Featured Posts

22Aug 2024
Your ideal customer

Your ideal customer   (Try And Figure It Out Before You Start Paying For Ads!)

Of course you can readily appreciate “why” it’s critically important to understand the primary challenges your ideal customer and ideal prospect constantly faces, correct?  Ever heard the saying “putting the cart before the horse?”

You get the basic overall point, correct? How can you and I possibly begin to effectively help your/our ideal prospects? In any meaningful way.

If you/we really don’t know what issues/challenges they constantly struggle with. Have you also noticed “how” many entrepreneurs attempt to just start running ads on any every social media platform. Before they realize the specific nuances of each individual platform.

This preliminary investigative work. Would definitely prevent a percentage of them from either getting their accounts temporarily or permanently shutdown. Don’t you agree? Continue reading

21Aug 2024
Social proof

Being authentic   (Especially Since It’s So Much Easier To Simply Be Who You Really Are!)

Entrepreneur how long did it take you to earn your MBA? You don’t have one. What a coincidence, because neither do I. 😀 And you’re not claiming to have been or are on your way to becoming the head business portfolio manager for a $15 billion dollar tech giant are you? Me neither.

The point is just being authentic is a gazillion times easier. And it’s what your ideal prospects demands. You and I definitely don’t need to lease fancy cars by the hour. 😀 Or take pictures next to planes or luxury homes you and I clearly don’t own. 😀

Your ideal prospects could definitely care less about such nonsense. Instead they desperately want someone qualified to help them get from point “A” to point “B”. Entrepreneur are you that proven source or not? Continue reading

20Aug 2024
Working smarter

Working smarter   (Primarily Because of The Long Term Marketing Leverage You Can Perpetually Generate!)

Entrepreneur are you truly into strategically working smarter, and not just constantly working incredibly harder? (For the record me too. 8- Just saying.) If you’re not systematically utilizing some type of potentially bank account filling marketing leverage as often as possible.

Then you’re simply working way too hard. (Far too often.) And your overall bankable results will be severely limited to how much you and I can do physically. So what’s it gonna be entrepreneur? Continue reading

19Aug 2024
Marketing leverage

Marketing leverage   (Then Really What Is The Point?)

At least some of you recognize the featured image above. Is from a brand new consultation, (aka) leading generation funnel I’m currently working on.  Because let’s all face it already.

If you’re not both strategically and systematically leveraging some of today’s cutting edge technology in some form of fashion. Entrepreneur there is simply no way for you and I to constantly benefit from some type of potentially profitable, bank account filling marketing leverage. Don’t you agree? Continue reading

17Aug 2024
Lack of courage

 

Lack of courage  (You Believe In Yourself Don’t You?)

Have you heard about this? Entrepreneurs scramble to get invited on some of the top podcasts. At least in America. They turn flips and pull out all the stops.

And they finally land a huge opportunity. And according to some really reliable sources. The day arrives when they’re scheduled to appear as a guest on a major podcast. They not only fail to show up.

But a staggering 98% don’t even bother to call and give reasons “why” they failed to appear. Can you believe that? Do you think it’s a lack of courage on their part or what? Continue reading

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