Are really serious about retaining customers?

      Introducing Five Simple Ways To Stop Repelling Your Best Online Prospects And Long Term Potential Customers…

Has this ever happened to you? You and one of your dearest old friends run into each other while your both out running errands.

You briefly stop and chat (and exchange cell phone numbers) and decide to meet later on during the week and have lunch.

This way you’ll really have a chance to get caught up. And so a few days later, you two meet up at one of your favorite lunch spots.

You decide to meet at 2 o’clock in the afternoon because the lunch time crowd is usually out of control.

(At this point, you have to be wondering (what) the heck any of this has to do with retaining customers, correct?)

And neither of you want to wait 30-45 minutes before you can be seated. So sure enough you meet at 2 o’clock sharp.

But incredibly (and surprisingly) the place is all but empty! In fact, neither one of you can believe how fast your shown to your outside seats.

And even though the place recently under went a new change in management. It’s so unusual for this place to be this empty, especially during the middle of the week.

Are You Repelling Your Best Potential Long Term Customers And Clients?

This next part is extremely telling. After you two have been seated for about a minute. It quickly becomes obvious why the place is so empty.

Back in the day, this place had a nice combination of great employees and a friendly easy going atmosphere.

And the music (for the most part) was easy listening playing rather low in the background.

But now (incredibly) the new management was blaring some incredibly loud and practically unbearable and extremely explicit Gansta rap music! What?

Unbelievably, this stuff is so loud and the lyrics are so explicit, the two of you quickly decide to get the heck out of there.

And as your leaving, the management switches over to some really extremely loud satanic heavy metal music.

This just further confirms your reasons for getting out of there! Now to this point, your probably wondering what (if anything) this has to do with your long term online success? Correct?

Simply this; Ladies & Gentlemen please (if your serious) about your long term online success.

Do not, use loud background colors of any kind on your website and or blog. Falsely believing that these bright colors such as dark green, really bright orange, pink or extremely dark black or blue make your site stand out!

In reality, the exact opposite is true! Those extremely loud colors (are not cool) and just like good old hard core ‘Gangsta rap and Heavy metal music is hard on your ears.

These overly bright colors repel your visitors eyes big time! Because they are extremely hard to read. Just like that type of music has a tendency to turn off the general public.

So don’t do it, because you will be sacrificing an incredible (97%) of your target audience or more!

Introducing Seven Little Known Secrets Of  Highly Effective Lead Capture Pages..

1.) If you were going to model a professional golf players success template. Would it make sense to mimic someone who has had major success or someone who hasn’t? Agreed.

That being said; take a look at power house ( and industry) leader Googles (home) index page. On any given day, Google gets hundreds of millions of visitors to their index page, right?

Take notice, even though they get tons of eyeballs.They do not (repeat) do not have any adsense ads on their main index page! Do they?

Nope! Instead they keep their focus squarely on providing the absolute best search results experience for their online visitors.

And so should you! Meaning- do not splatter ads sense ads or any other major distractions on your lead capture page. It

Don’t offer a bazillion different type of banner links for your products or services on your blogs main index/home page. Because all you’ll succeed in doing is causing your visitors to ignore them!

2.) Make sure that your main market tested power headline is always surrounded by quotation marks. Because millions of dollars in tests have proven that you will increase your readership (on average) by at least 300%! (Don’t ask why – just do it already!)

3.) Be sure that you always  end your lead capture page ( or on) or offline sales letter with your all important P.S.

Because your typical  prospects eyeballs (both on or offline) will first either be attracted or repelled by your main power headline. And then they’ll quickly skim your bullet points and finally your P.S!

So make sure that you always have one, and use it to re-state or re-emphasize one of your business, products or services main client  centered benefits.

4.)  Increase your main market tested power headlines readership by using eye catching tested colors such as bright red, maroon or dark blue.

5.) Use the H1 (heading1) format (which is) an extremely large type that’s proven to help increase your readership. If you use either a pre heading or sub heading, make sure that the font is smaller (preferably h3.)

(Retaining Your Customers)

That font is an H 1 heading.

6.)  A highly effective lead capture page and or blog has an opt in box in order to capture your visitors all important email information in order to begin your all important email follow up process.

7.) Be sure you actually test this next proven strategy, but typically you want to place your actual opt in box in the direct line of vision that 99% of your web visitors eyes will follow.

Meaning- your typical web visitors reads from left to right. And since their eyes will inevitably end up on the right side of your page, place your opt in box there for maximum impact.

Bonus tip # one:

8.) Be sure that you start out by placing your opt in box both to the right and keep it above the fold. Meaning- try to have it high enough and to the right, in order to prevent your visitors from having to scroll your page in order to see it.

(Because, you’ve only got five short seconds or less in order to grab and hold their attention. And if they have to scroll down your page in order to see your opt in form, they may not stick around long enough to see it – on their first initial visit!)

Always Use Your Main Power Headline And Bullet Points To Address Your Prospects Main Concerns..

Because remember you only have on average, five seconds or less to get and keep your visitors attention and an opt in box below the fold, may not be seen! (This seemingly unimportant minor detail cannot be stressed enough!)

Bonus tip # two:

9.) If you do use a pre headline, you may want to use one of several proven ones such as: Who else want to blank. Or If you’re serious about X., then you’ll want to pay close attention to this special message about X.

Bonus tip # three:

10.) And another thing. Offline whether it’s your newspaper, display or classified ad etc. Please do not make the fatal pre profit killing mistake of using totally (lame) reverse type!

That is an extremely dark type such as black or dark blue with white print! This is a gigantic (eye repelling) no no!

Test after overwhelming test have proven this type of print is extremely hard on your readers eyes! Which means you may as well be blaring Gansgta rap out of the speakers of your restaurant. Don’t go there!

Sadly, you even see many veteran marketers ( who should know better)  committing this same major marketing error! On and offline.

Bonus tip # four:

11.) Have you ever gone to the deli department of your local Supermarket and there was an extremely long line? The line went from here to there. And of course there is only one deli clerk behind the counter.

And naturally you ( and a ton ) of others decide it’s not worth waiting around.

Translated: you simply are not willing to wait around to be served. And neither will your online visitors, if your slow loading site takes (on average) longer than five seconds or more to load.

So don’t ever let some fancy web designer convince you to add some file or graphic that slows down your sites loading time. Or else you risk sacrificing a ton of your visitors.

You start applying these nine (plus) basic proven lead capture page strategies and you’ll be both light years ahead of your would be competitors and you’ll earn more money in the process too!

As always, if you got any value out of this post, please  Digg or tweet this. Thanks!

Be sure you grab your explosive free 22 step small business marketing idea kit series. Because it will help you increase your profits by at least 25% in the next 90 days or less!

And help you master your effective communication in marketing skills. (No matter what your particular niche is.)

It’s a $97 dollar value and it’s free!

Your one creative marketing idea equals success!

Remember in Part one of this series how a mega proven, low cost creative marketing idea has the potential to gross the CPA firm (in our hypothetical example), an additional $150K in just about one year or less?

Do you also remember how much the firm typically spent to acquire a new customer? It was somewhere between $450 -$600 dollars. Continue reading

The Google keyword rank process will lower your overall marketing costs!

Did you notice in the previous post regarding Google keyword rank, that even though your listing might be on the first  page, that still may not automatically lead to the avalanche of targeted traffic that you were expecting.

In part two of this post, you’re about to discover three more incredibly eye opening situations to consider regarding that all too elusive myth about being listed on the first page of the search engines, especially as it relates to a front page listing on Google. Continue reading

Knowing online consumer buyer increases your income!

 And How This Little Known Secret Will Help You Explode Your Long Term Profits!

Would it surprise you to know that your local Barnes & Nobles is an absolute smorgasborg of online real world consumer buyer secrets!

The next time your sitting there sipping on that calorie rich Latte while thumbing threw the pages of whatever. Observe this incredible market research opportunity.

Take notice of the incredible amount of time that an incredible 80% of the people will spend reading a particular book or magazine.

Case in point; suppose you are a big time ‘do it yourselfer’ type of financial buff. And you grab a copy of Mega best selling author Suze Ormans latest financial mastery series biiks.

You find a comfortable chair and begin reading her extremely helpful and practical financial tips, suggestions and strategies for attaining long term prosperity.

And 90 minutes later you fel like you have a much better chance at reaching your your financial goals.

So you return the book to the shelf and head off on your merry way. Does that all too frequent occurence sound familiar?

Your Online Visitor Is Steadily Leaving You With A Ton Of Potential Money Making Clues.. If You Know How To Interpret Them!

How many times per day do you think that exact same scenario of people reading (or browsing) some best selling authors physical or listening to their audio book and simply returning it to the shelf without actually purchasing it,happens in not just bookstores, but local libraies (nationwide) as well?

If you ventured to  guess a ton, you’re absolutely correct. So what’s the point of this seemingly trivial everyday occurence, you ask?

Even though the authors are already incredibly successful and their respective publishers sell a ton of books. Both they and their publishers are completely clueless about how many people browse their books or sample their audio programs on any given day!

But even more important is this; they have no idea(on average) which specific pages that the browsers read!

Think about this purely from a long term marketing perspective. Suppose you run a fairly small but successful Mom & Pop corner store. And just by conducting some low cost market research, you discover that (on average) that 38% of your customer that enters the store with kids between the ages of 5-7 seem to purchase certain impulse items at the check out counter.

And 43% of the adults purchase certain impluse items, while a a staggering 63% of your college student customers favor these particular impulse items.

Put Your Best Market Tested Offers In Front Of The Most Qualified Eyeballs And Your Income Will Increase Guaranteed!

You would (obviously) be wise to keep those particular items in stock at all times, don’t  you agree? Because you’ll probanbly increase your long term profits by at least 25% without dramatically increasing your income.

Of course (offline) there is absolutely no way (legally) to accurately monitor which specific pages someone is browsing while reading a book at your local public library and or Barnes & Nobles.  Or how long they remained on any specific page.

It’s Far Easier To Feed A Starving Crowd Than It Is To Create Demand For Your Food Product! ( And It’s A Lot More Profitable Too!)

For ex; let’s say as a result of your simple market research, you discoverd that (on average) at least 33.7% of the millions of people that read or browse your book annually (on a natiowide) basis, will read chapter three and specifically they’ll read page 43 in chapter three.

Think of the incredible marketing advantage you would  now have. Because now you know specifically where to put your best market tested free lead generating offer!

Your toll free number will probably get called more often or your list building lead capture page might be more frequently visited as  well.

Or your affiliate link sales page or other JV offers will probably pay off more as a result of knowing specifically which page getsread most.

Google Analytics And Google Optimizer Are Two Free Powerful Tools That You Have To Add To Your Marketing Arsenal.

All you need to  do in order to gain free access to them, is to set up your free Google adsense account.

And all you have to  do is copy & paste the code onto your site and your ready to start legally tracking where your online visitors go. here is a small sample of at least five incredibly valuable pieces of information you will discover.

 1.) You’ll discover which pages are the most popular on your site.

2.) How long your typical visitor stays on your site.

 3.) Which specific keywords or long tail keyword phrases that your visitors used to find your site.

4.) Which particular sites are sending you the most traffic.

5.) Which particuar search engine (if any) isbringing you the free (organic traffic. And so much more!

And that’swhy and how knowing your online consumer buyer and their website browsing tendencies, can and will make you a ton of money!

Q.) If  you’re not currently taking advantage of some type of tracking software (free) or paid, how soon are you going to reverseyour foolish ways within the next 30 days or less?

As always, if you got any value out of this post, please Digg or tweet this. Thanks! And be sure you grab your explosive free 22 step small business marketing kit.

It’s a $97 dollar value! And for an extremely limited time, it’s  free!

A powerful strategic alliance is key!

 (Even If  You’re Not The Most Techie Or Internet Literate..)

Would you have a problem with being paid a nice ongoing (recurring) income for something you did or helped orchestrate just one time? Then you definitely need to look into the long profit potential of strategic alliances.

Would you be okay with getting paid (a huge) amount of money, either in a one time lump sum or in monthly or quarterly installments,  even if it meant it took you 6-12 months before it actually kicked in?

If your answered yes to one or both of those questions. Then this post was created specifically for you.

Your Current Marketing Limitations Are Basically Self Imposed…And It’s Time To Eliminate Them!

This post is going to quickly and (hopefully) thoroughly give you a nice glimpse into the enormous long term profit potential that’s currently available to you (and your) JV partners right now.

Basically your going to be exposed to four powerful proven basic long term money making marketing concepts.

That the enormously successful big boys & girls use on and offline year in and year out to make a ton of money!

And now so can you!

And (as always) this is just the tip of the proverbial marketing iceberg.

Introducing Four Mega Proven Long Term Money Making Concepts…. That You Can Use To Make A Ton Of Money Right Now!

Here are the four basic proven money making marketing concepts. Study the concepts, not just the examples and you’ll be light years ahead of your competition.

1.)  How to proactively and strategically use powerful “Back end” marketing to make a ton of long term profits for peanuts.

2.) How you can strategically cash in 24/7 using low cost high powered Joint Ventures/Strategic Alliances.

3.) How to turn powerful low cost high powered “Piggybacking” marketing into a systematic profit center.

4.)  How to strategically tap into (long term) the enormous profit potential in leveraging powerful (indirect) or direct  product Endorsements!

Proven Marketing Strategies And Principles Are Timeless And Have nothing To Do With The Latest And Greatest Marketing Medium…. Like The Internet

Basically, your about to discover how you strategically and efficiently apply these four basic mega proven marketing secrets in an example which (as always) is strictly for money making ( idea stimulating)  illustrations purposes only.

First off; just to add instant credibility to the headline of this post. The eight cents investment that was referenced there, is merely referring to the cost of a single 8.5 x 11 (one sided) sheet of paper.

And this (in essence) is merely a single sheet (one sided) one page sales letter and or flyer.

And it’s going to be included in someone Else’s offline 1st class outgoing enveloped mail. Simply put, right now (everyday) billions of dollars in offline 1st class enveloped mail order business is fulfilled.

( By the way: this mega proven (long term) money making  marketing concept of always adding some type of follow up sales offer inside of you (or ) your JV partners outgoing 1st class enveloped fulfillment mail.

Typically inexpensively adds an extra 10-40% of long term front & back end gross profits to your bottom line!)

It’s called adding a “Bounce Back Offer!” And boy is it profitable! This concept works, both on or offline!

And it’s just a guess, but probably a staggering (98%) of you reading this, are not currently consistently taking advantage of this one extremely brain dead simple mega proven marketing secret! Bad Marketer!

So here’s the concept. One of your current (or future) JV Partner(s) is currently mailing out 1st enveloped mail, that has something that their customers ordered in it.

( If you or your JV partners are not currently using money making Bounce Back Offers, your leaving an incredible 10-40% ( or more) of your long term profits on the table!)

Now your simply going  to add (JV) with them, by adding your single sheet one sided sales letter/postcard and or index card of your best (market tested offer)  to their 1st class outgoing enveloped mail or vice versa!

And your going to offer their customers (a special) super discounted introductory (first sale) price.

In essence your going to make an extremely irresistible “OTO” ( One Time Only) offer of some kind. In order to inexpensively create that all important first time customer.

And either split part of that first sale front end profit or offer your JV partner(s) part of the back end or some combination of both!

For example. Suppose your offering one of your JV partners 50% of a $37 dollar front end sale. And the normal retail price is $77 dollars (or more).

And your texts teaches the average “cashed strapped” person how to successfully and creatively acquire all types of property through the “Secret Short Sale” Real Estate acquisition method.

So both you and your JV partner will split that $37 dollar first sale (front end) profit and earn $18.50 apiece.

( Remember: even though the flyer was physical, your product or service can (and should) be digital whenever possible.)

So that’s where concepts # 2 & 3 come into play. Your structuring both a lucrative Joint Venture and your using powerful low cost  “piggybacking” as well.

But here’s where you (or your ) JV partner will probably be able to really break the bank long term.  Simply by adding another market tested one page flyer insert from another JV partner inside your book, regardless of whether the book is physical or digital.

And let’s say that JV partner # 3, they too are offering a special “OTO” offer for a special  90 day trial membership to their exclusive hands Mentorship training program. Normally it would retail for a range of three levels.

The most expensive Platinum level, which currently retails for $97 dollars per month. Next is the Gold level, which currently retails for just $67 dollars per month.

And finally there is the (ever popular) and the one that typically 60% of all participants usually start with which is the basic entry level Silver level. And it currently retails for just $47 dollars per month.

(Remember: both you and your JV partners initial offer(s) must be for a product or service that is relevant to JV partner # one’s main product or service! )

Meaning: At some point the intended prospect/lead was probably going to purchase it anyway.

The membership has live weekly Q & A webinars on various relevant subjects, a forum to both post potential JV projects and ask any of your most burning how to questions.( Plus, a gazillion unadvertised surprise bonuses.)

They also have an extensive archive of expert interviews, plus a guarantee of at least one new 60-90 minute guest expert interview per month etc.

And depending on which level your membership is, you can expect a ton of unadvertised monthly bonus trainings.

Here’s the point. Let’s say that you are one of the membership owner’s. And you know on average that your typical member (regardless) of what level they are.

On average stays about eight months. And you pay your affiliates 50% of whatever their referrals paid monthly membership premium is.

Because you also realize that on average for every 100 new paying members that you get. About 3% of them or (three paying members) will upgrade to your more advanced $12,000 dollar and $25,000 Protege Trainings!

And again, your affiliates will receive a check for 20% of those amounts as well!

With that type of extremely lucrative long term Back end profit potential.

You could approach an author that has a related book in your field and make the following extraordinary offer.

You’ll buy the book at cost and turn into a digital product and allow three of the biggest Mega Best selling Real Estate Gurus.

Namely Robert Allen, Carleton Sheets and Ron Legrand. Allow these three Icons to sell, give away and use your digital book as a free upsell bonus to both their massive on & offline followers.

And allow them to keep 100% of the upfront profits on the book. In exchange they guarantee in writing, that they’ll expose your book to at least 500,000 prospects!

And your numbers indicate that on average, about 38% will take advantage of your special “OTO” 90 day trial membership for just $29.95.

So that means initially that a staggering (190,000) strong will become member at some level. (500,000 x .38% = 190,000)

And of the 190,000, about 3% of them  or (5,700) members, will at some point upgrade to either the $12,000 or $25,000 dollar advanced Protege training program!

Plus, on average about 72% of the participants that sign up at any level,will remain there for at least eight months.

In Conclusion:

The $64K dollar question for you is this. If you were (or are) just trying (in vain) to just sell your silly little front end only (one time sale) low cost physical book or digital ebook.

Would you rather continue to struggle in vain or wise up and start learning how to professionally market (all) of your products or services? Or keep chasing the nickels and dimes and going broke in the process!

Q.) How soon will you be able to start using powerful strategic alliances within the next 60 days or less?

Grab your explosive free 22 step small business marketing kit. It’s a $97 dollar value!