Featured Posts

26Aug 2024
Leaving money on the table

Constantly working harder   (But Not Necessarily Smarter!)

This past year did you by chance start either your own podcast or your own self hosted blog? If you did. First of all major congrats for at least attempting to go for your dreams. Most will only talk/dream about doing so.

At least you and I finally or eventually got off the coach. And put some things in motion. But now the $64,000 dollar burning question becomes. Why are you so darn content with constantly working harder.? But not necessarily working smarter.

At least some on you know. On average I tend to publish fresh new, “how to” based content at least six days a week. Every now and again I’m content to only publish five days a week.

What’s your current publishing frequency look like and why? Continue reading

24Aug 2024
The how and why

Unknown mystery guest  ( Especially If They Are Just Starting Out And Haven’t Established Any Provable Cred Yet?)

So for just a brief moment fellow profit seeking entrepreneur. Imagine you have either an incredibly popular and influential podcast. And or an incredibly popular or influential self hosted blog.

And since your show continuously attracts a gazillion avid fans. You have both extremely deep pocketed potential advertisers chomping at the bit to pay to get in front of your audience, right? As well a ton of would be aspiring entrepreneurs. Who are constantly texting or emailing your shows producers and assistant producers.

Practically begging to be on your show. Which begs the $64,000 dollar burning question. Entrepreneur would you take a chance and book a totally unknown mystery guest to be on your highly influential podcast, radio or TV show? And if not, why not? 😀 Continue reading

23Aug 2024
Visibility explosion

Visibility explosion   (Especially If You’re Just Starting Out! (And You’re Not Exactly A Household Name Just Yet!)

If and this is most certainly a big “if” ladies &gentlemen. But if you’re just starting out. And for whatever reasons you’re still not exactly a recognize-able household name in your particular niche just yet.

And if you aren’t. Trust me I get it and can totally relate to your feelings in this particular area. 😀 Hey, the market place is incredibly crowded. And in many ways getting or steadily growing more crowder by the day. Don’t you agree?

So you and I definitely have to get serious. And start to develop and work on a proven game plan for consistently generating some type of potentially bankable visibility explosion. Don’t you agree? Continue reading

22Aug 2024
Your ideal customer

Your ideal customer   (Try And Figure It Out Before You Start Paying For Ads!)

Of course you can readily appreciate “why” it’s critically important to understand the primary challenges your ideal customer and ideal prospect constantly faces, correct?  Ever heard the saying “putting the cart before the horse?”

You get the basic overall point, correct? How can you and I possibly begin to effectively help your/our ideal prospects? In any meaningful way.

If you/we really don’t know what issues/challenges they constantly struggle with. Have you also noticed “how” many entrepreneurs attempt to just start running ads on any every social media platform. Before they realize the specific nuances of each individual platform.

This preliminary investigative work. Would definitely prevent a percentage of them from either getting their accounts temporarily or permanently shutdown. Don’t you agree? Continue reading

21Aug 2024
Social proof

Being authentic   (Especially Since It’s So Much Easier To Simply Be Who You Really Are!)

Entrepreneur how long did it take you to earn your MBA? You don’t have one. What a coincidence, because neither do I. 😀 And you’re not claiming to have been or are on your way to becoming the head business portfolio manager for a $15 billion dollar tech giant are you? Me neither.

The point is just being authentic is a gazillion times easier. And it’s what your ideal prospects demands. You and I definitely don’t need to lease fancy cars by the hour. 😀 Or take pictures next to planes or luxury homes you and I clearly don’t own. 😀

Your ideal prospects could definitely care less about such nonsense. Instead they desperately want someone qualified to help them get from point “A” to point “B”. Entrepreneur are you that proven source or not? Continue reading

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