This particular question is aimed directly at any and all offline mom and pop small business owners and or service providers. Have you ever attempted to use any type of outrageously expensive, local billboard ads? (I sincerely hope not.)
The main reason being. Un targeted mass marketing simply costs you way too much money. For the dismal returns it typically generates. Don’t you agree?
On the other hand ladies & gentlemen. Simply by constantly or inexpensively and periodically testing some type of creative marketing incentives. It’s more than likely. You will discover some inexpensive ways of getting either directly or indirectly in front of your target audience.
Hopefully you’re okay with making these particular discoveries, correct? Continue reading