Digital Marketing

So What Exactly Is It Gonna Take To Convince You Positive Word Of Mouth Marketing Is Where It’s At? Part Two

So hopefully after reading part one of this ongoing series, you now better appreciate, how and why, some form of positive, word of mouth marketing, is no longer an option. It’s a must. Would you not agree?

And when you or your major competitors start pro-actively utilizing, various types of positive, viral word of mouth marketing strategies or tactics.

You can look forward to, both your short and long term profits steadily going up. But unlike your major competitors, you won’t be constantly spending a fortune, in order for this to start happening systematically.

Even before the social media marketing era, you and I, could create, some positive word of mouth buzz, correct? However, now through the creative and pro-active use of social media marketing platforms.

And modern, cutting edge technology, you or your major competitors, can be inexpensively found all over the Internet, correct? Absolutely.

This particular post, will hopefully demonstrate, how you can systematically leverage, the power of word of mouth and mouse.Are you ready? Continue reading

This Is Why You Gotta Take A Closer Look At The Information Marketing Business Model!

If you had to, could you document, (write down), exactly ‘what’ it is, you do,down to the smallest minute details. So others, who obviously don’t have your current skill level or real world experience.

Could follow, (model if you will), your proven blueprint, and at least move forward. If so, major congrats. Because you definitely have the potential, to start systematically cashing in, from the multi billion dollar a year.

And steadily growing, ‘how to’ information marketing business model. In fact, according to one, highly respected, multi million dollar a year information publisher.

In excess of a staggering. Are you sitting down? Every day, 365 days a year. A mere $365 million dollars a day, in some form of information, (think digital products and services), is transacted each day.

And the overall trend is steadily exploding upward.So the $64,000 dollar question begs asking. Can you and I, really afford not to a pro-active part of it? While I certainly can’t and won’t try and speak for you. The answer seems pretty obvious to me. Continue reading

This Is What Makes Information Marketing So Potentially Profitable And Scale able!Part Three

Basically, it’s really not a secret, if you somehow manage, to consistently or dramatically lower your initial front end costs. And slightly or dramatically increase, both your initial front and back end gross profits.

Typically, you’re gonna start earning more long term gross profits, correct? For sure. Now imagine, you manage to accomplish this, when your main products are digital.

This is how or where you can and definitely should, both leverage and scale the long term profit generating potential of the information marketing business model. Because unlike, the offline brick and mortar business model.

You can definitely scale your brick and mortar business. But to effectively do so, you may need direct access to more, in door or outside sales reps, right? You may need to move into a bigger office space. You may need more paid advertising. You may also need more commercial phones lines.

You may also need to invest in more advanced sales or customer service training etc. Pretty much no matter ‘how’ you slice it. In the offline bricks & mortar world.

Effectively scaling your business or service isn’t cheap, right? However, on the flip side. Watch how many potentially profitable, untapped profit centers, you or your major competitors have direct or indirect access to.Once you get focused, on benefiting, from the how to information marketing business model. Continue reading

Why And How Some Of The Very Best Marketing Strategies Or Tactics Almost Always Involve Some Form Of Super Marketing Leverage!

Have you ever watched one of those late night/extremely early morning, info-mercials, touting investing, somehow investing in, some form of income producing real estate? Of course, using some type of popularized, ‘Nothing Down’, (aka) creative financing methods. Yea right.

Not to be misunderstood here. You and I, with lots of extremely hard work, can purchase some type of income producing rental property, (worth owning),using so called ‘Nothing Down’ financing methods.

But it’s nowhere near as easy, or initially profitable as these, incredibly popular marketers of such programs proclaim.

Why you ask? Because, the more front end debt, you and I take on to finance an investment property, or a business venture of some kind. Typically, (but certainly not always.) The less income you have, to invest in maintaining the property or growing the business.

So this type of super leverage, often leads to some immediate, major cash flow problems. On the other hand. In the digital world. You will often find, in tons of cases. Some of your very best marketing strategies or tactics.

Are often jam packed, with example after example.

With some form of super marketing leverage, being implemented, by some of the most successful marketers in the world. As you’re about to discover. Continue reading

Why The Popularity Of The NFL Proves You Definitely You Don’t Need Access To The Very Best Marketing Ideas Ever! Part Two

You must admit. The NFL (National Football League) fans in the US, are pretty fanatical, when it comes to their particular team, correct? And when it comes to annual merchandising revenue. The NFL and it’s many subsidiaries, (think) strategic alliances.

They annually gross billions on both the front and back end of their sales funnels, year after year, correct? Absolutely.

So it really is no secret or a stretch to believe. You simply do not need to have direct or indirect access to some of the very best marketing ideas and or strategies.

In order to consistently earn a profit from a highly niche-d target audience.

Like NFL or college football fans, correct? In fact as long as your products or services are relevant to the NFL or college football, in some truly meaningful way.

You or some of the creative marketing minds within your organization. Can probably find a few non traditional ways, of consistently generating income from them. As you’re about to discover. Continue reading