Digital Marketing

Here’s Five Potentially Profitable Ways For You To Profit From Free Information Products!

By now you already know the odds are not very good a first (and even) a second time visitor to either your ecommerce site or your state of the art WordPress site typically will not end with a sale of any kind, correct?

So it’s best you start building your very own opt in email list asap. (And whenever possible use a reputable paid email service provider.) This way if and when you start strategically marketing your free information products. You can do so without missing a beat.

Because unlike investing tons of your time and effort building your presence all over social media.

In the blink of an eye your account(s) can either be temporarily or permanently shutdown. And if or when this happens to you. Even though you had an impressive 325,000 followers on Instagram and another 120,000 on twitter.

Now “what” do you do entrepreneur? Because now like it or not you’ll probably have to start writing checks in order to get exposure. Continue reading

So What’s A Proven Alternative To Constantly Rising Traditional Advertising Costs?

Please be brutally honest here entrepreneur, okay? If you’ve been attempting to advertise your extremely valuable products or services online for any length of time. (Say at least the last year or so. You’ve definitely noticed -overall- which direction traditional advertising costs have gone, correct? And will definitely continue to rise.

And another extremely important and often not mentioned factor is. If you’re PPC (Pay Per Click) ad campaigns fail to consistently generate clicks or enough of them. Your costs per click are ultimately heading up. Because think of your ad as occupying extremely valuable cyber real estate.

And the company offering the ad space is definitely looking to maximize the ad revenue, correct? So if your ad doesn’t generate enough clicks. They have to be compensated in some way.

Otherwise they could offer the same prime time cyber ad real estate to another vendor whose ads consistently generate more clicks. And ultimately generate more revenue over time.

Instead they will raise your costs. So you and I either pay it or step aside. So what’s an extremely viable marketing/promotional alternative you? Continue reading

Why Being Social Makes Building Your Power Network So Much Easier!

  (And Potentially Profitable!)

Think about anyone you know who you consider some what of a social butterfly. ever notice or should I rephrase that by saying. Practically everywhere you go with them. They seem to know or are somewhat acquainted with at least one or two people, correct?

And if they’re some type of professional person. like a local realtor or real estate agent. Being social is definitely an integral part of their long term marketing tools, right?

And not all of their social interactions are meant to lead directly to them earning more money. But sooner of later they understand these constant micro interactions will definitely lead to them being introduced to potential first time customers or even more profitable.

Being properly introduced to other networks or tribes if you will. Of other potentially profitable networks. Which you or they can nurture and definitely will benefit from for literally years and years to come.

So there’s far less totally disliked front end grunt work involved. Why bother with unpleasant grunt work. When someone you. Who already knows, likes and trusts you. And they can and are more than systematically willing to put you or your major competitors directly or indirectly in front of your ideal customers or clients. Continue reading

So Why In The World Do Some Extremely Savvy Marketers Sell Their Best Products For Pennies On The Dollar?

   (And Why Should You Seriously Consider Doing It Too?)

let’s be brutally honest here, okay? how many times in the last few years alone. Have you either turned on the news or you’re surfing one of your favorite online news sites.

And pretty much dominating the headline is yet another story about some business tycoon. Or these days some once unsinkable Titanic of a mega conglomerate. (Think Lehman Brothers or Crispy Cream.)

And wouldn’t you know it. They’re having a mega blowout, “Everything must go now sale!” These incredibly popular events -sadly- are quickly becoming all too common, are they not? But here’s the all too interesting marketing rub entrepreneur.

in the wake of these rather interesting times. Why do some of the most savvy marketers on the planet. Often sell one of their most popular products or services. especially the digital ones for literally pennies on the dollar. Is that not interesting to ponder? Continue reading

Entrepreneur Whose Convinced You Can’t Be Or Become An Effective Digital Content Strategist?

Ladies & gentlemen right about now. What exactly is your totally lame excuse for not embracing being or becoming some sort of digital content strategist? Who primarily targets your specific niche or industry?

Please don’t suggest it’s your potential financial barrier to entry. After all. You do realize if you were to attempt to open a small, single location, non franchised mom and pop pizza shop. You or someone would need to initially spend anywhere from $2,700 – $32,000 dollars and some change. Just to get a used pizza oven or two. Say what? Nod your heads cadets because it’s true.

And you’ll need a semi decent location, right? so you know the best commercial spaces cost the most money, agreed? and at least a couple of reliable full and part time employees to start.

And let’s not forget you’ll also need a used vehicle to make your local deliveries. otherwise your local competition will continuously eat your lunch. And as if these factors weren’t enough. You may also have to commit to at least a one year commercial lease, correct?

So needs to say. Going into any type of business or providing extremely valuable services. Especially offline. You’re gonna need to have access to capital, correct? (And potentially lots of it. On the other hand……?) Continue reading