Digital Marketing

01Oct 2021
Service providers

This Is Why Extremely Savvy Service Providers Definitely Should Be Utilizing Proven Email Marketing Strategies!

It really doesn’t or shouldn’t come as some big surprise that even extremely savvy service providers of literally all shapes and sizes are steadily embracing strategic email marketing strategies and tactics, right?

And for some very good reason(s.) For one thing since they’re already trading dollars for hours, correct? Then it only stands to reason “why” they or you would want to put in place some incredibly simple marketing strategies and tactics.

Which systematically help you or your major competitors continuously generate some type of income while, (in this particular case), your mechanic shop is closed. Say what? Or when you’re literally backed up with more work than you can handle. Which for any type of profit seeking service providers

is always a welcome problem to have, is it not? Plus as you or your major competitors are about to discover. Once or as you build you build very own opt in email database. You now have or are starting to build a potentially valuable asset and resource. Which can potentially serve you or your major competitors from now on. Continue reading

28Sep 2021
Resource allocation

Why Effective Resource Allocation Is Definitely The Name Of The Game!

So right about now you’re probably wondering out loud “if” or to “what” degree strategic “resource allocation” plays in your ongoing journey to long term success, right?  Entrepreneur not only is it an extremely valid question.

But going forward this particular post will graphically illustrate just how critically important it is for both you, your team and your current top and future JV (Joint Venture) or cross promotional partners get this part of the ongoing process right.

Otherwise like so many others. You’ll be constantly be by and large just spinning your wheels. And have very little or far less bankable results as you could and definitely should be consistently generating. Entrepreneur “discovering” that potentially game changing results alone. Should be more than enough motivational for to keep reading, agreed? Continue reading

27Sep 2021
Your website

Entrepreneur Whose Says Your Website Has To be Traditional?

   (And Outrageously Expensive In Order To Be Or Quickly Become An Effective Marketing Tool!)

A buddy of mine Josh gets paid literally thousands of dollars to create some totally awesome traditional type websites. Primarily for local businesses and service providers of all shapes and sizes within in his local area.

Josh is “The Lebron” if you will of creating websites using robust software like OptimizePress Version 3.0.  In fact when I originally met him and invested in an hour of his consulting.

OptimizePress had recently released version two of their incredibly robust software. And I desperately need a qualified expert (such as him) to slowly walk me through the paces. So I could better understand how to effectively navigate the software.

Fast forward to now. Entrepreneur while it may still make economic sense for you to have a potentially expensive traditional website. For extremely savvy marketing purposes.  Your website which in this particular case.

Can be a non traditional, yet fully functional designated landing page . Whose sole purpose is to capture your ideal prospects (leads) name and primary email address. Say what? Read on to “discover” how this incredibly simple. Yet far too often potentially profitable marketing tool. Can and will give you or your major competitors the decided edge. Continue reading

25Sep 2021
Freelancers

Entrepreneur This Is How Extremely Savvy Freelancers Make Free And Automation Work For Them!

  (And Now So Can You!)

Okay right out of the gate let’s be as crystal clear as possible,. Are you alright with this type of communication entrepreneur? Good, me too. Successful freelancers (if you are one) or aspiring to become one.

Your ability or proven strategies to attract new or repeat customers can and definitely should in the beginning. Involve a lot of boot strapping (aka) hustling and marketing elbow grease.

But or because you really are running a business by way or providing quality services. You must understand and appreciate their are some real costs involved, right? Entrepreneur you (nor I) can’t expect to run a real business strictly utilizing (so called) free resources.

You can certainly start out strategically and purposely keeping your real cost down or to a bare bones minimum. But as your visibility grows (and it most certainly will.) Provided you start marketing, power networking and professionally promoting your end result benefits to your ideal target market.

But once or as your target audience becomes aware of your totally awesome products or services. (And BTW let’ start there. Huh?) Meaning if your products or services aren’t yet as good as they can and definitely should be just yet.)

What real conclusion will your target audience conclude? You need to know before you’ve got way too much capital and emotional investment involved. Don’t you agree? Continue reading

24Sep 2021
Income streams

Entrepreneur This Is Why Creating Multiple Income Streams Definitely Gives You The Decided Edge!

    (Especially In The Long Run!)

Entrepreneur by now you’ve definitely heard the term or sage advice, (or at least you should have!) Don’t be a one trick pony, right? And when it comes to your overall front or back end cash flow generating dynamics.

This particular advice could be the hinge which swings open the door (extremely wide!) To some previously untapped long term marketing possibilities. When you have reliable income streams of some kind already in place. Or you or some of your top JV (Joint Venture) or top cross promotional partners can strategically put them in place. (Typically structured on the back end of your ventures.)

You’re free to be or quickly become far more creative and profitable. Especially over the long term. Because sadly a staggering 90-95% of your major competitors only see the initial front end of their potential income streams.

And as a direct result of their rather shallow and spotty understanding of “how” things really work in the business world in general. And the digital online world in particular. They often miss out on the real major – long term-profit producing opportunities. Which are often just below the initial not so profitable surface. Have a much closer look and then you be the ultimate judge. Fair enough? Continue reading

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