Featured Posts

06Jan 2013
Partnership marketing.

Are you ready to implement a proven partnership marketing program.

How much real effort or thought have you given (lately), to strategically instituting some type of partnership marketing program.

The benefits are many, but one of the main benefits is.

You get to leverage (long term) the enormous effort, and costs it takes to create that all important first time customer or client.

Do you have one of those local convenient stores within a few blocks of where you live? Or perhaps you or someone you know,currently owns one.

They can provide some excellent food for thought. And demonstrate how a local offline small business owner (such as yourself), can relatively inexpensively leverage the enormous profit potential of the Internet, without being an Internet marketing expert of any kind. Continue reading

05Jan 2013

Define inspiration. How do you define inspiration?[/caption]

  (And Does It Motivate You To Do Your Very Best?)

Have you noticed how whenever things start to tank just a little emotionally, it becomes critically important how and what you do to define inspiration?

Because whatever it is (emotionally) that’s temporarily dragging you down, one thing is for sure,

if you don’t have some sort of way to effectively manage these times, when they come.

As they surely will. You’ll constantly let the all too powerful doubt gremlins rule the day.

Why You Need To Define Inspiration Or Else!

My friend, in both business and your personal life, it’s not if you’re going to get hit really hard. It’s when.

And if you haven’t figured it out yet, once you enter the highly competitive arena of business, it’s winner take all.

Not that your competitors are (necessarily) out to chop your proverbial head off, although at times, it may seem that way. It’s just they mean to dominate their market place, by any and all ethical means necessary.

And more times than not, that means total market domination. So they’ll utilize every available resource at their immediate disposal.

And the really competitive ones will stop at nothing. And it’s this side of highly competitive men and women that often (temporarily) gets the best of all of us.

Case in point: remember how you felt when you first started your (on or) offline venture. How high your long term expectations where for long term success.

Hey, nobody was banking on you becoming the next “Mrs. Fields Cookies” or Microsoft etc. But for sure you expected to be successful,right? And why not? There’s only one you,right?

After all, both you, and all of your friends and family said, “your smart, enthusiastic, dedicated and hard working right?”

If You Don’t Define Inspiration….. Failure Will Start To Institute It’s Own Agenda….

So what happens when things don’t immediately gel? You start to question the fact that maybe you did need a little more seed capitol than you originally thought.

Or maybe you did need a little more real world experience regarding business, before you started. And may be there was more competition than you originally anticipated.

Like the stock market, business cycles go up and down. Cash, along with profit margins, (at times) can run razor thin, maybe you hit a really rough spot.Because….

Trusted employee/associates mysteriously quit, steal or get fired etc. Ads and other marketing campaigns fizzle at best. Valued accounts suddenly decide (for no) apparent reason to cancel or transfer their account over to a major competitor.

May be your banker decides not to (either) raise your existing credit limit or call (demand you pay) any short term outstanding loan balances, before they authorize any more credit. Ouch.

Hey, it happens. That’s just a very small sample of what lies ahead for you entrepreneur. (Isn’t being your own boss the bomb?)

Or maybe your social media account (specifically) in this case, hubpages, decides to shut down your account. Like they did yours truly two years back.

Basically rendering all one hundred and twenty three hubs virtually worthless. On the surface anyway. And probably effected 40% of my overall traffic, at the time.

And guess what? To this day, they’ve never reversed their decision. Did it suck? For sure.

Does life go on? For sure. So what’s the point? You either define inspiration or failure will have it’s way with you.

That’s the way and the life of a daring entrepreneur. Is it worth it? for sure.

Just don’t expect your journey to be all peaches and cream.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!

04Jan 2013

Critical decision making.

Is your critical decision making skills leading you to poverty or wealth?

  (And There Is No In Between!)

Have you ever really noticed how absolutely crucial your critical decision making skills are, and how they will  ultimately effect your chances for long term success? And or sabotage your chances.

One of my mega successful online marketing teachers/mentors “Larry Beacham”(the other Larry “The cable guy!”) , you  know, the guy that teaches you how to make quick money from home. Using the Internet with virtually little or no  previous experience.

(Provided of course, that you are really coachable!) Anyway, Larry recently shared a very powerful and somewhat  inspirational (personal) story about how getting f……(See the video below for all the particulars.)

This incident ultimately led to him grossing a mere 17 K in one day!

And how as a direct of his critical decision making skills, that he’s developed over time, he was able to (ultimately) make the right decision, that led to his financial prosperity today.

Yea, because this annual six figure plus earner, used to be a paid hourly cable guy too! 😎 Before he discovered how to harness the enormous power of the Internet and left corporate America, without leaving skid marks!

(Which just goes to show (once again) , it’s not where you start, it’s where you whined up that counts!)

 

Why Developing Your Critical Decision Making Skills Is So Darn Important!

As Larry put it (see the video), at one point in his life, he needed to accept a temp job paying just $9 dollars per hour. It helped keep the lights on and put food on the table.

And one day as fate would have it, he needed to schedule some (much needed) consulting phone time with his online marketing mentor, and of course, this just happened to be during company hours.

You can probably guess what ultimately happened next?

Anyway, Larry shares this very keen insight in the video, by pointing out (that far too often) both temporary adversity and potential long term opportunity, often knock on your door at the exact same time!  😎 

And it’s right then and there, that your critical decision making skills, will either lead you to poverty or wealth. In fact, have you ever heard about this incredibly famous ad that once appeared in the Wall St. Journal?

It was run by some venture capitalist. The ad showed an upside picture of a group of young unknown (at that time) aspiring wannabe entrepreneurs.

And the caption under the picture, asked a very provocative question. It asked “Would you have given these kids $10,000 dollars in venture capital?”

And low and behold, as soon as you turned the picture (or in this case) the newspaper right side up, and looked in the bottom left hand corner.

You would have noticed a skinny geeky looking twenty two year old “Bill Gates“, yep, that Bill Gates!

The point being, those savvy initial venture capitalist, didn’t just see  a bunch of “Danny the dreamer” kids, hoping and praying for success and riches.

Instead they focused on what the long term possibilities could be! That’s why it’s so darn important, how you go about developing your (lifetime) critical decision making skills.

Because (ultimately) my friend, they will either lead you to poverty or wealth!

The choice is yours! Here’s a little heads up right here.

If all you glean from this post,is simply, it’s just another one of those Tony Robbins, Les Brown (wannabe motivational) type posts.

You had better (seriously) check your critical decision making road map! Because you may be headed to a lifetime of poverty and lack!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!

 

 

03Jan 2013

Increase blog traffic.

Who else wants to know how to increase blog traffic now?

   (Introducing Three Incredibly Simple Ways To Get Highly Targeted Traffic To Your Blog!)

(Without Having To Be On Google’s First Page!)

So who else wants to know how to increase blog traffic, right now, (with highly targeted traffic) without having to (either) spend a few bucks (you may not) necessarily have on tricky Pay Per Click (PPC) ad campaigns or spend the next three -six months constantly studying the ins and outs of prudent SEO (Search Engine Optimization) strategies.

Anybody up for something a little easier and extremely effective? Okay, then, let’s get this party started.

How To Increase Blog Traffic Without Being An Seo Guru!

Remember the old joke that asks the simple question, “So how to you successfully get hit by a moving freight train?”

A.) Stand on the tracks! Translated: If you really want to increase your chances of getting in front of highly targeted traffic, by at least 250% or more, then effectively leverage the sources that already have the traffic you crave.

Sounds simple enough, right entrepreneur? So what exactly does it mean? And how does it ultimately translate into online marketing success for you?

Very simply, if you studied bass fishing, and discovered that certain types of salt water Bass, (provided of course) there is such a species of bass fish, were extremely fond of a certain type of bait and that they frequented certain areas, specifically looking for it.

Hopefully, you could figure out what to do from there, correct?

You Can Dramatically Increase Blog Traffic With Highly Targeted Traffic!(Even If You Don’t Won’t To Spend A Nickel On Paid Advertising!)

Entrepreneur, are you familiar with the online site called bloginteract.com? Well, you should have, because guess what? By some strange coincidence; this particular social site, was created specifically for bloggers, writers and video journal etc.

To come together and share, joint venture  and otherwise, just plain old network.

And guess which subjects they just happen  to specialize in?

Well lets see, there’s SEO, social media, business (in general), web design, lifestyle and so many others. Sound good? You can and are highly encouraged to share, photos, video blog posts and other helpful ideas, and of course your very own expertise etc.

Doesn’t that sound like the earlier analogy about where to find that (extremely) hungry school of salt water bass?

So that’s strategy # one. Post, post, post to bloginteract.com asap. No upfront fees, unlike tricky Pay Per Click (PPC) ad campaigns.

That one strategy alone, should increase blog traffic.

You Can Increase Blog Traffic Now! (Without Worrying About Ranking On Google’s First Page!)

The next strategy you may want to seriously consider is, (first) creating a free account over at good old bizsugar. Why you ask? Once again, take a wild guest which subjects old bizsugar just happens to specialize in?

Well for starters, it’s always fresh content, centers around issues concerning small business owners, managers and entrepreneurs.

So you know (going in) which type of eyeballs will constantly be there searching, reading applying and growing.

But here’s the kicker: you can post your fresh problem solving “how to” lead generating info there.

And here’s the other thing. Currently, Bizsugar just happens to have an alexa ranking of 6,834 in the entire world!

That my friend (in case) you don’t know is freaking huge! And their current alexa ranking inside the US is just 641!

Which means, whenever you decide to leave one of your insightful comments on another expert’s blog post.

And it gets approved. Guess what? You just got a major back link,(from a high page ranked site) for virtually little or no effort on your part. How cool is that?

So what’s the third way you can inexpensively increase blog traffic you ask?

This last proven strategy is actually a two pronged attack.

A.) First you need to head over to a spot called Zinepal.com. This is very (after) you create a free account, you turn your blog post into a free downloaded lead generating special free, filled with (if nothing else) your best marketed tested affiliate links of course.

And other info hungry entrepreneurs can find it, read and download and hopefully purchase (either) some your products or services, or purchase using your affiliate links.

B.) Next, after you’ve created this free downloaded lead generating special report/ebook. You immediately head over to  docstoc.com.

And this is where you start posting your free lead generating special reports. (After you create your free account of course.) You’ll start getting highly targeted eyeballs (from now on), for free!

Well, there you have it entrepreneur. Three simple ways for you to inexpensively increase blog traffic now!

Any questions?

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular target market is.)
It’s a $97 dollar value and it’s free!

 

 

02Jan 2013
Small business Seo.

Your small business seo strategies definitely do matter.

   (Or Else You’re Making Your Online Success  Way More Difficult Than It Has To Be!)

No matter what amount of time that you’ve actually been online, you know the more cutting edge knowledge you have of how the major search engines really work, will only enhance your small business seo strategies chances for long term success, right?

Face it, most offline local small business owners and service providers really aren’t that tech savvy. In fact, most (95%) are content to slap up a simple (although) way too expensive website of some kind.

Or maybe they have a WordPress blog, but beyond that they’re mildly active on social media platforms such as FB or twitter etc.

But by in large (because) they’re an offline local business, they really don’t see a need to be active on the Internet.

One Of The Main Reasons Most Small Business Seo Strategies Aren’t Actively Pursued!

(By Offline Local Small Business owners And Service Providers.)

Case in point; currently (believe it or not) only 50% of all offline small business owners and or service providers, don’t even have a website.

Or how about these incredibly revealing stats.

Between 82% – 97% of all shoppers at some point user the  Internet to shop and or do research.

There are at least 6.6 billion searches done per month. And that’s an increase of over 260% within just the last five years.

The bottom line is, how can any serious small business owner and service provider, ignore these startling statistics!

Understanding Small Business Seo Strategies Will Help You Dominate Your Competition!

The better you understand the following seven small business seo concepts, the easier it will be for you to leverage the enormous power of the Internet.

1.) Concept # one:Link Relevance: This very important term simply refers to whether the site (or sites) that are linking -pointing back- (primarily) to your home and or index page, the site that’s pointing back to yours, is actually relevant in some way to your site main overall subject matter.

In other words, if your site is about growing and nurturing organic fruit and vegetables, any sites that links (points back) to yours, should be some relevant to yours.

And the more relevant the search engine(s) sees the linking sites relevancy to yours.

The higher the links overall “link relevance” rating (score) will be. Link relevance is just one of many factors that the major search engines like Google take into account, when it comes to evaluating (either) a specific page and or your website in general.

Needless to say, when it comes to effective small business seo strategies, you want to pay strict attention to this issue. Even though in reality, you’ll probably have very little control over which sites decide to link (point back) to yours.

2.) Concept # two: Indexing: Basically, every page that gets published online gets “Indexed” by one of the major search engines.

Whether the site actually ranks for the those specific keywords is another matter altogether.

3.) Concept # three: Page Rank: The term “Page Rank” was originally developed by Google’s founders Larry Page and Sergey Brin at Standford University.

Basically, just to boil it all down, Page Rank refers to both the total number of links pointing to your site, and what Google and the other major search engines consider the overall quality of those links.

In other words, just because your site has 100 links pointing (back linking) to it, doesn’t automatically mean, your site will out rank another site that only has 53 back links pointing it.

Especially if 38 eight of those 53 back links are from what Google considers authority sites. For ex; sites like Microsoft or CNN etc.

Of course there’s a little more to it than that, but hopefully you get the basic idea.

Your Small Business Seo Strategies Definitely Do Matter!

4.) Concept # four: Deep linking: Very simply, the term “Deep Linking” just refers to any back link that points to a specific page on your (or anyone) else’s site. As opposed to simply linking to your sites home page (index page.)

5.) Concept # five: IP Diversity: Every device connected to the public Internet (world wide) has a unique number known as an IP (Internet Protocol) address.

Basically what the term “IP Diversity” pertains to is, a few years ago, some shady marketers would try and raise their search engine ranking by constantly back linking (pointing links) back to their site.

However, the search engines eventually figured out that those back links were all coming from the same IP address and not independent sources.

Basically, when it comes to effective “back linking”, your IP sources need to be diversified.

6.) Concept # six: Anchor Text: Basically the term “Anchor Text” refers to the visible clickable text (typically it’s a blue link), that you see on webpages.

That text tells the search engines what the overall main theme (subject matter) is of that particular page. Often one of the major SEO (Search Engine Optimization) mistakes you see lots of beginning online marketers make, is they’ll use terms like “click here or visit soon” etc.

Instead of using a specific keyword phrase, to tell the search engines what that particular page and or website is actually about.

7.) Concept # seven: Link Velocity: The term “link Velocity” refers to speed at which your site generates back links.

If the search engines determine that the links were created artificially, like through the use of some software.

Google and the other major search engines, may penalize (or worst case scenario) ban your site.

Well, there you have it entrepreneur. Seven small business seo concepts you definitely need to know and understand.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular target market is.)
It’s a $97 dollar value and it’s free!

 

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