Featured Posts

02Nov 2024
Content marketing strategist

Income producing assets  (You Probably Have More Realistic Options You’re Currently Giving Yourself Credit For!)

Ladies & gentlemen do you recognize Internet marketing legend Kim Willis? I’ve known and respected coach for many years. He and I originally met online at least ten years ago and counting.

When we initially met. He was big  (and very successful!) in the affiliate marketing niche. (But I guess. This is just me talking here!) As his enormous money making skills ad confidence steadily grew and constantly improved. He became more of an independent information creator and “A” list marketer.

Over the years we not only constantly and periodically kept in touch. And I have since become a customer/student of his. But recently our paths crossed again on Linkedin of all places.

And wouldn’t you know it. Our main topic of conversation ultimately turned to creating some income producing assets. Who saw that coming? 😀 Continue reading

01Nov 2024
Your cash flow

Hidden money  (In Order To Successfully Fund The Growth Of Your Business And Or Service!)

Entrepreneur as of late have you been at least semi tempted. To look into borrowing money short or long term? In order to invest some or all of it into trying to grow/scale your business or service.

It’s definitely understandable if the thought has crossed your mind. Of course nobody has to tell you. anytime you or I borrow money. There’s always a risk involved. With regards to paying all or some of it back, right? A totally unexpected downturn  in your local economy.

And suddenly more locals have less discretionary income to spend. Or more and far better funded online competitors turn up from seemingly out of  nowhere.

And your already razor thin front end gross profit margins just got even thinner, correct? But fellow profit seeking entrepreneur. What if you or I could systematically tap into. What was once considered so called hidden money. That would be a really good thing, would it not? Continue reading

31Oct 2024
Creating opportunities

Creating opportunities  (Don’t Or Stop Letting Your Major Competitors Beat You To The Punch!)

Come closer fellow profit seeking entrepreneur. (Please keep in mine. Before or whenever you seriously consider at least testing any particular marketing, promoting. Or especially whenever you’re testing any type of potentially expensive, traditional advertising campaigns.

Always be sure you at least have a semi reasonable idea of “what” your ideal customers, total lifetime customer value metrics are. For your particular business and or service. So you avoid being or becoming financially upside down.

Consistently losing money on any and all of you on or offline advertising/promotional efforts. Makes consistently creating opportunities even harder. And far less likely. Don’t you agree? Continue reading

30Oct 2024
Keeping you broke

Keeping you broke  (Or At Least Making It Extremely Difficult To Consistently Generate Reliable Any Income!)

Surely by now. You’re also keenly aware of which daily, weekly or monthly activities. Which are definitely keeping you broke, correct? If you and I take inventory of what you/we do on an hourly, daily, weekly or monthly basis.

It’s quite an eye opening exercise. But you/we bein to instantly spot performance inefficiency gaps. And learning how to fill these gaps with various income producing activities. Definitely has a positive, long term positive effect on your bottom line, right? Continue reading

29Oct 2024
Advertising campaigns

Advertising costs (And Settling For A One To One Return On Your Investment At Best!)

So when’s the last time you took a real hard look at your outrageously expensive, traditional advertising costs? Are the results consistently hit & miss enough.

To where you’re finally at the point. Of seriously looking around for some potentially viable marketing/promotional alternatives. The current or even future dollars you have both direct and indirect access to.

Can and definitely should be strategically A/B split tested. And let your ideal prospect/customers and long term repeat clients.

Guide both your current and future advertising/marketing decisions. Don’t you agree?

Continue reading