a classic marketing mistake, as it relates to effectively utilizing (all important) header space.

They tend to make the header way too large (which) in turn, decreases the space between the fold and the header. and as a result, what often happens is, the most important things, that you need above the fold, get pushed (either) too far down your page or below the fold.

In which case, if it whines up below the fold or just above it, your first time visitor may not be around long enough to see it. The lesson: don’t put too much emphasis on your header, especially if it takes away from your real chance to effectively reach your audience, with the right benefit orientated message.

2.) Strategy # two: If you use any type of opt in (or) pop up box on your site, you might try testing (initially) no more than three to five bullet points, to entice your visitor to join your list, in order to get your free lead generating freebie.

In other words, be at concise and to the point as you can be! Especially if you know the three main issues that trouble your target audience. Time is short and they need to know that you get them! So don’t attempt to be coy, or funny! Unless the focus of your site relates to humor!

3.) Strategy # three: Here’s another online marketing “no no.” Whenever possible, try to offer your visitors instant gratification. For ex; you see this (all too common) marketing mistake, being made by certain types of service providers.

They have an opt in box (typically) located in (either) the upper left or right hand corner, (which is good), but they seem to have this bad habit of thinking that offering their readers future updates of some kind, is appealing.

It’s not! They prefer to get (instant) exclusive access  PDF file and or audio file or free video on subject X etc. But my friend, they want it now!

And asking your visitor to opt in, to get your future updates, is simply not appealing as opting in to get instant gratification, by getting instant access to your freebie now.

Here’s another thing, you can inexpensively test, if you’re  offering  free ebook/PDF file.

Try to get a graphic image that looks more like a magazine, (shorter read)as opposed to one that looks like the great american novel (a much longer boring) read!

Put these three simple strategies to work for you and that’s how you improve conversion rates.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!

You really can improve conversion rates simply by doing these three simple things!

   (And Watch Your Upfront Out Of Pocket Expenses Go Down As Well!)

Of course you can totally appreciate the fact that, how you improve conversion rates,doesn’t have to be

expensive (and or) time consuming, correct?

And far too many times, otherwise savvy entrepreneurs such as yourself, tend to over complicate things.

Meaning- you turn the simplest things into an advanced chemistry project.

Case in point:

Doing These Three Incredibly Simple Things Improve Conversion Rates!

(Sometimes By As Much As 25% Or More!)

Of course you’re not going to know just how high, the upper limits are, unless you blank? Consistently (and inexpensively test it. You got that right. testing in and of itself  is a surefire way to give your best customers and clients, the chance to honestly assess, how well you know and understand their wants and needs.

And by closely monitoring their reactions and responses (pro & con) to your marketing tactics and strategies, you begin to develop a feel  (over time of course) for what consistently produces the highest positive and negative responses, and make your necessary adjustments accordingly.

Having said that, let’s quickly turn your attention to your all important online marketing tactics and strategies, and let’s see which three incredibly simple things you can do right now, to help improve conversion rates.

You don’t need to be a techie and or a guru to to implement these three incredibly simple marketing strategies.

But if you’re not open to positive change, this will become a bit of a task. Even though, by properly implementing these three proven tactics, your bottom line could potentially improve, by as much as 25% or more (over time.)

Because of two things:

A.) First, you’ll experience an overall (slight to) dramatic increase in long term profitability.

B.) You’ll also (more than likely) simultaneously notice a (slight to) dramatic decrease in traditional up front out of pocket expenses.

In other words, you’ll be systematically, gaining more for less!

You Systematically Improve Conversion Rates And Suddenly A lot Of Other Issues Fade Away!

1.) Strategy # one: For just a second, think about your all important first time web visitor, especially if your paying for that traffic.

They in all likelihood, have no previous knowledge of who you (we) are, the very first time they land on your main blog. So in essence, you two are complete strangers, agreed?

And before they can even get their bearings, you’ve got really cool techie stuff streaming, wow!

And over there you’ve got a ton of snippets of this and that and over here even more really cool techie stuff!

Translated, you’re literally (visually) throwing up all over them! My friend, their overwhelmed to say the least. Calm your site down! And simplify things just a bit.

Because, there is simply no way, for a complete stranger to take it all in, at once! So they bolt, and even though you have (either) a pop up (aka ) light box, to try and capture their all important contact information, for follow up purposes, or you have some type of opt in form in one of the upper corners of your blog.

Your first time visitor is confused and over exposed, so they decide to get the heck out of there, and sadly, statistically speaking, 99% never return! Why you ask? Because the layout of your site is way too aggressive! visually speaking.

Think of it this way, your sitting in a room with seven well respected financial consultants, these men & women are the cream of the crop. But here’s the problem.

Their all aggressively speaking over one another! Which one will you ultimately decide to go with? Exactly! probably none! so all the effort it took for them to finally get you in that room is completely wasted! welcome to your typical online marketers main blog! Ouch!

2.) ) Strategy #two: next, let’s briefly talk about your all important free lead generating giveaway. here’s another really bad marketing mistake, that you see far too many otherwise savvy marketers make, with regards to their free lead generating offers!

Keep in mine, your first time visitor is quickly assessing whether or not, their going to stick around long enough to give your site a chance.

And since their still in the undecided camp. You decide to offer them a gazillion free  ebooks that you got from your guru. You know the old PLR (Private Label Rights) giveaway. That’s supposedly going to help you build your list really fast! Yea right!

The only thing it accomplishes is, convincing your still undecided (first time) visitor that they have no interest in downloading a gazillion more (pretty much worthless) ebooks, that their probably never going to read anyway, to their hard drive!

So they leave! Why, because you’re (so called) giving away is asking for way too serious of a time commitment on their part initially! And their not even sure if they want to subscribe yet!

You Improve Conversion Rates By Systematically Improving Your Perceived Value To Your Target Audience!

3.)  Strategy #  three: This last one tactic has to be addressed; because it might save some of you lots of time and money. Too many beginning online marketers think they can short cut (aka) fast track their way to success, simply by paying for traffic, via expensive methods like Pay Per Click (PPC) ad campaigns.

You’ve heard the phrase “Putting the cart before the horse”, right? A lot online newbie marketers pay to get their WordPress blog made.

Then, before they have a lick of original problem solving content or maybe have written or paid for a blog post or two, they pay to get traffic to a ghost town (very little original content) and they wonder why nobody’s sticking around very long or opting in?

Obviously, the real key to successfully benefiting from this third strategy is, get cracking on consistently producing valuable problem solving content for your niche audience!

Pay Per Click (PPC) in itself, is not magical. Meaning- just because you pay to send traffic to your site in general and or WordPress blog in particular etc; without any solid content, it’s a waste of time and money. Don’t “Put the cart before the horse!”

Just apply these proven online marketing strategies, and you’ll improve conversion rates.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!