Featured Posts

26Feb 2012

 

Creating a powerful sample direct mail letter.

Proven sample direct mail letter guide.

Wanna know what a sample direct mail letter can definitely teach you about getting your customers to say yes to written  propositions more often? Me too!  😀

When was the last time you got some snail mail from a world class marketer?

Oh you’d remember for sure, because at some point you’ve probably purchased from them before.

The top marketers seem to have a proven system that they follow. Do they not?

They really do seem to have a hidden sales system.

(A proven machine) if you will they unleash on us and (kaboom!) Tons of money ends up in their bank account.At least (on the surface) that’s the way it seems to work, right?  😀

Whether it’s on a  limited space postcard and or a full fledged sales letter. They simply know  how and what needs to be done to get to the yes, would you not agree?

Of course all the normal stuff  like, proven marketing ideas for small business owners applies. Like using and consistently A/B split testing your main power headlines etc.

So  let’s quickly focus on five incredibly simple things you can do right now to increase your direct sales letter response rates. Continue reading

25Feb 2012

 

You can't totally prevent chargebacks!

You can’t totally prevent chargebacks, but you can profit as a result of lowering them!

Of course you know accepting credit cards equals increased business correct?

But discovering how to prevent chargebacks had better be a part of the conversation as well.Agreed?

Otherwise you definitely run the risk, of starting an avalanche of paying refunds and dealing with some less than honorable consumers.

Too many chargebacks and your entrepreneurial dreams, are headed for trouble. This particular post, was written, to hopefully prevent this from happening, to any large degree.

 

Continue reading

24Feb 2012

There's no need to be buying email leads!

Never worry about buying email leads ever again!

  And Dramatically Slash Your Traditional Advertising Costs By As Much As 50% Or More!

You’ll never have to worry about buying email leads ever again, once you implement this simple strategy.

Q. Honestly, when was the last time that you sat down to watch one of your favorite network television shows?

And you said to yourself, “Gee I can hardly wait to see what type of advertisements they run on this show?”  😀

That doesn’t happen does it? In fact, what do 99% of us do as soon as there is a break in the action? That’s right. Skip out to to do whatever and return just in time to continue watching the remainder of the show, correct? ( That’s if you even still bother watching any type of traditional network television at all.)

 

Continue reading

23Feb 2012

 

You should be calculating lifetime value of a customer.

Are you calculating lifetime value of a customer.

Hopefully you discovered a ton of practical (easy) to implement, not to  mention (surefire) marketing strategies or tactics, in part three of this powerful ongoing series.

As a direct result of calculating lifetime value of a customer.

Follow this simple logic.

Suppose you are the typical small dairy farmer that has 150 (at times) totally cantankerous cattle.

You rise at 5 am every morning (and for) the next 4.5 half hours, you lead them back to the barn.Good luck!  😀

And the last worker out of the barn, merely closes the door (but) sadly doesn’t secure it! Continue reading

22Feb 2012

 

calculating lifetime value of a customer

Calculating Lifetime Value Of A Customer: Three Simple Ways To Build It And Profit It From It! Part Three

As you discovered in part two, understanding and calculating lifetime value of a customer stats is a must, don’t you agree?

It’s a shame the vast majority of cash starved small business owners and or service providers.

And (probably) a staggering 95% or more.

Are totally in the dark when it comes to fully grasping this incredibly important concept.

In part two of this powerful series about calculating lifetime value of a customer.

You saw how a savvy marketing genius like Robert Allen made a perpetual fortune (each month), simply by leveraging his VIP opt in email subscribers.

And doing a completely logical and brain dead simple joint venture (JV), with another successful entrepreneur.

And the net result was both he & Dean  Grazioso made a fortune in our hypothetical case study. Did they not? Continue reading

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