Ignore these five proven direct mail tips and you’ll keep losing money!

   (And Be Extremely Frustrated Too!)

So what respected  source exactly are you currently getting your proven direct mail tips from? Because part of the (real) reason(s) why you’re simply not having  any profitable experiences with your current direct mail campaigns, is because you’re simply not following a proven formula.

You already know all too well, that so called “junk mail” simply doesn’t cut it,right? The real problem with so called “junk mail” is, you’re sending unsolicited mail campaigns to potential prospects that:

A.) Don’t currently know or trust you yet!

B.) Have exhibited virtually no prior interest whatsoever in your business, product or service!

C.) Which means they really could care less!

In order to overcome all of that, (especially) using an extremely limited space postcard and or multi page sales letter, is a tall order indeed. Continue reading

Introducing three common sense business marketing ideas that can and will put more money in your pocket now!

 (Regardless Of The Type Of  Business, Product Or Service That You Market!)

Of course you already realize that you need to apply some common sense (every now and then) to your small business marketing ideas, right?

Isn’t it odd, how many otherwise savvy small business owners and service providers you know, seem to not apply basic common sense when it comes to successfully marketing their business, product or services?

Why Has Good Old Common Sense Small Business Marketing Ideas Suddenly Taken A Back Seat!

Case in point: how many times have you seen a business card, flyer or piece of business stationary, that didn’t have the business owners, website and or blog address on it? You’re kidding right?

You didn’t just spend all that time and money developing this thing and not include your web address on it! Yep, they sure did!

Here’s another extremely important point. So please listen up. You’d better  stop (asap)  ignoring all that  potential free positive exposure to your cash starved small business and or service, that’s available to you via social media in general. Continue reading

Why waiting on discovering the best small business ideas is killing your chances for long term success!

You don’t really believe that the real reason you haven’t had massive long term success yet, is because you haven’t discovered the best small business ideas to implement do you?

My friend, there’s an old saying, that just might serve you well right here. And it goes like this, “you don’t have to get it right, you just have to get it going!”

Which means, quit waiting on discovering and or implementing the next big thing, and instead start consistently doing a whole lot of little things correctly. And before you know it, you’ll start having massive long term  success! And that’s what you really want,right?

Why Simply Having The Best Small Business Ideas May Not Be Enough!

Don’t spend too much time in brainstorm mode! Consider this train of thought. While your wondering why or where 15-40% of your Friday lunch time regulars went? Guess what? Continue reading

How to increase retail sales even during a recession! Part one

Whether it’s a recession or not, who doesn’t want to know how to increase retail sales? 

You really have to  be careful when you’re attempting to increase sales revenues during a long draw out recession.

Because it’s simply way too easy to try and generate sales by constantly offering discounts to your best repeat customers and clients.

You also need to raise the value of your products and services, in the eyes of your clientele as well.

Because they’ll gladly pay more for increased value, even during the height of a nagging recession.Keep reading, to ‘discover’ how. Continue reading

(And They Don’t Cost You A Lot Of Money To Implement!)

How these three incredibly simple marketing strategies examples can really help your struggling small business!

Are you ready to discover three incredibly simple marketing strategies examples, that can and definitely will help increase your initial gross front end profits by at least 25% (or more) in the next 90 days or less?

And they don’t require installing a ton of complicated new software or having a MBA from Harvard Business School in order to successfully implement them?

Then congratulations because you are definitely in exactly the right place.

These three (brain dead simple) marketing strategies are designed to help take you from zero to hero in the next 90 days or less.

Let’s be clear here. You’re not going to instantly triple the size of your current business or service, nor increase your conversions rates by 600% or more, in the next ten days or less! (While this certainly would be nice, would it not?)

No, instead by consistently implementing these three incredibly simple, long term marketing strategies and occasionally tweaking your results and strategically adjusting here and there. You’ll eventually maximize your long term gross front, (and possibly) back end profits for literally pennies on the dollar. And out promote your major competitors to boot. Sound good? Continue reading